Marketing Manager - Aspen Grove

Why Work at BYU

As the flagship higher education institution of The Church of Jesus Christ of Latter-day Saints, Brigham Young University (BYU) strives to be among the exceptional universities in the world. At BYU, we are devoted to our faith and to our students. We take an active role in the University's Mission: "To assist individuals in their quest for perfection and eternal life.” 

Our unique mission, deeply rooted in the Gospel of Jesus Christ, provides countless ways to serve and make an impact. This, along with our remarkable culture of belonging, weekly devotionals, and endless opportunities for learning and growth—all situated within a beautiful and historic campus—make it hard to imagine a more inspiring place to work. 

Brigham Young University strongly prefers to hire faithful members of The Church of Jesus Christ of Latter-day Saints.

The last day to submit an application for this position is, April 19 by 11:59pm MST.

Marketing Manager – Aspen Grove

The marketing/engagement manager is responsible for developing and overseeing the creation, implementation and execution of strategic marketing plans for BYU Aspen Grove properties in an effort to meet consumer needs and maximize revenue.  This position also oversees the student staff experience from marketing efforts to recruit staff to student experience through the duration of their employment.  The manager evaluates results of various marketing campaigns, and spearheads market research efforts. This position is responsible for promotional messaging and products, including distribution across various media platforms, and ensures a good return on investment in marketing activities.

What you’ll do in this position:

• Develops and implements marketing campaigns to meet business targets
• Directs sales team in contacting event planners in promoting conferences at Aspen Grove
• Management of all promotional events, such as conference package showcases and Aspen Grove presence at relevant BYU or community events
• Oversees the hiring process including events leading up to interviews and tracking applicant progress for student recruiting along with maintain recruiting relationships with relevant campus partners.
• Oversees onboarding process including uniforms and housing and belonging activities and tracks progress of employee training and certifications
• Oversees copywriting and content management for promotional messaging and Web Administration
• Oversees Brand development and continuity with Aspen Grove Websites, social media content, uniforms, telecommunications, and guest apps
• Oversees collection and interpretation of market research data including creation and maintenance of surveys
• Seeks out new revenue sources
• Responsible for planning and execution of student events with student committee and supported by full-time team

What qualifies you for this role:

Required

• A firm commitment to the mission of BYU.
• Bachelor’s degree in business, marketing, advertising, communications, or another related field

Preferred

• Master’s degree in related field and two years of relevant business experience

What we offer in return:

In addition to our competitive pay structure, this position comes with fantastic benefits, including:

• 401k. BYU automatically contributes 8% at no cost to you. Additionally, if you contribute 5%, BYU adds an additional 4% (Rehires may qualify for different retirement plans)
• Excellent work-life balance: 13 paid holidays + 22 days paid vacation+ 12 sick days, accrued annually
• Employee assistance program, available to the employee and all members of their household
• Tuition benefits for employees and eligible family members
• Access to athletic facilities
• Excellent medical/dental benefits
• Short/long-term disability benefits
• Paid parental and maternity leave
• Wellness Program
• Free on-campus parking
• Free UTA passes for employees, spouses, and qualified dependents
• Discounts at the BYU Store and for many events at BYU

Pay Grade: 52

Typical Starting Pay:

$65,500 – $84,500

The actual compensation offered will take into consideration internal equity and may vary based on the candidate’s job-related experience, knowledge, skills, and other relevant factors. Candidates with very significant work-related experience may receive an offer higher than the posted typical range.

Required Documents:

All Staff positions require a resume.

Refer to the Job Posting for any additional required documents.

Members of The Church of Jesus Christ of Latter-day Saints must hold and be worthy to hold a current temple recommend.

Brigham Young University is an equal opportunity employer, including disability and protected veteran status.

Brigham Young University (BYU) is widely recognized not just for its world-class education, but for its deep commitment to inspired religious values. Gathered together in a Christ-centered atmosphere, BYU employees are a vital part of a community of belonging, where we value the experiences, perspectives, and talents of each individual. If you share in our devotion to faith and to excellence, we have a place for you here at BYU!