Marketing Coordinator

Employment Type: Full-TimeWith over 18 years of experience, Hays Electrical Services is a nationally recognized electrical contractor delivering high-quality, safe, and reliable electrical solutions across commercial, industrial, and specialty markets. Licensed in multiple states and trusted by leading general contractors, Hays is built on a foundation of safety, excellence, drive, communication, and client focus.Our mission is simple: to make ourselves indispensable to our customers. We achieve this by investing in our people, continuously improving our processes, and delivering results that set the standard in the electrical contracting industryPosition SummaryThe Content Creator is an execution-focused role responsible for capturing, producing, editing, and organizing high-quality visual content that supports Hays Electrical Services’ marketing, communications, and brand initiatives. This position plays a critical role in documenting company projects, people, internal and external events, and company culture through professional photo and video assets used across digital platforms, internal communications, and external marketing channels.This role is hands-on and production-driven, with a strong emphasis on on-site capture, short-form content creation, asset management, and creative support. While the Content Creator does not own strategy, they are essential in bringing marketing initiatives to life through disciplined execution, reliability, and consistent adherence to brand and safety standards.Key ResponsibilitiesContent & Digital Support• Draft, edit, and schedule LinkedIn posts, newsletters, and internal communications under brand standards.• Update the company website with project photos, portfolio updates, and sector tagging for SEO optimization.• Support design and collateral production through Canva, Adobe, or similar platforms.Administrative & Organizational Support• Maintain and organize SharePoint/OneDrive marketing folders, photo libraries, and digital asset systems.• Manage marketing request forms and SOP workflows, ensuring timely tracking and execution.• Provide administrative support for high-priority marketing and executive projects.Social Media & Analytics• Monitor and track LinkedIn engagement metrics, website analytics, and other KPIs.• Research and propose content opportunities aligned with Hays’ brand, partnerships, and industry presence.• Support consistent social media posting cadence and performance reporting.Internal Communications & Branding• Assist with distributing company newsletters, announcements, and branded internal campaigns.• Support recognition initiatives such as Culture Corner and Safety Blitz.• Ensure all internal deliverables meet brand standards and reinforce company culture.Key Performance Indicators (KPIs)• Maintain accurate, organized, and up-to-date marketing systems, including digital assets, project files, and shared platforms, with no backlog or loss of information• Ensure all marketing requests, tasks, and deliverables are tracked, communicated, and completed on time without follow-up required• Maintain clear, proactive, and consistent communication across departments to support alignment and execution of marketing initiatives• Keep all marketing calendars, platforms, and content channels current, accurate, and actively managed• Execute all deliverables with a high level of accuracy, consistency, and alignment to brand standards• Identify opportunities to improve workflows, organization, and processes, and contribute to the ongoing development of marketing systemsQualifications & Skills• High school diploma required; 1–3 years of experience in marketing, communications, or a related field• Strong written and verbal communication skills with attention to detail• Experience managing social media platforms, particularly LinkedIn • Basic experience with website updates or content management systems• Proficiency in Microsoft Office (Outlook, Teams, Excel, Word) • Highly organized with strong time management skills; able to manage multiple priorities and meet deadlines in a fast-paced environment• Detail-oriented with a strong focus on quality, accuracy, and consistency across deliverables• Clear and professional communicator, able to collaborate across departments and levels of leadership • Adaptable and proactive, with the ability to anticipate needs and take initiative • Able to execute with speed while maintaining accuracy and professionalism Preferred• Experience in construction, engineering, or a related industry• Familiarity with Canva, Adobe Creative Suite, or similar design tools• Experience with SharePoint, OneDrive, or digital asset management systems• Understanding of basic SEO principles and website content optimization• Exposure to marketing analytics tools and performance trackingWhy Join Hays Electrical Services?At Hays Electrical Services, you’re joining a team that values professionalism, accountability, and growth. As part of our Marketing and Communications team, you’ll play a hands-on role in capturing and sharing the work, people, and culture that power our continued successBenefits Include:• Competitive salary based on experience• Comprehensive health, dental, and vision insurance• Generous paid time off and company holidays• Opportunities for professional growth and development in a supportive, fast-paced environment