Marketing Manager - Entry Level

Maverick SoftWash, a leading soft washing and pressure washing company based in St. Louis, Missouri, is seeking a dynamic and results-driven Marketing Manager to join our team. As the Marketing Manager, you will play a critical role in developing and executing marketing strategies to enhance our brand visibility, generate leads, and drive business growth.Responsibilities:- Develop and implement comprehensive marketing plans and strategies to increase brand awareness, customer acquisition, and market penetration.- Conduct market research and competitor analysis to identify trends, opportunities, and potential target segments.- Manage all aspects of digital marketing, including website optimization, content creation, SEO/SEM, social media management, email marketing, and online advertising campaigns.- Create, curate, and oversee engaging visual content, leveraging photography and videography skills to produce short and long-form videos for social media platforms like TikTok, Reels, YouTube shorts, etc.- Collaborate with internal teams to create captivating marketing collateral, including brochures, flyers, presentations, and promotional materials.- Plan and execute targeted advertising and promotional campaigns through various channels, such as print, radio, television, and digital platforms.- Monitor and analyze marketing campaign performance, using metrics and data to make data-driven decisions and optimize marketing efforts.- Develop and maintain strong relationships with industry partners, vendors, and media outlets to leverage strategic partnerships and maximize brand exposure.- Oversee the company's online presence, including website updates, online directories, customer reviews, and online reputation management.- Stay updated with industry trends, emerging technologies, and marketing best practices to identify new opportunities for growth and innovation.- Manage the marketing budget effectively, ensuring optimal allocation of resources and tracking expenses.Daily Tasks:1. Monitor social media platforms, respond to customer inquiries, and engage with followers.2. Utilize photography and videography skills to create compelling visual content for use on social media channels.3. Review and analyze website analytics to track user behavior, conversion rates, and lead generation.4. Coordinate with the content team to create and schedule engaging social media posts and blog articles.5. Review and respond to customer reviews and feedback on various online platforms.Weekly Tasks:1. Review and analyze marketing campaign performance, prepare reports, and present findings to the management team.2. Conduct competitor analysis to identify trends and opportunities for differentiation.3. Identify and propose new marketing initiatives to enhance brand visibility and generate leads.4. Coordinate with external agencies or freelancers for design, content, or advertising requirements.5. Monitor industry news and stay updated with the latest marketing trends and strategies.Monthly Tasks:1. Evaluate the effectiveness of marketing initiatives and adjust strategies as needed.2. Conduct market research and customer surveys to gather insights and identify customer needs.3. Develop and execute monthly email marketing campaigns to nurture leads and engage with existing customers.4. Monitor and report on key performance indicators (KPIs) for marketing efforts, such as website traffic, lead generation, and customer acquisition.5. Attend industry events, trade shows, and networking opportunities to represent the company and build relationships.Requirements:- Bachelor's degree in Marketing, Business Administration, or a related field (or equivalent experience).- Proven experience in developing and executing successful marketing strategies.- Strong knowledge of digital marketing channels, techniques, and tools.- Proficient in photography and videography to create engaging short and long-form videos for social media platforms like TikTok, Reels, YouTube shorts, etc.- Excellent communication, writing, and interpersonal skills.- Proficiency in marketing analytics and reporting tools.- Ability to work independently and collaboratively in a fast-paced environment.- Detail-oriented with strong organizational and project management skills.- A passion for staying updated with the latest marketing trends and industry developments.Join Maverick SoftWash and contribute to our growth by driving effective marketing strategies that captivate our target audience and position us as the industry leader in St. Louis, Missouri. Apply now and be part of a team that is revolutionizing the soft washing and pressure washing industry.