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Senior Graphic Designer (User Acquisition & Marketing)

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Overview

Schedule
Full-time
Career level
Senior-level

Job Description

At Bellota Labs, we’re building the future of online poker with ClubWPT Gold—a skill-based, strategy-driven platform from the World Poker Tour. This isn’t just another casino app—it’s a competitive ecosystem where players learn, train, and play to win real prizes.
We’re looking for a Senior Product Designer with a focus on user acquisition, marketing, and conversion to help shape the front door of our product experience. From marketing landing pages and growth experiments to onboarding flows and campaign-driven design, you’ll help us attract, convert, and retain passionate players in a crowded, competitive market.
This is a high-impact, cross-functional role where product thinking meets performance marketing—ideal for a designer who’s equal parts strategic and hands-on.

What You’ll Do

    • Design for growth: Own the end-to-end design of web assets and experiences focused on driving acquisition—think marketing sites, landing pages, campaign pages, paid ad flows, and lead-gen experiences.
    • Optimize conversion funnels: Craft, test, and iterate on design elements that drive signups, account creation, email capture, and player engagement.
    • Create marketing visuals: Produce high-quality visuals for product launches, ad campaigns, email templates, and social media—always on-brand and optimized for performance.
    • Collaborate cross-functionally: Partner with marketing, product, and engineering teams to align design with business goals and KPIs.
    • Lead A/B testing efforts: Design testable experiences and analyze outcomes to inform future design decisions.
    • Build and maintain design systems: Extend our design system across marketing assets and customer-facing surfaces with consistency and polish.

What We’re Looking For

    • 3+ years of experience in product or marketing design, with a strong focus on responsive web and performance-driven design
    • A portfolio that demonstrates clean visual design, marketing intuition, and conversion-minded UX
    • Expertise in Figma; bonus for motion/interactive prototyping tools
    • Experience designing and optimizing landing pages, marketing flows, and acquisition campaigns
    • Strong grasp of growth metrics and how design impacts user behavior
    • Familiarity with A/B testing, performance tracking, and iterative design
    • Bonus: Experience in gaming, entertainment, or competitive skill-based products
    • Extra bonus: You know poker—or are excited to learn

What Success Looks Like

    • A polished, high-converting marketing site that communicates our value proposition to new players
    • Seamless flows from ad to signup, reducing dropoff and boosting conversion rates
    • Design assets and landing pages that scale across campaigns, product launches, and growth initiatives
    • A consistent, compelling visual identity that builds trust with serious poker players
$150,000 - $200,000 a year
If you’re excited to work at the intersection of design, growth, and gaming, and want to help launch a category-defining product, we’d love to hear from you.
Join us at Bellota Labs—where the game is just getting started.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Automate your job search with Sonara.

Submit 10x as many applications with less effort than one manual application.

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FAQs About Senior Graphic Designer (User Acquisition & Marketing) Jobs at Bellota Labs

What is the work location for this position at Bellota Labs?
This job at Bellota Labs is located in Redwood City, California, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Bellota Labs?
Candidates can expect pay range between $150,000–$200,000 for this role.
What employment applies to this position at Bellota Labs?
Bellota Labs lists this role as a Full-time position.
What experience level is required for this role at Bellota Labs?
Bellota Labs is looking for a candidate with "Senior-level" experience level.
What is the process to apply for this position at Bellota Labs?
You can apply for this role at Bellota Labs either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.