Planogram Analyst

Who We Are:

Kontoor Brands is a portfolio of three of the world's most iconic lifestyle, outdoor and workwear brands: Wrangler, Lee and Helly Hansen. Kontoor Brands is a purpose-led organization focused on leveraging its global platform, strategic sourcing model and best-in-class supply chain to drive brand growth and deliver long- term value for its stakeholders.

Job Posting:

Planogram Analyst

Kontoor Brands is looking for a Planogram Analyst to support Category Management. This role is responsible for executing and maintaining apparel planograms that bring category strategy to life at shelf. Working closely with the Category Advisor and retail partners, the Planogram Analyst will leverage data, shopper insights, and space planning principles to deliver high‑quality, accurate, and effective modulars. The Planogram Analyst owns planogram accuracy, versioning, and execution readiness, while partnering with the Category Advisor on strategic shelf decisions.

Success in this role requires strong analytical skills, attention to detail, and the ability to translate data into clear shelf stories that drive results. The ideal candidate thrives in a collaborative environment and is proactive in identifying opportunities to improve shelf performance.

Key Responsibilities:

Modular & Planogram Creation

• Create, update, and maintain planograms (POGs) for assigned categories using space planning software (Blue Yonder).
• Develop data-backed shelving and assortment recommendations tied to category growth objectives.
• Translate data and planogram logic into clear, actionable storytelling.

Collaborating with Partners

• Work closely with Kontoor Brands Category Management, Merchandising, and Activation Team partners.
• Ensure planograms align with category strategy, assortment decisions, and merchandising principles.
• Partner with Category Advisors to influence layout adjustments based on performance results and shopper behavior insights.
• Provide analytical support for category reviews, floor sets, new item launches, and assortment changes.

Maintain Data Accuracy and Quality Control

• Perform quality checks on data inputs and planogram outputs to ensure accuracy and consistency.
• Troubleshoot data or tool issues in partnership with BI teams or vendors.
• Assist with maintenance of item level coding files that enable category reporting.

Omni Competitive Analysis

• Analyze retailer POS, syndicated (Circana), and inventory data to inform shelf layouts and space-to-sales decisions.
• Identify trends, opportunities, and underperforming items to optimize product placement.

Skills:

Planogram & Space Planning Software Skills

• Proficiency with space planning and planogram tools such as JDA / Blue Yonder, Apollo, Spaceman, or similar POG software

Data Analysis & Quantitative Skills

• Strong ability to analyze POS, sales, inventory, and syndicated data (Circana)
• Comfort interpreting trends, productivity metrics (e.g., space-to-sales), and item performance.
• Solid grasp of basic math and retail analytics principles

Excel & Productivity Tools

• Proficiency in Microsoft Excel (formulas, pivot tables, macros)
• Working knowledge of PowerPoint for presentations and storytelling
• Working knowledge of Power BI
• Microsoft CoPilot a plus

Attention To Detail & Accuracy

• Strong focus on data quality control and planogram accuracy
• Ability to manage multiple versions and deadlines without errors.

Collaboration & Stakeholder Management

• Strong teamwork skills for working with Kontoor Brands Category Management, Retailer Merchandising, and Retailer Assortment Activation teams.
• Ability to take direction from Category Managers while independently executing work.
• Professional communication with external retailers or vendors

Experience/Education:

• Bachelor's degree required in Business, Analytics, Supply Chain, Retail Management, or a related analytical field.

Leadership Competencies Expected for this Role:

Foundational Leader

Global Agility- Be open and adapt quickly when things change

Purposeful Integrity- Do the right thing, even when no one is watching

Strategic Foresight- Think ahead and plan for what's coming

Customer Centric Innovation- Find better ways to serve our customers

Urgency for Impact- Act fast and get results that matter

Bold Accountability- Take ownership of your work and results

Empowered Collaboration- Work well with others to get things done

Why Kontoor Brands?

At Kontoor, we offer a comprehensive benefit package to fit your lifestyle. Our benefits are crafted with the same care as our products.

When our employees are healthy, secure, and well, they bring their best selves to work. Kontoor Brands supports you with a competitive benefits program that provides choice and flexibility to meet your and your family's needs - now and in the future. We offer resources to support your physical, emotional, social, and financial wellbeing, plus benefits like discounts on our apparel. Kontoor Brands also provides four weeks of Paid Parental Leave to eligible employees who are new parents, Flexible Fridays, and Tuition Reimbursement.

We are proud to offer a workplace culture centered on equitable opportunities and a sense of belonging for all team members. Here we have a global workforce of high-performing teams that both unlocks our individual uniqueness and harnesses our collaborative talents.