Remote Web Developer & Digital Analytics Specialist

Datamark, Inc.El Paso, TX

$65,000 - $75,000 / year

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Overview

Schedule

Full-time

Career level

Senior-level

Remote

Compensation

$65,000-$75,000/year

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Job Description

Remote Web Developer & Digital Analytics Specialist

At DATAMARK, Inc., you will experience a dynamic and inclusive company culture that emphasizes collaboration, innovation and professional development. Our team is supportive, engaged and enjoys working together to achieve shared goals. We offer exceptional benefits and are committed to promoting your well-being both in and out of the workplace. Join DATAMARK as a Web Developer & Digital Analytics Specialist and contribute your expertise in a role where your impact truly matters!

The Web Developer & Digital Analytics Specialist is responsible for owning and maintaining the Company website and marketing technology, ensuring technical stability, accurate tracking, and actionable insights across all digital channels. This role supports campaign performance, demand generation, and data-driven decision-making through close collaboration with marketing, sales, and technology partners while ensuring reliable measurement and optimization of digital experiences.

Requirements

Monitor and maintain site health, including speed, responsiveness, accessibility, security, redirects, and structural integrity.
Implement and support technical SEO initiatives, ensuring metadata, indexing, schema, and internal linking are properly executed.
The Web Developer & Digital Analytics Specialist will own analytics and tracking systems, including GA4, Tag Manager, dashboards, events, goals, UTMs, and attribution frameworks.
Analyze user behavior and conversion performance to identify friction points and recommend improvements.
Support paid media and email campaigns by validating tracking, analyzing post-click behavior, and ensuring clean, reliable data.
The Web Developer & Digital Analytics Specialist will build email templates, schedule and deploy email campaigns, and maintain email marketing operations including QA, UTMs, segmentation inputs, and performance tracking.
Manage marketing technology integrations and automations across CMS, CRM, analytics, ad platforms, and marketing systems.
Working knowledge of front-end web technologies, including HTML, CSS, and JavaScript, with experience using web development tools such as Adobe Dreamweaver.
Strong proficiency in website management, including CMS updates, page builds site structure, and ongoing technical maintenance.
Hands-on expertise with web analytics and tracking systems, including GA4, Google
Tag Manager, dashboards, events, goals, UTMs, and attribution models.
Ability to monitor and maintain site health, including performance optimization mobile responsiveness, accessibility, redirects, and crawl issues.
Analytical skills to evaluate user behavior, identify conversion friction points, and recommend data-driven improvements.
Experience supporting paid media and email campaigns through accurate tracking validation, post-click analysis, and performance diagnostics.

Education Requirement: Bachelor's degree in computer science, Web/Data Analytics, Information Systems, Marketing Technology, or a related technical field.

Field Experience: At least 5 years of experience in web analytics, website management, data analytics, or technical marketing environments.

Position Experience: At least 3 years of experience specifically in a Web Analytics, Digital Analyst, or similar role.

Benefits

What We Offer:

Work from home option

Comprehensive Health Care: Medical, dental, and vision plans
Retirement Savings: 401k and IRA retirement plans
Life Insurance: Basic, voluntary, and AD&D coverage
Time Off: Paid time off, paid volunteer hours, and major holidays
Disability Coverage: Short-term and long-term disability plans
Professional Growth: Training and development to advance your career.
Wellness Resources: Support for your overall well-being.
Salary: $65,000.00 - $75,000.00 Annually

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FAQs About Remote Web Developer & Digital Analytics Specialist Jobs at Datamark, Inc.

What is the work location for this position at Datamark, Inc.?

This job at Datamark, Inc. is located in El Paso, TX, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Datamark, Inc.?

Candidates can expect a pay range of $65,000 and $75,000 per year.

What employment applies to this position at Datamark, Inc.?

Datamark, Inc. lists this role as a Full-time position.

What experience level is required for this role at Datamark, Inc.?

Datamark, Inc. is looking for a candidate with "Senior-level" experience level.

Does Datamark, Inc. allow remote work for this role?

Yes, this position at Datamark, Inc. supports remote work, giving candidates the flexibility to work outside the primary office location.

What benefits are offered by Datamark, Inc. for this role?

Datamark, Inc. offers following benefits: Health Insurance, Dental Insurance, Vision Insurance, Disability Insurance, Life Insurance, Paid Holidays, Paid Vacation, Paid Community Service Time, Career Development, 401k Matching/Retirement Savings, and Health & Wellness Programs for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at Datamark, Inc.?

You can apply for this role at Datamark, Inc. either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.