Senior Product Manager, Ecosystem
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Overview
Job Description
About FLORA
We build creative tools for the new creative class—an intelligent canvas where the best AI models enable professional craft. We're a team of ~20, with $52M of capital raised from exceptional investors like Redpoint Ventures, Hanabi Capital, Menlo Ventures, Justin Kan, and Gabe Whaley (founder of MSCHF). Our customers span a variety of creative industries and include Pentagram, Lionsgate, and Nike.
About the role
We're looking for a Senior Product Manager, Ecosystem to own the products that extend FLORA beyond the canvas—our creator marketplace, developer platform, and the features that unlock team and enterprise workflows.
You'll own products that turn FLORA from a tool into a platform: a marketplace where power users package and share their work, APIs and integrations that let developers embed FLORA into their own systems, and collaboration features that expand us from individual users to teams. These products sit at the intersection of creator economy, developer experience, and enterprise readiness.
You'll own the full roadmap for this surface area: defining marketplace mechanics, shaping creator and developer incentives, and building the governance systems that maintain quality at scale. You'll work closely with Engineering, Design, and Go-to-Market to ship features that turn individual users into teams and teams into advocates.
This is a senior role with significant ownership. You'll make hard calls on prioritization, define success metrics, and represent the collaboration vision to leadership and the company.We're looking for people who have
5+ years of product management experience, with at least 2 years on marketplace, platform, or API products
Experience bootstrapping a marketplace or creator economy—you've solved cold-start problems and know how to cultivate supply while generating demand
Familiarity with credit-based or usage-based pricing models—you've thought deeply about unit economics, consumption patterns, and incentive design
Experience with app stores, review processes, or content moderation systems—you understand the tradeoffs between openness and quality control
Technical depth—you can hold your own in conversations about API design, authentication, rate limiting, and developer experience
Strong product instincts and the ability to translate ambiguous opportunities into concrete roadmaps
Excellent cross-functional communication—you can align engineering, design, sales, and leadership around a shared vision
Exceptionally strong candidates might also have
Direct experience with MCP (Model Context Protocol) or similar agent/tool integration frameworks
Experience vibe coding — whether to build internal tooling or design/product prototypes
A background in AI-native products or creative tools
Experience scaling a techniques/templates/plugins marketplace (Figma, Notion, Zapier, etc.)
Familiarity with enterprise purchasing workflows—procurement, SSO, workspace governance
A track record shipping developer-facing products (APIs, SDKs, documentation, developer portals)
Experience at a company that transitioned from product to platform
Working at FLORA
Office policy We work in-person at the Domino Refinery building in Williamsburg, Brooklyn—with views of the East River.
Compensation and benefits Competitive salary and meaningful equity. We also offer an Equinox membership and comprehensive health and dental coverage.
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.