Senior Product Designer
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Job Description
You are a versatile designer who thrives with ambiguity, who can move at fal speed while keeping the UI fast + consistent.
Must Have
- Strong product UI/visual craft + portfolio of shipped work.
- Experience designing web AND mobile product experiences: can create dedicated mobile screens (not just “responsive web”) and understands mobile UI patterns, navigation paradigms, constraints, and edge cases.
- Solid design systems experience (components/tokens/variants/docs + working with engineering for adoption).
- Comfortable owning features end-to-end (flows → UI → handoff → QA) in a high-velocity startup.
- AI-assisted / “vibe coding” prototyping mindset (uses modern tools to prototype quickly; production code not required, but code-based prototyping is a plus).
- Can run scrappy user research/testing and iterate based on customer feedback.
- Accessibility + responsive fundamentals (but again: must also design true mobile experiences).
- Strong cross-functional communication; can define success metrics with PM/Eng and iterate post-launch.
Key responsibilities
- Own end-to-end product design for features (problem framing → flows → UI → states/edge cases → handoff → QA → iterate).
- Design across web + true mobile experiences (dedicated mobile screens + mobile patterns; not just responsive web).
- Help build/maintain the design system (components/tokens/patterns/docs) and drive adoption with engineering.
- Prototype fast (Figma + AI/vibe-coding tools when useful) to validate direction.
- Partner tightly with Eng/PM to ship quickly, keep quality high, and improve post-launch with feedback.
- Do lightweight user research/testing (scrappy usability checks, customer calls, quick validation).
- Nice-to-have “extra output” when needed: Google Slides decks+ light graphic/brand assets.
Nice to have
- Familiarity with generative media / LLMs / image (or video) models and the UX patterns around prompts, parameters, evaluation, latency/quality tradeoffs.
- Front-end literacy (React/TypeScript/CSS) and/or Storybook-style component workflows.
- Willing to support lightweight GTM/design needs sometimes: pitch decks (Google Slides) and basic graphic design (simple visuals, social cards, light marketing assets).
- Any experience (or interest) in graphic design / brand design (doesn’t need to be a brand lead—just enough taste/skill to help when needed).
What we offer at fal
- Interesting and challenging work
- Competitive salary and equity
- A lot of learning and growth opportunities
- We offer visa sponsorship and will help you relocate to San Francisco.
- Health, dental, and vision insurance (US)
- Regular team events and offsite
Compensation:
$180,000 - $230,000 + equity + comprehensive benefits package
Location:
We are currently hiring in downtown San Francisco.
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.

FAQs About Senior Product Designer Jobs at fal
What is the work location for this position at fal?
This job at fal is located in San Francisco, California, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at fal?
Employer has not shared pay details for this role.
What employment applies to this position at fal?
The employer has not provided this information. This may be discussed during the hiring process.
What is the process to apply for this position at fal?
You can apply for this role at fal either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.