Senior Salesforce Marketing Cloud Specialist

Delan Associates, IncIndianapolis, IN

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Overview

Schedule

Full-time

Career level

Senior-level

Remote

On-site

Benefits

Career Development

Job Description

Position: Marketing Cloud Specialist

JobDescription:

Job Title: Senior Salesforce Marketing Cloud SpecialistLocation: Indianapolis, IN Team: Marketing TechnologyLevel - SeniorPreference is to be within 1 hour of either office

Make an Impact with Us at Sallie Mae we're committed to helping families navigate their educational funding journeys with confidence and clarity.As a Senior Salesforce Marketing Cloud Specialist, you'll play a key role in shaping how we connect with our customers—delivering personalized, timely, and relevant communications across digital channels. You'll be part of a collaborative, forward-thinking Marketing Technology team that values innovation, ownership, and continuous learning.What You'll Do Collaborate with stakeholders to understand marketing goals and translate them into scalable solutions using Salesforce Marketing Cloud. Design and execute multi-channel campaigns and customer journeys across email, SMS, and push notifications. Build and manage data integrations using Salesforce Data Cloud, Data Sync, and ETL tools. Use AMPscript and SQL to create dynamic, personalized content tailored to customer segments. Monitor campaign performance and optimize targeting and segmentation strategies. Provide technical support and guidance to marketing teams. Work cross-functionally with Internal teams to ensure alignment and integration of business initiatives.What You'll Bring Bachelor's degree in Marketing, Computer Science, Business, or related field. 5+ years of hands-on experience with Salesforce Marketing Cloud and multi-channel campaign execution. Experience with Salesforce Data Cloud, including data ingestion, harmonization, and activation. Demonstrable Proficiency in AMPscript and SQL for personalization and data manipulation. Strong content creation skills across email, SMS, and push channels. Familiarity with Financial Services Cloud is a plus. Knowledge of cloud platforms like Microsoft Azure or AWS is beneficial. PreferredCertifications: Salesforce Marketing Cloud Consultant Data Cloud Specialist (preferred but not required)Why You'll Love Working Here Join a mission-driven organization making a real difference in education. Work with cutting-edge Salesforce technologies and tools. Be part of a collaborative culture that encourages creativity, growth, and innovation. Enjoy competitive compensation, comprehensive benefits, and opportunities for career advancement.

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FAQs About Senior Salesforce Marketing Cloud Specialist Jobs at Delan Associates, Inc

What is the work location for this position at Delan Associates, Inc?

This job at Delan Associates, Inc is located in Indianapolis, IN, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Delan Associates, Inc?

Employer has not shared pay details for this role.

What employment applies to this position at Delan Associates, Inc?

Delan Associates, Inc lists this role as a Full-time position.

What experience level is required for this role at Delan Associates, Inc?

Delan Associates, Inc is looking for a candidate with "Senior-level" experience level.

What benefits are offered by Delan Associates, Inc for this role?

Delan Associates, Inc offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.

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