Product Marketing & Product Analysis Co-Op

Bettcher Industries, Inc.Birmingham, OH

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Overview

Schedule

Full-time

Education

Engineering (PE)

Career level

Senior-level

Benefits

Career Development

Job Description

Key Responsibilities

Your work will sit at the intersection of three main pillars:

Technical Product Marketing
Collaborate with Engineering teams to understand the technical "specs" of upcoming projects.
Translate complex technical documentation into clear, benefit-oriented content for sales sheets, websites, and presentations.
Assist in the "Go-to-Market" strategy for new engineering-driven features.
Data & Market Analysis
Analyze customer usage data and product performance metrics to identify trends and opportunities.
Conduct competitive research on rival technologies and engineering solutions.
Create visualizations and reports that summarize market gaps for the executive team.
Project Coordination
Support the rollout of new engineering projects by managing marketing timelines and deliverables.
Coordinate between departments to ensure technical accuracy in all external communications.

Qualifications & Skills

Education: Currently pursuing a degree in Marketing, Business Analytics, Engineering, or a related field.
Analytical Mindset: Comfortable working with Excel (Pivot Tables, X/VLOOKUPs) or BI tools (Tableau, PowerBI).
Communication: Ability to explain "how things work" to a non-technical audience.
Curiosity: A genuine interest in engineering, R&D, and how technical products solve real-world problems.
Bonus Points: Experience with SQL, Python, or Adobe Creative Suite.

What's In It For You?

Real-World Impact: Your analysis will directly influence the roadmap of our next-gen products.
Cross-Functional Exposure: Work directly with Senior Design Engineers, Product and Marketing Managers and Senior Data Analyst, And Product Line Director .
Mentorship: Will work closely with Product Manager, receiving regular 1-on-1s to help you develop both your technical and "soft" professional skills. Will gain exposure to multiple areas of business, fostering an understanding of Systems Thinking.

Employment at Bettcher Industries is contingent upon the successfully completing both a pre-employment background check and a drug screening.

All candidates hired must be able to provide proper documentation of their eligibility to work in the US (I-9 form).

Bettcher Industries is an Equal Opportunity Employer - Minorities / Females / Disabled / Veterans (M/F/D/V)

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FAQs About Product Marketing & Product Analysis Co-Op Jobs at Bettcher Industries, Inc.

What is the work location for this position at Bettcher Industries, Inc.?

This job at Bettcher Industries, Inc. is located in Birmingham, OH, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Bettcher Industries, Inc.?

Employer has not shared pay details for this role.

What employment applies to this position at Bettcher Industries, Inc.?

Bettcher Industries, Inc. lists this role as a Full-time position.

What experience level is required for this role at Bettcher Industries, Inc.?

Bettcher Industries, Inc. is looking for a candidate with "Senior-level" experience level.

What is the process to apply for this position at Bettcher Industries, Inc.?

You can apply for this role at Bettcher Industries, Inc. either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.