Senior Director of Marketing

Ruiz Food ProductsFrisco, Texas

$215,000 - $250,000 / year

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Overview

Schedule

Full-time

Career level

Director

Compensation

$215,000-$250,000/year

Job Description

Ruiz Foods has been family owned since 1964, is one of the largest Hispanic-owned companies in the country and is the proud maker of two #1 brands: El Monterey frozen Mexican food and Tornados roller grill taquitos in grocery stores and convenience stores across the US and Canada.

Are you looking for career development opportunities in an exciting company that cares about its team members and consumers alike? Come join our team and help us continue our industry-leading track record of growth, quality, and delicious food!

The Senior Director of Marketing for the Retail Business Unit is responsible for setting the strategy and achieving profitable growth of the #1 frozen Mexican food brand El Monterey in the US. In this role you will be a member of the leadership team and a key influencer in all aspects of the retail business including innovation, digital strategy, revenue growth management, and go to market strategies. This position is accountable for achieving profitable growth and annual P&L targets for the business while ensuring the El Monterey brand is relevant for the next generation.

COMPENSATION: $215,000-$250,000/Year DOE, Bonus Eligible

RESPONSIBILITIES:

Strategic Leadership: Shape future priorities of the brand and develop plans to achieve overarching business goals and objectives.
Brand Stewardship: Drive brand equity, positioning, and powerful storytelling to maximize consumer engagement.
Innovation: Spearhead innovation and partner with R&D to ensure portfolio delivers meaningful value for consumers today and tomorrow.
Digital: Build omnichannel strategies, optimize digital touchpoints, and bring new solutions to improve marketing efficiency and the consumer experience.
Business Impact: Partner with sales on go-to-market strategies to achieve profitable growth and align marketing with commercial success.
Data & Insights: Monitor market trends, competitive dynamics, and syndicated data to bring thought leadership and measurable results to the business.
Cross-Functional Leadership: Inspire and unify teams across Sales, E-commerce, R&D, Finance, and external agencies to achieve objectives.

QUALIFICATIONS:

Bachelor's degree in Marketing, Communications, or related field; MBA a plus.
10+ years proven marketing experience, preferably within the consumer packaged goods (CPG) food / beverage industry.
Excellent strategic thinking, creativity, and business acumen.
Strong analytical skills with ability to translate data into actionable insights; IRI/Nielsen experience required.
Proven leadership in digital marketing.
Ability to unite stakeholders, drive collaboration, and influence the c-suite.

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FAQs About Senior Director of Marketing Jobs at Ruiz Food Products

What is the work location for this position at Ruiz Food Products?

This job at Ruiz Food Products is located in Frisco, Texas, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Ruiz Food Products?

Candidates can expect a pay range of $215,000 and $250,000 per year.

What employment applies to this position at Ruiz Food Products?

Ruiz Food Products lists this role as a Full-time position.

What experience level is required for this role at Ruiz Food Products?

Ruiz Food Products is looking for a candidate with "Director" experience level.

What is the process to apply for this position at Ruiz Food Products?

You can apply for this role at Ruiz Food Products either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.