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New Car Sales Manager-Baker Automotive

Baker Auto GroupGrand Rapids, Michigan

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Overview

Schedule
Full-time
Career level
Entry-level
Benefits
Career Development
Retirement Savings
Dental Insurance

Job Description

About Baker Automotive

Baker Automotive Group, a rapidly growing, performance-driven organization with multiple locations across West Michigan. We’re committed to creating an exceptional customer experience while developing a winning team culture that values leadership, accountability, and results.

We are currently seeking a New Car Sales Manager — a proven leader who can drive volume, maximize gross, and build a high-performing sales team.

Key Responsibilities

  • Lead, coach, and motivate the new car sales team to exceed volume and gross profit goals.

  • Manage all aspects of new vehicle operations, including inventory, pricing, and sales process execution.

  • Partner with F&I and Service Managers to maximize total dealership profitability.

  • Oversee GM program compliance, ordering, allocation, and digital retailing initiatives.

  • Monitor performance metrics including closing ratios, PVR, CSI, and lead response.

  • Conduct daily sales meetings, one-on-ones, and ongoing staff development.

  • Ensure an exceptional guest experience through strong communication and follow-up practices.

  • Collaborate with marketing to drive traffic through campaigns, events, and online engagement.

Qualifications

  • Minimum 1 years of automotive sales management experience (GM experience preferred).

  • Proven record of hitting and exceeding sales and gross profit targets.

  • Strong leadership, coaching, and communication skills.

  • Working knowledge of CRM systems, vAuto, and GM dealer tools.

  • Ability to thrive in a fast-paced, team-oriented environment.

  • Valid driver’s license and clean driving record required.

What We Offer

  • Competitive base salary plus commission and performance bonuses.

  • Full benefits package (medical, dental, vision, 401k).

  • Paid time off and training/development opportunities.

  • Supportive leadership and career growth within a respected local dealer group.

  • A strong culture built on teamwork, accountability, and performance.

Ready to lead one of West Michigan’s top GM dealerships?

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FAQs About New Car Sales Manager-Baker Automotive Jobs at Baker Auto Group

What is the work location for this position at Baker Auto Group?
This job at Baker Auto Group is located in Grand Rapids, Michigan, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Baker Auto Group?
Employer has not shared pay details for this role.
What employment applies to this position at Baker Auto Group?
Baker Auto Group lists this role as a Full-time position.
What experience level is required for this role at Baker Auto Group?
Baker Auto Group is looking for a candidate with "Entry-level" experience level.
What benefits are offered by Baker Auto Group for this role?
Baker Auto Group offers following benefits: Career Development, Retirement Savings, Dental Insurance, Health Insurance, Vision Insurance, and Paid Time Off for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at Baker Auto Group?
You can apply for this role at Baker Auto Group either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.