Senior Sales Manager

We’re Sonesta International Hotels.The 8th largest hotel company in the U.S.—and growing fast.

An epic blend of full-service and focused hotels in major cities, Sonesta’s uniquely diverse portfolio of owned, managed, and franchised properties makes us everywhere you want to be. Driven by the human side of hospitality, we deliver service with passion, loyalty with purpose, and experiences that truly connect.

Together We Thrive—bringing quality, value, and amazing hospitality to every guest, every stay, across 1000+ properties in eight countries and counting.

Job Description Summary

Position OverviewReporting to the Assistant Director of Sales, the Senior Group Sales Manager oversees group sales for The Royal Sonesta Washington, DC Capitol Hill and manages an assigned region. This role serves as a trusted advisor to clients while driving group business through lead generation, account management, and strategic sales efforts.The ideal candidate is a self-motivated sales professional with strong communication skills, a proven track record in hotel sales, and the ability to build strategic relationships. Success in this role requires a proactive approach, strong account planning, and effective collaboration to grow market share and achieve revenue goals.________________________________________EnvironmentFast-paced and results-driven, requiring a proactive approach to achieving account and revenue objectives.

Job Description

Key Responsibilities

Operational / Functional

• Promote the Sonesta brand to group and meeting decision makers
• Utilize sales systems (Cvent, MeetingBroker, Delphi.fdc) for RFP management, tracking, and reporting
• Develop and actively solicit group business within assigned territory
• Identify, qualify, and follow up on leads to maximize revenue opportunities
• Lead site visits, conduct outside sales calls, and attend industry events
• Prepare proposals, negotiate contracts, and maintain accurate records
• Maintain a comprehensive account database
• Collaborate with operations teams to ensure seamless execution of booked business
• Participate in meetings, training, and required sales activities
• Adhere to company policies, procedures, and deadlines

Strategy & Planning

• Analyze market conditions, competition, and account performance to inform strategy
• Develop and execute strategic sales plans, including new business and partnerships
• Plan and participate in sales initiatives such as blitzes and targeted outreach
• Maintain strong knowledge of industry trends and booking processes
• Build effective working relationships with internal stakeholders

Financial Management

• Achieve annual revenue goals and drive year-over-year growth in room nights, ADR, Banquets and total revenue
• Partner with Revenue Management to evaluate and optimize group opportunities

Account & Client Management

• Manage a portfolio of key accounts and develop new business aligned with hotel goals
• Build and maintain strong client relationships to ensure satisfaction and repeat business
• Understand client needs and tailor solutions to deliver value propositions
• Represent Sonesta at industry events and within professional associations

Accountability & Performance

• Own individual performance against revenue and activity goals
• Manage time and priorities effectively
• Utilize CRM tools to track activity, pipeline, and follow-up
• Ensure strong return on investment from sales activities and events

Leadership & Collaboration

• Act as the voice of the customer, sharing insights with leadership
• Collaborate across departments to support business objectives
• Demonstrate professionalism, integrity, and respect in all interactions

Go Beyond @SonestaHotels

WHO WE ARE

We are an organization made up of people, thoughts and ideas – all working towards fulfilling our simple mission: To wow every guest, team member, partner & community we operate in by delivering quality, value & amazing hospitality.

We will achieve our mission by being passionate about exceeding expectations - by being persistent, resilient, and constantly seeking new and creative ways to succeed.  Doing the Right Thing and Going Beyond are our principles that guide everything we do.

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

The statements in this job description are intended to represent the key duties and level of work being performed. They are not intended to be ALL responsibilities or qualifications of the job.  This job description is subject to change at any time.   

Additional Job Information/Anticipated

Pay Range

$42.42-$44.42 Base pay offered may vary depending on various factors including but not limited to job related knowledge, skills and job specific experience/overall experience.

Benefits

Sonesta recognizes that benefits play a vital role in helping ensure the health and financial security of employees and their families. We offer a variety of benefits to our employees including:

• Medical, Dental and Vision Insurance
• Health Savings Account with Company Match
• 401(k) Retirement Plan with Company Match
• Paid Vacation and Sick Days
• Sonesta Hotel Discounts
• Educational Assistance
• Paid Parental Leave
• Company Paid Life Insurance
• Company Paid Short Term and Long Term Disability Insurance
• Various Employee Perks and Discounts
• Hospital Indemnity
• Critical Illness Insurance
• Accident Insurance

Sonesta is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or other characteristics protected by law.

Upon submitting your application, please ensure you complete a full application in addition to attaching a resume. Incomplete applications received will not be considered.