Senior Media Planner/Buyer
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Overview
Job Description
- Develop media strategies that demonstrate a thorough understanding of a client’s business and goals/KPIs.
- Have knowledge and experience working in all traditional and programmatic channels.
- Lead client presentations of media strategy and performance.
- Monitor emerging media trends and proactively recommend innovative strategies that capitalize on new opportunities and align with client goals.
- Analyze and interpret data to make data-driven recommendations.
- Execute the planning, buying and stewardship of media campaigns, ensuring timeliness, accuracy and quality in all deliverables.
- Negotiate optimal placements, rates, and added-value opportunities.
- Manage client media budgets, track spending and adjust as needed.
- Resolve billing discrepancies and ensure accurate financial management of media buys.
- Monitor and report on campaign performance using internal and third-party reporting systems.
- Provide actionable campaign insights to guide future media strategies.
- Identify opportunities to expand media services for existing clients.
- Maintain and enhance strong relationships with clients, colleagues and media vendors.
- Are engaged, resourceful, well organized, detail oriented and thorough
- Must be able to effectively communicate in a clear and concise manner
- Must be proactive and able to work independently
- Are goal oriented and assume ownership and responsibility for their work
- Deep knowledge and experience working with a wide range of media, including traditional (broadcast, print, out of home), digital and programmatic channels.
- Excellent communication and interpersonal skills to interact effectively with clients, vendors and internal teams.
- Strong organizational skills, attention to detail, ability to multitask, prioritize and manage multiple projects simultaneously.
- Proficiency in media tools and software, and Microsoft Office Suite.
- 5+ years of experience in media planning and buying.
The Colorado Equal Pay for Equal Work Act requires employers in the state of Colorado to disclose the following information. If the position applied to is not located in Colorado, the following information may not apply. Salary Minimum: $54,483 Salary Maximum: $84,448. Other components of our Total Rewards package are our discretionary bonus plan and employee stock ownership plan, health, dental, and vision insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays, volunteer time off and paid time off.
____________________Physical RequirementsSeeing: Able to read reports and use computerHearing: Able to hear well enough to communicate with co-workers, vendors, and clients, in person and on phoneOther: Able to lift at least 10 pounds and mobile enough to change paper in computer printers, must have a valid driver’s license and access to personal transportationPowered by JazzHR
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.
