At Branch, we power every touchpoint with links that work and insights that prove it. From click to conversion, we make growth measurable. Our unparalleled attribution, backed by AI-enhanced linking, is trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution.
We bring the same rigor to how we build our team, by empowering our people to move fast, own outcomes, and build something that matters. We take pride in making meaningful investments in our team’s health, wealth, and growth so individuals can thrive as we scale. Our culture values smart, humble, and collaborative teammates who take accountability and drive results in an environment where their work truly moves the business forward.
We are innovative, scaling with purpose, and led by seasoned leaders who know how to build enduring companies. Trusted by brands like Instacart, Western Union, NBCUniversal, ZocDoc, and Sephora, we’re big enough to matter, small enough for you to make a real impact. If you’re excited by the grit of building, rapid learning, and shaping the future of customer growth, you’ll find your place here.
Why This Role Matters:
We’re looking for a Senior Backend Engineer to join the Engagement team at Branch, someone who raises the bar not just technically, but in how we think, collaborate, and build as a team. We design and build easy-to-use tools that help marketers create and track seamless connected experiences powered by links.
Our Engagement product helps the world’s leading brands create and track seamless connected experiences powered by links with a variety of formats such as short deep links, web banners, and QR codes. It’s our most visible and widely-used offering, powering billions of interactions daily and directly impacting growth, retention, and revenue for our customers. As part of the Engagement team, you’ll work on the surfaces and infrastructure that make these journeys feel effortless for users and measurable for marketers.
What You'll Do:
- Architect & Innovate: Take ownership of the system architecture to meet future requirements. You will actively research, create proofs-of-concept (PoCs), and introduce new technologies to the team.
- Own & Solve: Act as a reliable technical contributor who owns, drives, and solves complex problems independently, resolving diverse issues with creativity and rigor. You will own the production operation and monitoring of your systems and be acutely aware of their SLAs.
- Lead Projects:Independently lead key technical projects through the full development lifecycle, from designing solutions and scoping with product partners to deployment and post-launch support.
- Mentor & Influence:Mentor other engineers to accelerate their growth and encourage broad participation in technical discussions. You will be expected to persuade peers and stakeholders on difficult technical matters.
- Improve & Adapt:Challenge existing processes and identify improvements in our technical stack, development lifecycle, and team operations, helping the team to manage and adapt to change.
What We're Looking For (Required):
- Extensive Backend Experience: 5+ years of professional software engineering experience, with a proven track record of building complex, high-quality applications.
- Core Technical Proficiency: Deep experience in back-end development, with strong proficiency in Java or Kotlin. Nice-to-have experience with JavaScript (Node.js) or Go.
- Rapid, Iterative Delivery: A strong bias for action and a pragmatic approach to rapid, iterative development, with a proven ability to deliver small chunks of value to customers quickly (e.g., POCs, MVPs).
- Customer-Obsessed: You possess a deep sense of customer empathy and are driven to understand their needs, ensuring that technical solutions are perfectly aligned with creating a valuable and effective user experience.
- Expert Solutioning: A strong portfolio of past work where you were responsible for the technical solutioning of new products or major features in close collaboration with product and design.
- Scalable Systems & Operations: Experience designing, building, and maintaining highly available, scalable, and reliable distributed systems and APIs, with a strong sense of ownership for production operation, monitoring, and SLAs.
- Project Leadership: Proven ability to lead complex technical projects independently, from scoping and design through to delivery.
- Mentorship & Influence: Experience mentoring other engineers and a demonstrated ability to persuade on difficult technical matters.
- Process Improvement Mindset: A track record of challenging processes, identifying improvements, and helping teams adapt.
- Technical Innovation: Experience with researching new technologies, building PoCs, and successfully driving adoption.
- Strong Communicator: Excellent ability to articulate complex technical concepts to both technical and non-technical stakeholders.
This role is fully remote and does not qualify for relocation or visa sponsorship.
In accordance with applicable law, the following represents a reasonable estimated compensation range for this role: the estimated pay range for this role, if based in TX, is $127,000 to $165,000. Please note that this information is provided for those hired in TX only. Compensation for candidates outside of TX will be based on the candidate’s specific work location. Actual compensation will be determined based on skills, experience, and geographic location and may be more or less than the amount shown above. This role additionally includes a 10% annual bonus tied to company goals.
The salary range provided represents base compensation and does not include potential equity, which is available for qualifying positions. At Branch, we are committed to the well-being of our team by offering a comprehensive benefits package. From health and wellness programs to paid time off and retirement planning options, we provide a range of benefits for qualified employees. For detailed information on the benefits specific to your position, please consult with your recruiter.
Branch is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
If you think you'd be a good fit for this role, we'd love for you to apply! At Branch, we strive to create an inclusive culture that encourages people from all walks of life to bring their unique, diverse perspectives to work. We aim every day to build an environment that empowers us all to do the best work of our careers, and we can't wait to show you what we have to offer!
A little bit about us:
Branch is the leading provider of engagement and performance mobile SaaS solutions for growth-focused teams, trusted to maximize the value of their evolving digital strategies. The Branch platform provides a seamless experience across paid and organic, on all channels and platforms, online and offline, to eliminate friction and drive valuable action at the moments of highest intent. With Branch, businesses gain accurate mobile measurement and insights into user interactions, enabling them to drive conversions, engagement, and more intelligent marketing spend.
Branch is an award-winning employer headquartered in Mountain View, CA. World-class brands like Instacart, Western Union, NBCUniversal, Zocdoc and Sephora acquire users, retain customers and drive more conversions with Branch.
Candidate Privacy Information:For more information on the data that Branch will collect through your application, and how we use, share, delete, and retain that information as part of our recruitment and employment efforts, please see our HR Privacy Policy.