Marketing Operations

Pay Range: $30.00 - $35.00 - hourly

Summary:

• Detail oriented role supporting execution, tracking, and optimization of core marketing initiatives.
• Critical support function for Marketing and Sales teams, ensuring rigor across budget management, KPI reporting, CRM administration, and project management.
• Requires high organization, analytical skills, and comfort working across systems, data, and stakeholders in a fast paced environment.

Responsibilities:

• Budget Management & Reconciliation:
  • Support marketing budget tracking, reconciliation, and forecasting across multiple initiatives and vendors.
  • Maintain accurate records of spend, invoices, and accruals in partnership with Finance and Marketing leads.
  • Assist with budget reporting and ensure alignment between planned and actual spend.
• KPI Reporting & Measurement:
  • Compile and maintain recurring KPI and performance reports across marketing programs, campaigns, and channels.
  • Support dashboard updates and data hygiene to ensure accurate, timely reporting.
  • Assist in synthesizing performance data to support optimization and planning efforts.
• CRM Management & Optimization:
  • Support CRM administration, including data entry, maintenance, and quality control.
  • Assist with campaign tracking, attribution support, and reporting within CRM tools.
  • Partner with Marketing and Sales stakeholders to improve workflows, visibility, and data consistency.
• Marketing Program & Event Support:
  • Provide operational support for marketing programs and industry events, including timelines, task tracking, documentation, and coordination across internal teams and external partners.
  • Assist with event logistics and execution support as needed, such as budget tracking, vendor coordination, registration management, asset delivery, and post event reconciliation and reporting.
  • Support program setup and execution for key initiatives, including tentpole events, experiential programs, partner activations, and sales driven marketing programs.
  • Maintain centralized documentation, trackers, and process workflows to ensure visibility, consistency, and on time delivery across marketing programs and events.
  • Assist with post program wrap ups, including documentation, performance inputs, and learnings to inform future planning.
• Marketing Operations & Administrative Support:
  • Provide operational and administrative support across marketing initiatives, including project timelines, documentation, and asset tracking.
  • Support campaign launches, program setup, and cross functional coordination.
  • Maintain process documentation and help identify opportunities to streamline workflows and improve efficiency.

Requirements:

• 2–5 years of experience in marketing operations, marketing analytics, or a related operational role.
• Experience working with budgets, reporting, and CRM systems in a marketing or sales environment.

Required Skills:

• Strong organizational skills and attention to detail.
• Comfortable working with data, spreadsheets, dashboards, and operational tools.
• Ability to manage multiple tasks and priorities in a deadline driven environment.
• Strong communication skills and a collaborative mindset.