Marketo Automation Specialist

ArriviaScottsdale, AZ

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Overview

Schedule

Full-time

Career level

Senior-level

Benefits

Career Development

Job Description

At arrivia, we specialize in making brands better through the unparalleled power of travel. We are a global company on a mission to help people travel better and experience more. We are united by our core values: Stay Curious, Keep it Real, Own it, and Win Together.

We are seeking a critical technical partner to join our team as a Marketing Automation Specialist. This role is designed for a curious, driven, and detail-oriented professional eager to maximize the power of a premier platform like Marketo and scale our marketing efforts worldwide.

This is a hands-on role focused on enterprise-level operations. Your technical expertise, growth mindset, and love for data will directly translate into millions of exceptional travel experiences for our members.

What You'll Be Doing

Reporting to the SVP of Marketing Operations, you will build, maintain, and optimize our Marketo ecosystem by diving into enterprise operations:

Marketo Architect: Assist with building, testing, deploying, and optimizing sophisticated program logic, nurturing flows, and smart lists within our Marketo system.
System Integrator: Help set up Marketo to support new brands and partners, ensuring smooth integration and operation following best practices.
The Go-Between (IT Liaison): Serve as a key liaison between Marketing and IT, specifically assisting with the setup of crucial email security settings.
Data Detective: Dive into Marketo and other tools to pull campaign insights, ensuring data accuracy for precise targeting and segmentation. You will use tools like Excel (including Pivot Tables) to unlock key learnings.
Email Expert: Assist with improving our email templates using your HTML/CSS skills for responsive design, troubleshooting functionality issues, and applying arrivia's proven email marketing methodology.
Technical Problem Solver: Help the team resolve technical issues assigned via our ticketing system.

What You'll Bring to the Journey

We're looking for someone who is eager to learn, takes initiative, and communicates proactively.

2+ Years of Hands-On Marketing Automation Experience: 2+ years with Marketo is highly preferred. Significant experience (2-3 years) with other enterprise platforms (Hubspot, Eloqua, etc.) coupled with a strong desire to master Marketo will be considered.
Automation Builder: Proven experience building and setting up complex, multi-step automation programs.
Code Comfort: Solid HTML/CSS skills for responsive email design and troubleshooting.
Growth Mindset: A strong desire to expand technical skills into areas like APIs, Webhooks, and advanced Marketo functionality ("Stay Curious").
Communication Pro: Excellent written, verbal, and interpersonal skills ("Keep it Real").
Organized and Driven: Highly organized, detail-oriented, and self-motivated-you thrive on managing multiple moving parts ("Own it").
Education: Bachelor's degree or 4+ years of relevant professional experience.

Bonus Skills That Will Make You Shine

Marketo Certification (MCA or MCE)
Experience with JavaScript and/or Apache Velocity scripting
Understanding of query parameters in URLs and across websites
Experience presenting technical concepts to non-technical audiences

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FAQs About Marketo Automation Specialist Jobs at Arrivia

What is the work location for this position at Arrivia?

This job at Arrivia is located in Scottsdale, AZ, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Arrivia?

Employer has not shared pay details for this role.

What employment applies to this position at Arrivia?

Arrivia lists this role as a Full-time position.

What experience level is required for this role at Arrivia?

Arrivia is looking for a candidate with "Senior-level" experience level.

What benefits are offered by Arrivia for this role?

Arrivia offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at Arrivia?

You can apply for this role at Arrivia either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.