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Performance Marketing Manager

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Overview

Schedule
Full-time
Career level
Senior-level
Remote
On-site
Benefits
Career Development

Job Description

About the role

Salmon products are growing and paid acquisition is one of our primary growth streams. We are actively scaling, testing new channels, and have built a creative pipeline to support the volume.

We're looking for a Performance Marketing Manager to join our User Acquisition team and own results end-to-end. The core of the role is hands-on work with the channels that drive the most volume - launching and optimizing campaigns directly or through partners, working closely with the creative production team, and staying laser-focused on what scales.

Big ambitions, real resources, products that are actually growing - there's a lot to work with.

What you'll do

  • Run paid acquisition for Salmon products across Meta, TikTok, Google, and other channels.

  • Be involved in creative production - generate new concepts, collect creative references in creative backlog.

  • Own paid growth end-to-end - you decide which channels, creatives, and funnels to scale, and you're accountable for the results.

  • Collaborate with creative, product, web/SEO, and analytics teams to land campaigns across streams.

  • Maintain a structured experiment tracking system so learnings compound across channels.

What makes you a strong fit

  • 5+ years of hands-on experience in performance marketing, ideally in fintech, banking, or digital consumer services.

  • Hands-on experience running and optimizing campaigns on Meta as the primary channel, plus experience with other major acquisition platforms (Google Ads, TikTok Ads, Reddit Ads, or similar).

  • Experience promoting mobile apps, including the web-to-app (W2A) model.

  • Experience of running performance as a continuous test loop: form hypotheses, ship variants, draw conclusions from data.

  • Strong understanding of attribution, tracking, and analytics tools.

  • Reads the acquisition funnel data and spots where things are working or breaking.

  • Hands-on with Google Analytics, Tableau, AppsFlyer (or similar platforms).

  • English B2. Familiarity with the Philippine market is a plus.

Automate your job search with Sonara.

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FAQs About Performance Marketing Manager Jobs at Salmon

What is the work location for this position at Salmon?
This job at Salmon is located in Georgia, AL, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Salmon?
Employer has not shared pay details for this role.
What employment applies to this position at Salmon?
Salmon lists this role as a Full-time position.
What experience level is required for this role at Salmon?
Salmon is looking for a candidate with "Senior-level" experience level.
What benefits are offered by Salmon for this role?
Salmon offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at Salmon?
You can apply for this role at Salmon either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.