
Marketing Specialist
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Overview
Job Description
JobID: 53837Job TitleMarketing SpecialistPay$70,000 - $80,000 annually
LocationAustin, TXSummaryJoin a dynamic, award-winning organization recognized as a top workplace in Austin. As a Marketing Specialist, you will play a pivotal role in building brand awareness, managing social media presence, responding to customer feedback, and promoting services across various channels including podcasts, interviews, and events. This full-time, on-site position offers an exciting opportunity to grow your marketing expertise within a collaborative and innovative environment. You'll contribute to impactful initiatives that enhance brand visibility and audience engagement while supporting the company's continued growth.Requirements2-3 years of successful marketing experience across multiple functions such as demand generation, paid search, paid social, and event management
Proven track record of executing marketing campaigns and initiatives
Bachelor's degree in marketing or a related field
Strong written and interpersonal communication skills
Self-directed with the ability to work independently and collaboratively
Ability to manage multiple projects simultaneously under tight deadlines
Reside in the greater Austin area (in-office position, no remote work)ResponsibilitiesDevelop creative strategies to elevate brand presence among prospective customers
Manage online reviews and respond to customer feedback on social platforms like G2Promote services through various channels, including podcasts, interviews, speaking engagements, and company events
Regularly post content on company social media accounts via HubSpot CRM, coordinating with graphic designers for visual assets and measuring engagement metrics
Create and distribute a monthly email newsletter featuring blog posts, infographics, and news updates
Plan, execute, and optimize paid media campaigns on platforms such as LinkedIn, Google, and MetaSupport the planning and management of webinars, virtual and in-person conferences, and sponsorship opportunities
Handle logistics for events, including reserving space, managing contracts, and coordinating materials
Track industry awards and ensure timely submissions
Collaborate across departments to ensure consistent messaging and enhance the customer journey
Analyze marketing performance data and make data-driven recommendations for improvement
Maintain up-to-date knowledge of industry trends and emerging digital tools
Build and maintain professional relationships with stakeholders through effective communication and reliability
BenefitsCompetitive base salary and comprehensive total compensation package100% employer-paid health, dental, and vision insurance for employees and dependents
Free gym membership or ClassPass subscription
Paid parental leave
Responsible unlimited PTO plan and paid holidays401(k) plan with immediate vesting and 3% employer match
Company-sponsored DoorDash and Lunchdrop accounts
Professional development and continuous learning opportunities
Engaging company events and a vibrant workplace culture
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