Sales and Marketing Director

Care with Heart. Work with Purpose.

Join Senior Community Care of Colorado PACE as a Sales and Marketing Director. This is more than a job! It’s a paid opportunity to serve others, live our mission, and make a meaningful impact in a healthcare setting. As a compassionate organization, we’re dedicated to serving others and fostering an environment where both our residents and team members thrive. If you’re ready to grow your career while making a difference, we’d love to connect with you.

Senior Community Care of Colorado PACE is a community of Volunteers of America National Services, a subsidiary of the Volunteers of America parent organization.  Proudly Great Place to Work® Certified for 8 consecutive years.

Pay Range: $71k - $90k annually, based on experience. Schedule: Primarily M-F 8am-5pm. This role requires participation in after hours and weekend events.

Why You’ll Love It Here

• Supportive, caring leadership that truly values your voice
• A positive, team-oriented environment where you can rely on one another
• A beautiful, welcoming campus you’ll enjoy coming to each day
• Opportunities for career growth and ongoing development
• Purpose-driven work that makes a meaningful difference every day

What We Offer

• Medical, Dental & Vision Insurance
• 403(b) with discretionary contribution
• Paid Time Off + Personal Days
• Life Insurance & Short-Term Disability
• Employee Assistance Program
• Wellness incentives (earn up to $350)
• Get paid early (access up to 50% of earnings)
• Referral bonuses & scholarship opportunities

What You Bring (Requirements)

• Bachelor’s degree in marketing, or related field required.  Master’s degree preferred.
• 2-5 years of sales and marketing experience for a healthcare provider, human services organization or referral/resource role within senior population networks may be substituted.
• Ability to work core business hours, Monday – Friday, forty (40) hours and overtime, weeknights, and weekends, when required.
• Active driver’s license with access to reliable transportation that will enable travel to the community and/or sites within a designated area.

What You’ll Be Responsible For

The Sales and Marketing Director will focus on promoting and growing our PACE program census through community contact and integrating Senior CommUnity Care as a vital member of the healthcare and long-term care network.

• For the assigned PACE Organization(s), acts as Senior CommUnity Care’s sales and marketing representative at community events, health fairs, community meetings and activities of the PACE Organization(s).
• Establishes our presence in the community by outreaching virtually, telephonically and in-person by creating a full calendar of marketing opportunities, securing participation in established events, and setting up and conducting our own activities.
• Develops and strengthens relationships with key partners, including community-based partners, faith-based organizations, provider groups, governmental agencies and more, who also serve our existing and potential participants and other Medicaid eligible individuals.
• Plans and coordinates open houses, networking expos, fairs and other sales and marketing events both in-house and in the community to enhance exposure and recognition for the assigned PACE Organization.
• Assists in tracking, organizing, and ordering collateral and health education materials and giveaways.  Ensures that all regular referral sources have current information about assigned PACE Organization and ensures appropriate distribution of collateral material as needed.
• Develops and cultivates new referral sources.  Maintains consistent, close contact with existing referral sources.  Provides individual and group marketing presentations to potential referral sources.
• Partners with the PACE program Provider Relations Representative and VOANS Provider Relations Manager on building and managing provider relationships and referral sources.
• Maintains budget compliance for all activities related to job functions.

About UsSenior Community Care of Colorado PACE (Montrose) provides healthcare and supportive services for individuals age 55 and older, helping them live safely, comfortably, and independently in their own homes and communities. As a Program of All-Inclusive Care for the Elderly (PACE) provider and the first of its kind in Western Colorado, our interdisciplinary teams deliver personalized, comprehensive care tailored to each participant’s needs.  Located in beautiful Montrose, the community is surrounded by stunning Colorado scenery, including the Black Canyon of the Gunnison National Park to the east and the San Juan Mountains to the south, with easy access to a charming downtown, local dining, and year-round outdoor recreation.

At VOANS, we celebrate sharing, encouraging and embracing diversity. Equal employment opportunities are available to all without regard to race, color, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, parental status, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, and any other characteristic protected by applicable law. We believe that blending individual strengths and unique personal differences nurtures and supports our organizations’ shared commitment to our mission and creates an inclusive and diverse environment where everyone feels valued and has the opportunity to do their personal best.