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Product Marketing Manager - Public Safety

Tyler TechnologiesTroy, MI

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Overview

Schedule
Full-time
Career level
Director
Remote
On-site
Benefits
Career Development

Job Description

Description

As a Product Marketing Manager (PMM), you will drive business growth by defining go-to-market strategies for software solutions, including market assessment, competitive positioning, pricing/packaging, and value propositions.

You will deliver market, buyer, and competitive insights; support positioning for existing and new solutions; and partner cross-functionally to execute product launches and evaluate growth initiatives.

You will succeed in this role by building strong cross-functional partnerships, applying sound business judgment, and influencing stakeholders at all levels to drive outcomes.

Responsibilities

  • Maintain a deep understanding of the markets and position with actionable insights:
  • Monitor, collect, and synthesize key market, buyer, product, and competitive insights and trends from multiple sources.
  • Maintain Market Assessment deliverables: sizing & segmentation, addressable market analysis, competitive analysis, differentiation
  • Collaborate across teams to align go-to-market strategies
  • Participate in cross-functional product launch activities, helping to define product positioning, compelling messages, packaging, pricing.
  • Partner with stakeholders to achieve operational readiness, sales enablement, demand generation and metrics.
  • Influence product direction & product market fit
  • Partner with leadership to identify revenue growth opportunities, their scope, risks, and financial justifications.
  • Partner with the sales enablement function by helping customer-facing teams to understand new products and functionality to promote sales, adoption, and strong references.
  • Work with business leadership and software partners to establish business arrangements and maintain strong working relationships.

Qualifications

  • Bachelor's degree in business, management, marketing, finance, or other related discipline. MBA preferred.
  • 5+ years' product marketing or similar experience in the software market, ideally for the public sector; SaaS experience preferred.
  • Ability to travel (up to 20% travel) is expected for customer engagement, industry events, and collaboration across Tyler teams.

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FAQs About Product Marketing Manager - Public Safety Jobs at Tyler Technologies

What is the work location for this position at Tyler Technologies?
This job at Tyler Technologies is located in Troy, MI, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Tyler Technologies?
Employer has not shared pay details for this role.
What employment applies to this position at Tyler Technologies?
Tyler Technologies lists this role as a Full-time position.
What experience level is required for this role at Tyler Technologies?
Tyler Technologies is looking for a candidate with "Director" experience level.
What benefits are offered by Tyler Technologies for this role?
Tyler Technologies offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at Tyler Technologies?
You can apply for this role at Tyler Technologies either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.