NAM Marketing & Sales Strategy Professional

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NAM Marketing & Sales Strategy Professional

The Opportunity

The North American Marketing & Sales Strategy Professional is responsible for supporting strategic initiatives, market intelligence, and the development and execution of marketing and sales strategies to drive business growth and strengthen market positioning. This role requires proactive engagement with cross-functional teams, leveraging market data, and contributing to both short-term and long-term objectives.

How You’ll Make an Impact

Market & Competitive Intelligence

• Own, lead and continuously enhance the development of quarterly Competitor Intelligence reports of top competitors, delivering North America-specific insights derived from public sources, 3rd party sources and internal data & intelligence. Proactively identify and analyze emerging competitors through targeted deep-dive assessments
• Drive and execute comprehensive market research to monitor trends, industry drivers, regulatory shifts, announcements, forecasts, and market sizing. Ensure alignment and integration with Business Unit Market Intelligence activities to maintain a unified market understanding
• Own, evolve, and optimize the North America Valona platform to maximize usability and insight delivery for the Region
• Own and Deliver North America full market Analysis for Region by defined Value pools to drive alignment across company during yearly Market Insight & Global Target setting Process.
  • Develop and maintain long‑term Market Evolution Scenarios to support country strategic planning, incorporating variables such as pricing scenarios, advanced buying behaviors, and lead‑time dynamics.
• Support Yearly Market Insight & Market outlook process
• Develop and implement processes to better represent competitor market share within Salesforce in collaboration with Sales Operations, Front-End Sales and Business Unit teams.
• Champion the use of Artificial Intelligence tools to develop innovative market intelligence use cases. Experiment, validate, and operationalize AI‑powered approaches that elevate the speed, accuracy, and predictive value of insights.

Corporate & Business Strategy Alignment

• Support yearly Global Target Setting Process

• Strategic Planning: Support the development of Hitachi Energy's long-term strategic targets by segment and Business units
• Collaborate with Sales Operations to find ways to further leverage Voice of Customer into long term strategy

Go to Market Strategy & Commercial Enablement

• Support commercial strategy and perform sales coverage analysis
• Develop and design yearly methodology to review customer base performance across Business Units to support sales leadership and commercial strategy (Insights driven framework that integrates order intake, long term pipeline visibility and growth indicators)
• Identify potential new customers to engage based on long term potential related to Hitachi energy portfolio.
• Responsible to ensure compliance with applicable external and internal regulations, procedures, and guidelines.

Your background

• Bachelor’s degree in marketing, Business Administration, Data Science, Engineering, or a related field
• 2+ years’ experience in Marketing, Data Analytics, or related field
• Experience with market research, competitive analysis, and marketing strategy development
• Experience in Utility market is preferred
• Strong analytical and project management skills
• Proficiency with marketing intelligence tools (e.g., Valona, M365 Copilot) is a plus.
• Excellent communication and collaboration abilities
• Ability to autonomously manage multiple priorities and work in a dynamic environment

More About Us

• Opportunities to work on innovative technologies that shape the future of energy
• A collaborative environment with experienced professionals across the power industry
• Access to learning platforms and career development programs
• Attractive health and retirement benefits
• Paid leave and flexible work arrangements

Equal Employment Opportunity(EEO)-Females/Minorities/Protected Veterans/Individuals with Disabilities

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