Marketing Manager
The Panther GroupAndover, MA
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Job Description
Our client is seeking a results-driven marketer to lead account-based marketing (ABM) initiatives. This role focuses on elevating the brand through strategic campaigns, cross-functional collaboration, and data-driven decision-making.Responsibilities
- Plan and execute ABM campaigns to drive brand awareness, engagement, and lead generation. *
- Collaborate with business units to create compelling messaging and content. *
- Support strategic business objectives through global and local marketing programs. *
- Partner with channel teams and external partners on marketing initiatives. *
- Work with PR, creative, project management, and other marketing teams to deliver campaigns. *
- Strategize, plan, and manage media to meet marketing goals. *
- Track, analyze, and report on campaign performance and ROI.
- Bachelors or graduate degree in marketing or related field. *
- Minimum 8 years of B2B marketing experience. *
- Extensive experience in account-based marketing using owned, paid, and earned media. *
- Strong analytical skills to guide strategy and measure success. *
- Excellent communication and presentation skills, including to senior leadership. *
- Proven ability to manage multiple complex projects across teams.
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FAQs About Marketing Manager Jobs at The Panther Group
What is the work location for this position at The Panther Group?
This job at The Panther Group is located in Andover, MA, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at The Panther Group?
Employer has not shared pay details for this role.
What employment applies to this position at The Panther Group?
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