Retail Marketing Specialist - Social Media

NYC Alliance Company LLCNew York, NY

$80,000 - $90,000 / year

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Overview

Schedule

Full-time

Career level

Senior-level

Compensation

$80,000-$90,000/year

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Job Description

NYC Alliance Company LLC is looking for a creative and strategic Retail Marketing Specialist - Social Media to join our dynamic marketing team. In this role, you will be responsible for developing and executing social media marketing strategies to enhance brand awareness, engage our audience, and drive foot traffic to our retail locations. You will play a key role in bridging our online presence with our physical stores, fostering a strong community around our brand.

Key Responsibilities:

Develop and manage the social media strategy specifically for retail marketing initiatives
Create engaging and visually appealing content for various social media platforms, including Instagram, Facebook, and Twitter
Collaborate with the marketing team to align social media efforts with overall marketing campaigns
Monitor social media performance metrics and analyze engagement data to optimize future strategies
Engage with followers, respond to inquiries, and foster a community on social media
Plan and promote events, promotions, and product launches through social media channels
Stay up-to-date with social media trends and best practices to ensure the brand remains relevant

Requirements

Bachelor's degree in Marketing, Communications, or a related field
2+ years of experience in retail marketing or social media management
Strong understanding of social media platforms and their respective audiences
Excellent written and verbal communication skills
Proficient in graphic design tools (e.g. Canva, Adobe Creative Suite) and social media management software
Ability to analyze data and insights to drive decision-making
Creative mindset with a passion for storytelling and brand building
Strong organizational skills and ability to manage multiple projects simultaneously

Benefits

Competitive compensation packages
Medical, Dental, Vision, FSA
Retirement Savings Plan Match
Summer Fridays
Discounts and More!
Annual Salary $80,000 -$90,000
The offered salary for this position will vary based on role requirements determined by NYC Alliance, skill set and years of experience.

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FAQs About Retail Marketing Specialist - Social Media Jobs at NYC Alliance Company LLC

What is the work location for this position at NYC Alliance Company LLC?

This job at NYC Alliance Company LLC is located in New York, NY, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at NYC Alliance Company LLC?

Candidates can expect a pay range of $80,000 and $90,000 per year.

What employment applies to this position at NYC Alliance Company LLC?

NYC Alliance Company LLC lists this role as a Full-time position.

What experience level is required for this role at NYC Alliance Company LLC?

NYC Alliance Company LLC is looking for a candidate with "Senior-level" experience level.

What is the process to apply for this position at NYC Alliance Company LLC?

You can apply for this role at NYC Alliance Company LLC either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.