Product Marketing Manager - Rebus

Longbow AdvantageAnn Arbor, MI

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Overview

Schedule

Full-time

Career level

Director

Remote

Benefits

Health Insurance

Dental Insurance

Paid Vacation

Job Description

Product Marketing Manager

Company OverviewRebus is a real-time B2B SaaS labor management and warehouse analytics platform, built to help warehouse leaders manage people, processes, and performance with live data. Rebus is part of Longbow Advantage, an end-to-end supply chain consulting firm. Together, Rebus and Longbow Advantage give customers both the technology and the strategic expertise to better run their warehouse operationsFounded in 2017 to fill a gap in the market for purpose-built supply chain execution insights, Rebus has grown into a full suite of solutions spanning labor management, warehouse analytics, real-time AI-driven labor decisions, inventory management, and 3PL billing.Position OverviewRebus is hiring a Product Marketing Manager to build out a dedicated product marketing function for the platform. This is a newly created role, and the person in this seat will work closely with the VP of Marketing and the Head of Product Management to tell the Rebus product and platform story, shape pricing, packaging, and positioning, and build stronger customer relationships through marketing initiatives that support every stage of the customer journey.

This is a high-visibility, build-it-yourself role.
You'll partner directly with Product on release timing and messaging, own the product narrative and competitive positioning, lead customer lifecycle and advocacy programs, and be the dedicated marketing point of contact for Product, Customer Success, and Account Management.
This role is fully remote in the United States or Canada.

Key ResponsibilitiesPRODUCT NARRATIVE, MESSAGING & POSITIONING

Own the Rebus product narrative, messaging, positioning, and competitive differentiation, and keep it current as the platform evolves.
Partner with Product Management on release planning to ensure marketing readiness ahead of every launch.
Develop release messaging, positioning, and go-to-market plans for new features and modules.
Build release assets: email announcements, in-app messaging, blog/landing page content, and release notes.
Maintain a release marketing calendar and track work in Monday.com.

COMPETITIVE ANALYSIS

Own and maintain competitive battle cards and a competitive matrix covering key alternatives (e.g., incumbent LMS/WMS providers).
Monitor competitor positioning, pricing, and product moves; brief Sales and leadership on relevant shifts.
Support objection-handling content for the field (e.g., "I already have an LMS").

CUSTOMER & MARKET RESEARCH

Run ongoing customer and market research to validate messaging, pricing, and positioning decisions.
Synthesize win/loss data, customer interviews, and survey feedback into actionable insights for Product and Sales.
Stand up a product analytics system or tool (e.g., Pendo or UserPilot) to capture usage data and customer feedback at scale.

CUSTOMER LIFECYCLE, ONBOARDING & ADVOCACY

Own customer lifecycle marketing: onboarding comms, upsell and cross-sell campaigns, and ongoing customer engagement.
Serve as the dedicated marketing point of contact for Customer Success and Account Management on customer-facing initiatives.
Own the Customer Product Spotlight program end-to-end: scheduling, customer recruitment, content, and promotion.
Build and grow a customer advocacy pipeline (case studies, references, testimonials) in partnership with Customer Success.
Support customer-facing communications tied to product changes, including newsletter and release-note content.

SALES ENABLEMENT

Create and maintain sales tools: one-pagers, talk tracks, competitive matrices, and objection-handling guides.
Train Sales and Customer Success on new releases, positioning, and competitive talking points.

CROSS-FUNCTIONAL COLLABORATION

Serve as the connective tissue between Product, Sales, Customer Success, and Marketing on all product-related communication.
Represent product marketing in product planning and roadmap discussions.

Skills & Experience

4-7 years of experience in product marketing, ideally at a B2B SaaS company; supply chain, logistics, or warehouse software experience is a strong plus.
Demonstrated experience leading product launches from messaging through go-to-market execution.
Experience with product analytics or in-app guidance platforms (Pendo, UserPilot, Amplitude, or similar), or strong interest in standing one up.
Excellent writing skills with the ability to translate technical product capabilities into clear, customer-facing value.
Experience building competitive intelligence programs and sales enablement materials.
Comfortable owning customer lifecycle and onboarding communications, with an eye for what drives upsell and retention.
Comfortable managing multiple workstreams independently and tracking work in project management tools (monday.com experience a plus).
Confident communicator who can work directly with Product, Sales, Customer Success, and customers.
Familiarity with marketing tools we use like HubSpot, Wordpress, Canva or similar platforms is a plus.
Comfort using AI tools (we use Claude) to work more efficiently is a plus.

Why Join Rebus?

Supportive work environment
Work/life balance
Competitive Salary
4-weeks of paid vacation
6 paid sick days, 2 paid personal days per year
Excellent health and dental benefits, eligible as of your first day!
Group RRSP/401k Matching
Work from Home

Rebus is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.We cannot assist with relocation, sponsorship, or work permit applications for this role.All your information will be kept confidential according to EEO guidelines.

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FAQs About Product Marketing Manager - Rebus Jobs at Longbow Advantage

What is the work location for this position at Longbow Advantage?

This job at Longbow Advantage is located in Ann Arbor, MI, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Longbow Advantage?

Employer has not shared pay details for this role.

What employment applies to this position at Longbow Advantage?

Longbow Advantage lists this role as a Full-time position.

What experience level is required for this role at Longbow Advantage?

Longbow Advantage is looking for a candidate with "Director" experience level.

Does Longbow Advantage allow remote work for this role?

Yes, this position at Longbow Advantage supports remote work, giving candidates the flexibility to work outside the primary office location.

What benefits are offered by Longbow Advantage for this role?

Longbow Advantage offers following benefits: Health Insurance, Dental Insurance, Paid Vacation, Paid Sick Leave, 401k Matching/Retirement Savings, and Health & Wellness Programs for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at Longbow Advantage?

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