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Senior Marketing Manager

Carfax, Inc.Centreville, VA

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Overview

Schedule
Full-time
Career level
Director
Remote
Hybrid remote
Benefits
Paid Vacation
401k Matching/Retirement Savings

Job Description

Join Team CARFAX as a Senior Marketing Manager!

Isn't it time you bragged about where you work? At CARFAX, we do, every day. We pride ourselves on being mission-focused on helping to grow a brand built on accuracy and integrity. We care deeply about our products and our customers. We're more than just a company: We help millions of consumers make more-informed decisions every day. We know that our teammates are our most valuable asset, and we value a balanced life while tackling challenging projects in a fast-paced environment.

This Senior Marketing Manager is high-impact and responsible for shaping how the CARFAX brand shows up across our national dealer network. You'll lead nationally visible brand and recognition programs, oversee multimillion-dollar investments in dealership marketing and events, and ensure our brand presence drives measurable engagement and business value. The role reports to the Director of Marketing Operations and supports our U.S. Dealer business, with potential future expansion into additional markets.

At CARFAX, we believe in the power of teamwork and value in-person interactions so that we can collaborate and thrive together. This position will require 3 days a week in office subject to change with future business needs.

What you'll be doing:

  • Bring the CARFAX brand to life for thousands of dealers-design and lead programs that turn recognition into brand love and measurable business impact.
  • Own our national dealer awards-set the rules, craft the experience and creative, and launch bold celebrations that shine online and in-store.
  • Create standout in-dealership branding-oversee eye-catching POP displays and assets with a multimillion-dollar budget, always hunting fresh ideas that drive traffic and trust.
  • Transform big ideas into tangible moments-produce swag, branded merch, and CAR FOX appearances that electrify dealerships, events, and internal programs.
  • Lead major trade shows and events-shape booth design, interactivity, messaging, and onsite execution to deliver brand energy and results.
  • Be a disciplined steward of multimillion-dollar spend-optimize vendors, track ROI, and make smart financial decisions in conjunction with other teams.
  • Collaborate across Marketing, Sales, Finance, Procurement, and Legal-turn strategy into scalable programs that deepen dealer relationships.
  • Build and refine systems that scale-create processes that expand programs efficiently nationwide, with potential reach into Canada and Europe.

What we're looking for:

  • 10+ years of experience in brand programs, channel/dealer marketing, experiential marketing, trade shows, or retail/POP merchandising.
  • Hands-on experience managing multimillion-dollar budgets and complex vendor ecosystems.
  • Proven success in highly collaborative team environments and creative problem-solving.
  • Proactive self-starter with a strong sense of ownership and a bias for action and efficiency.
  • Excellent verbal and written communication skills; strong stakeholder management skills across levels and functions.
  • High attention to detail, operational rigor, and commitment to brand standards.
  • Willingness to travel across the U.S. for trade shows, internal meetings, and customer/vendor events.

What's in it for you:

  • Competitive compensation, benefits and generous time-off policies
  • 4-Day summer work weeks and a winter holiday break
  • 401(k) / DCPP matching
  • Annual bonus program
  • Casual, dog-friendly, and innovative office spaces

Don't just take our word for it:

  • 10X Virginia Business Best Places to Work
  • 10X Washingtonian Great Places to Work
  • 9X Washington Post Top Workplace
  • 3X St. Louis Post-Dispatch Best Places to Work

Automate your job search with Sonara.

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FAQs About Senior Marketing Manager Jobs at Carfax, Inc.

What is the work location for this position at Carfax, Inc.?
This job at Carfax, Inc. is located in Centreville, VA, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Carfax, Inc.?
Employer has not shared pay details for this role.
What employment applies to this position at Carfax, Inc.?
Carfax, Inc. lists this role as a Full-time position.
What experience level is required for this role at Carfax, Inc.?
Carfax, Inc. is looking for a candidate with "Director" experience level.
What benefits are offered by Carfax, Inc. for this role?
Carfax, Inc. offers following benefits: Paid Vacation and 401k Matching/Retirement Savings for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at Carfax, Inc.?
You can apply for this role at Carfax, Inc. either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.