Senior Director Of Retail Banking

Who Are We?

With an "A" health rating and solid year-over-year growth, San Francisco Federal Credit Union's (SFFedCU) membership is now over 43,000 with assets surpassing $1.3 billion and branches located in San Francisco and San Mateo County. Continuing along it highly successful growth trajectory, SFFedCU is seeking a Senior Director of Retail Banking for our Golden Gate Branch in San Francisco.

The Position

The Senior Director of Retail Operations is responsible for the strategic leadership, performance, and continuous improvement of the credit union's retail delivery network, including oversight of approximately 7-10 branch locations. This role leads branch operations, sales performance, and member service delivery, ensuring a consistent, high-quality experience across all locations. The position drives growth, operational excellence, and member satisfaction while maintaining strong regulatory compliance and alignment with the credit union's mission and values.

Key Responsibilities

Leadership & Strategy:

• Develop and execute retail operations strategies that support organizational goals, growth, efficiency, and member experience.
• Lead, mentor and develop branch managers, ensuring strong leadership at each location.
• Foster a high performing, member-centric culture across all retail locations.

Operational Oversight:

• Mange and optimize daily operations across branches.
• Ensure compliance with all banking regulations and internal policies.
• Develop, implement, and modify retail delivery procedures to ensure efficient member service and manage risk effectively.
• Lead retail operational readiness for new systems, processes, and product launches.

Training & Development:

• Proactively identify training needs and skill gaps across retail functions
• Partner with internal training teams to support the implementation of targeted development initiatives that enhance team performance and service quality.

Performance Management:

• Create and monitor branch performance metrics and implement strategies for improvement.
• Conduct regular assessments and audits to ensure operational efficiency.

Member Experience & Service Excellence:

• Champion initiatives and process improvements to enhance member service and satisfaction.
• Ensures high quality service and sales practices which promote member satisfaction, retention and expansion.

Who Are You?

Requirements, Skills, and Abilities

• 8+ years of progressive experience in retail banking or credit union operations.
• 5+ years of leadership experience managing multi-branch networks, ideally within a 5-10 branch span of control.
• Strong knowledge of banking regulations and compliance standards.
• Ability to be well organized, team-player, motivated and flexible with working hours, able to work Saturdays, holidays and overtime as needed, maintaining attendance and punctuality.
• Outstanding communication and interpersonal skills.
• Excellent analytical, problem-solving, and decision-making abilities.
• Proven leadership and team-building skills.

This is a 100% onsite position.

Why You'll Love It Here

You'll work alongside a passionate team in a mission-driven organization, get exposure to executive decision-making, and grow your skills across a broad range of functions. No two days will be the same-and that's exactly how you like it.

The compensation package includes an excellent benefits program including health insurance plans, generous PTO, 401(k) Plan, profit sharing, competitive base, bi-annual bonuses, as well as tuition reimbursement.

SFFedCU is an Equal Employment Opportunity Employer. In accordance with federal and state laws, SFFedCU does not discriminate in employment because of race, color, religion, sex, national origin, age, physical and mental disability, marital status, pregnancy, childbirth, breastfeeding or related condition, ancestry, medical condition (associated with cancer, a history cancer or genetic characteristics), veteran or military status, sexual orientation, gender, gender identity or gender expression, HIV/AIDS status, genetic information or any other characteristic protected by law.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.