Regional Marketing Manager, Embedded Systems
Webster & Webster AssociatesDallas, Texas
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Overview
Schedule
Full-time
Career level
Director
Remote
On-site
Benefits
Health Insurance
401k Matching/Retirement Savings
Health & Wellness Programs
Job Description
Well-established embedded technology company seeks a Marketing Programs Manager to steer US campaign execution and field engagement. This role involves building the regional marketing roadmap, running industry events and webinars, and shaping content that resonates with technical decision-makers. You’ll work closely with cross-functional teams to align activities with sales priorities while measuring impact and iterating quickly. If you enjoy crafting integrated marketing plans and owning them from start to finish, this position offers significant autonomy and strategic reach.Key Responsibilities
- Lead the US field marketing plan, including industry events, webinars, customer programs, and targeted vertical initiatives, with a focus on generating qualified opportunities.
- Collaborate closely with sales and commercial teams to support pre-event outreach, onsite activities, and post-event follow-up that drives pipeline progression.
- Convert customer feedback and market signals into relevant stories and localized content to support product messaging and new feature initiatives.
- Manage coordination of joint marketing efforts with ecosystem partners, including co-marketing campaigns, shared programs, and partner-sponsored activities.
- Tailor global campaigns for the US market, building landing pages, managing nurtures, executing digital promotion, and completing detailed analysis of results.
- Travel required for several industry events and partner-focused activities throughout the year.
- 5+ years of B2B field marketing experience in a technical, engineering-driven, or software-focused industry.
- Demonstrated ability to work closely with commercial teams to drive measurable outcomes from marketing activities.
- Experience supporting product or feature launches and shaping effective technical marketing content.
- Hands-on proficiency with digital campaign execution, marketing automation, analytics, and CRM reporting.
- Strong analytical skills, with the ability to track performance, interpret data, and make recommendations.
- Self-directed, adaptable, and comfortable owning programs from strategic planning through execution.
- High-Impact Role: You will influence strategy and execution for a major market within a global organization, supported by strong cross-functional alignment.
- Competitive Compensation: The role offers a robust base salary and competitive overall package aligned with the strategic expectations of the position.
- Strong Benefits: Comprehensive benefits that include meaningful company contributions to health plans, retirement savings support, and additional programs designed to promote well-being.
- Work-Life Balance: Generous time-off policies with multiple avenues for rest, personal needs, and cultural celebrations.
- Collaborative Culture: Join a team that values curiosity, shared knowledge, and a supportive environment where ideas and expertise are welcomed.
JO-2511-1315
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FAQs About Regional Marketing Manager, Embedded Systems Jobs at Webster & Webster Associates
What is the work location for this position at Webster & Webster Associates?
This job at Webster & Webster Associates is located in Dallas, Texas, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Webster & Webster Associates?
Employer has not shared pay details for this role.
What employment applies to this position at Webster & Webster Associates?
Webster & Webster Associates lists this role as a Full-time position.
What experience level is required for this role at Webster & Webster Associates?
Webster & Webster Associates is looking for a candidate with "Director" experience level.
What benefits are offered by Webster & Webster Associates for this role?
Webster & Webster Associates offers following benefits: Health Insurance, 401k Matching/Retirement Savings, and Health & Wellness Programs for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at Webster & Webster Associates?
You can apply for this role at Webster & Webster Associates either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.