Senior Product Marketing Manager

The Mission

Every attack runs on internet infrastructure, and DomainTools maps that infrastructure better than anyone.

The world's most advanced security teams rely on DomainTools to identify malicious infrastructure before it's used against them. We're not a company coasting on legacy. We're in an active growth phase: shipping new products, expanding our intelligence platform well beyond our DNS roots, and positioning at the center of where cybersecurity is heading in the age of AI.

Today, DomainTools delivers a comprehensive internet intelligence platform covering domains, IPs, hostnames, SSL certificates, passive DNS, real-time threat feeds, and AI-native integrations, with visibility into 97% of the internet. Our Iris platform, DNSDB, real-time threat feeds, and MCP Server are the intelligence backbone for security teams at Fortune 500 companies, U.S. federal agencies, and the world's most sophisticated SOCs.

We're not chasing a category. We define it, and we're accelerating.

The Opportunity

DomainTools is at an inflection point. Strong product-market fit. A platform expanding rapidly in capability and scope. A market shifting decisively toward AI-native security operations, where agentic SOC workflows are moving from concept to production and where the retirement of legacy threat intelligence platforms is creating a window of competitive opportunity that favors us.

This role owns how that intelligence is positioned, launched, and sold.

You'll sit at the intersection of Product, Research, Sales, and Demand Generation. You'll turn intelligence, and investigative capability into clear narratives for practitioners and economic buyers, then put those narratives into the assets the field actually uses. You'll write battle cards that sales reps reach for in competitive deals. You'll build launch plans that ship with a narrative, enablement, and a measured result. You'll know the threat intelligence market well enough to brief an analyst or a sales engineer without a handler in the room.

What You'll Own

Positioning and Messaging

• Own the narrative for assigned products and use cases, including investigation, threat hunting, fraud and brand protection, detection enrichment, and API-first data consumption. Keep it current as the product and market evolve.
• Write for two audiences at once: the SOC analyst or threat hunter who has to trust the data, and the CISO or SOC Director who has to justify the spend.
• Maintain the messaging framework so the website, sales team, partners, and campaigns all say the same thing and mean it.
• Translate technical depth into buyer language without flattening what makes DomainTools different: 25+ years of data, predictive Risk Scoring, guided infrastructure pivots, and AI-native access via the MCP Server.

Launches and Go-to-Market

• Plan and run go-to-market for product launches and major releases in partnership with Product, Engineering, Sales, and Demand Generation.
• Define the full launch package: audience, narrative, asset list, enablement plan, and how you'll know it worked. Not just an announcement.
• Translate the roadmap into a launch calendar the rest of the team can execute against, with enough lead time to do it well.
• Own the AI and agentic SOC narrative as a launch pillar in its own right, positioning the MCP Server, AI-native workflows, and the shift from analyst-assisted to autonomous investigation as a coherent, compelling story for the market.

Sales and Partner Enablement

• Build the field kit: first-call decks, solution briefs, battle cards, talk tracks, objection handlers, demo narratives, and proof points. Assets sales uses without rewriting.
• Train sales and solutions engineering on positioning, competitive differentiation, and how to run a compelling DomainTools demonstration.
• Join deals when the narrative needs an owner, including competitive situations, strategic accounts, and moments where the right framing changes the outcome.
• Equip resellers and technology partners who embed or distribute DomainTools intelligence, including the security platforms and SIEM, SOAR, XDR, and TIP vendors we integrate with, with messaging that works for their buyers and go-to-market motion.

Market and Competitive Intelligence

• Track how buyers evaluate Domain Tools data and intelligence against other solutions. Know the competitive landscape cold. Know what shifts in the threat intelligence market mean for our pipeline and positioning.
• Run win/loss and competitive reviews on a regular cadence. Feed what you learn back to Product and Sales, not just into a document no one reads.
• Bring a point of view to analyst conversations, partner briefings, and market-facing moments where DomainTools needs a voice.

Content and Proof

• Partner with Research and Content on thought leadership tied to real adversary infrastructure, not generic cyber news. DomainTools has 25 years of data and a research team that uncovers things others can't see. Your job is to make that visible.
• Produce or direct web copy, solution pages, blog posts, customer stories, and proof content that sales will actually forward.
• Build the evidence base: customer outcomes, third-party validation data, investigation time benchmarks, and use-case proof points that make every claim land.

How We'll Know It's Working

• Sales reaches for your assets in competitive deals, without rewriting them first.
• Launches ship with a narrative, enablement, and a measured result, not just an announcement.
• Win stories and competitive guidance get sharper each quarter.
• Product and Sales can both describe the same differentiation, in the same language.
• The market, including analysts, prospects, and partners, understands what DomainTools does and why it's different.