PS Marketing Go To Market Gaming Segment Lead
Description -
Job Summary
This role is responsible for leading the development of marketing plans in collaboration with global marketing and go-to-market marketing functions. The role plays a key role in defining marketing plans aligned with business priorities, goals, and strategic frameworks for various business units and categories. Additionally, the role leads the definition of the global commercial landscape through competitor analysis, partners assessment, and consumer behavior evaluation, while also managing the development and execution of the go-to-market OPEX budget, driving partnerships with other functions.Responsibilities Leads development of marketing plans in partnership with global marketing function and go-to-market marketing functions. Develops marketing plan ensuring alignment with business priorities, goals, and strategic framework by business units and category. Leads definition of the global commercial landscape by analyzing competitors, partners, and consumer behaviors. Develops and executes the go-to-market OPEX budget by conducting risk assessments and opportunity assessments, and identifying investment opportunities. Leads monitoring and execution of budget adjustments in alignment with go-to-market changes and category priorities. Drives partnership with global marketing function, commercial functions, and go-to-market functions to develop end-to-end toolkits and initiatives that can be utilized across various go-to-markets. Develops sales intelligence dashboard to feed account selection strategy using available insights, segment dashboard, and sales inputs/prioritization. Contributes innovative ideas and leads large cross-functional teams, exercising independent judgment to solve unique and complex problems impacting the business. Provides mentorship and guidance to lower-level employees, thus ensuring the realization of operational and strategic plans.Education & Experience Recommended Four-year or Graduate Degree in Marketing, Communications, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence. Typically has 10+ years of work experience, preferably in marketing, sales, or a related field.Preferred CertificationsNAKnowledge & Skills Analytics Business Development Business Marketing Business To Business Customer Relationship Management Data Analysis Demand Generation Digital Marketing Go-to-Market Strategy Key Performance Indicators (KPIs) Market Research Marketing Marketing Communications Marketing Management Marketing Strategies Product Marketing Project Management Salesforce Social Media Thought LeadershipCross-Org Skills Effective Communication Results Orientation Learning Agility Digital Fluency Customer CentricityImpact & Scope Impacts large functions and leads large, cross-division functional teams or projects.Complexity Provides highly innovative solutions to complex problems within established policy.Disclaimer This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management. The pay range for this role is $130,700 to $205,200 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.Benefits:
HP offers a comprehensive benefits package for this position, including:
* Health insurance * Dental insurance * Vision insurance * Long term/short term disability insurance * Employee assistance program * Flexible spending account * Life insurance * Generous time off policies, including; * 4-12 weeks fully paid parental leave based on tenure * 11 paid holidays * Additional flexible paid vacation and sick leave (US benefits overview
[https://hpbenefits.ce.alight.com/])
• The compensation and benefits information is accurate as of the date of this• posting. The Company reserves the right to modify this information at any time,• with or without notice, subject to applicable law.
Job -
Marketing
Schedule -
Full time
Shift -
No shift premium (United States of America)
Travel -
No
Relocation -
No
Equal Opportunity Employer (EEO) -
HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.
For more information, review HP’sEEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"
