Regional Sales Manager
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Overview
Schedule
Full-time
Career level
Director
Remote
On-site
Compensation
$65,000-$75,000/year
Job Description
Regional Sales Manager
Activate Games AmericaReports to: Director of SalesLocation: In Region- East Region- American Dream, Cherry Hill, Roosevelt Field, Boston, Union Square, Woodbridge
Type: Full-time / 40-50 Hours Weekly
About Activate Games
Activate is the world’s first active gaming facility where players move, compete, and problem-solve in immersive, tech-driven game rooms. With rapid expansion across North America, we’re building a category-defining brand at the intersection of entertainment, fitness, and technology.
Position Overview
The Regional Sales Manager is responsible for driving group and event sales performance across multiple Activate locations within a defined region. This role blends strategic leadership, salesmanship, and direct revenue generation to ensure locations consistently exceed group sales targets. This leader partners closely with store managers and to execute regional sales strategies, build corporate relationships, and maximize event revenue.
Key Responsibilities
1. Regional Sales Leadership
- Lead group and event sales strategy across multiple Activate locations within the region.
- Ensure each location maintains a strong pipeline of corporate, social, and youth group bookings.
- Monitor weekly and monthly sales performance and implement corrective strategies when needed.
2. Revenue Growth & Pipeline Development
- Drive regional revenue through corporate partnerships, strategic outreach, and community engagement.
- Identify opportunities to grow corporate team-building programs, school partnerships, and social events.
- Maintain relationships with regional companies, event planners, HR leaders, and community organizations.
- Collaborate with marketing to support regional campaigns and lead generation initiatives.
- Demonstrate strong conversion skills and salesperson acumen through outbound prospecting, relationship development, consultative event selling, upselling and package optimization
3. Venue Collaboration and Tracking
- Partner with General Managers and Operations teams to ensure successful event execution.
- Support locations in hosting large or complex events.
- Ensure consistent service standards and guest experience for group bookings.
- Maintain accurate regional forecasting and performance tracking.
- Maintain high CRM compliance and pipeline visibility across the team.
- Analyze regional sales data to identify trends, opportunities, and performance gaps.
4. Grand Opening and Local Outreach Execution
- Research and execute local grand opening outreach to community and sales prospects
- Be key onsite contact for grand opening celebration, including setup, coordination and breakdown
- Lead localized campaigns by market for local outreach, community involvement and goodwill partnerships with schools, nonprofits and other organizations
Required Experience
- 5+ years of experience in event sales, hospitality sales, or experiential entertainment sales
- 2+ years of sales leadership or multi-location management
- Proven success managing corporate event sales pipelines
- Experience leading teams toward revenue targets and performance goals
- Strong CRM and sales analytics skills
- Experience in entertainment, hospitality, or attraction-based venues
- Experience selling team-building experiences or corporate events
- Highly organized and systems-minded and bias toward testing and optimization
- Strong communicator across marketing, ops, and tech teams
- Comfortable in high-growth, evolving environments
Learn more about us at: https://playactivate.com/Activate provides equal opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, marital status, genetic information, age, disability, or status as a Vietnam-era or special disabled veteran in accordance with applicable federal laws. In addition, Activate complies with applicable state and local laws governing nondiscrimination in employment in every location where Activate has facilities. This policy applies to all terms and conditions of employment, including but not limited to hiring, placement, promotion, termination, layoff, recall, transfer, leave of absence, compensation, and training.
Compensation: $65,000.00 - $75,000.00 per year
Automate your job search with Sonara.
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FAQs About Regional Sales Manager Jobs at Activate Games
What is the work location for this position at Activate Games?
This job at Activate Games is located in Dorchester, Massachusetts, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Activate Games?
Candidates can expect a pay range of $65,000 and $75,000 per year.
What employment applies to this position at Activate Games?
Activate Games lists this role as a Full-time position.
What experience level is required for this role at Activate Games?
Activate Games is looking for a candidate with "Director" experience level.
What is the process to apply for this position at Activate Games?
You can apply for this role at Activate Games either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.