Marketing Manager
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Overview
Job Description
Position Summary:
We are seeking a driven and versatile Marketing Generalist to support our marketing efforts across brand, content, digital, and provider engagement. This role is ideal for someone with broad marketing skills who thrives in a fast-paced environment and is eager to grow in a mission-driven startup. The Marketing Generalist will work closely with the Director of Marketing and cross-functional teams to build awareness, drive patient and provider engagement, and execute campaigns that advance our brand.
Key Responsibilities:
Support execution of integrated marketing campaigns across digital, social, events, and provider channels.
Manage and update marketing assets including presentations, brochures, one-pagers, and website content.
Assist with content development for social media, newsletters, and blogs, ensuring alignment with brand voice and tone.
Conduct market and competitive research to inform messaging, positioning, and campaign opportunities.
Track and report on marketing performance metrics to optimize spend and outcomes.
Coordinate logistics and communications for provider dinners, events, and program launches.
Collaborate with design, PR, and clinical teams to ensure consistent storytelling and brand alignment.
Support vendor and agency relationships, ensuring timely, high-quality, and on-brand deliverables.
Required Qualifications:
3–5 years of marketing experience, ideally in healthcare, healthtech, or a mission-driven startup.
Strong project management and organizational skills with excellent attention to detail.
Exceptional writing and communication skills, with the ability to tailor tone for different audiences.
Comfortable working across multiple marketing channels (digital, social, content, events).
Data-driven mindset with experience tracking KPIs and campaign performance.
Self-starter who thrives in a fast-paced, ambiguous environment and can balance multiple priorities.
Preferred Qualifications:
Experience supporting marketing programs in healthcare or another regulated industry.
Familiarity with marketing tools and platforms such as HubSpot, Mailchimp, Google Analytics, Meta Ads Manager, Canva, etc.
Compensation & Benefits
The compensation for this position includes:
Base Salary: $130,000–$150,000, depending on experience, qualifications, and location.
Incentives: Discretionary bonus and/or stock option grants based on company and individual performance.
Benefits: Medical, dental, vision, PTO, and additional benefits.
We reserve the right to modify benefit offerings at any time in accordance with applicable laws.
Work Authorization
Sponsorship for employment authorization may be considered on a case-by-case basis depending on role requirements and candidate qualifications.
Equal Opportunity & Accessibility Statement
We are committed to providing a workplace that is inclusive, respectful, and free from discrimination. We welcome applicants of all backgrounds and make employment decisions without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, national origin, ancestry, citizenship, age, disability, medical condition, genetic information, marital status, military or veteran status, or any other characteristic protected under federal or California law.
In accordance with the California Fair Chance Act, we will consider qualified applicants with arrest and conviction records.
If you require a reasonable accommodation during the application or hiring process, please contact us—we are happy to help.
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.
