Social and Digital Media Specialist
Romph & Pou AgencyTyler, Texas
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Overview
Schedule
Flexible-schedule
Full-time
Career level
Senior-level
Remote
On-site
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Job Description
Benefits:
- Free food & snacks
- Health insurance
- Opportunity for advancement
- Vision insurance
- 401(k)
- 401(k) matching
- Bonus based on performance
- Company parties
- Competitive salary
- Dental insurance
- Flexible schedule
- Tuition assistance
This is not a remote position, this is an in house position in either our Tyler or Shreveport office. Please do not apply if you do not live in or are planning on moving to either area. Social & Digital Media Specialist
We are looking for a creative, data-driven Social & Digital Media Specialist to join our growing agency team. In this role, you will develop, execute, and manage engaging social media content and digital campaigns for a diverse portfolio of clients.
Key Responsibilities
Social Media Management & Strategy
- Content Calendars: Develop and manage monthly content calendars across platforms like Instagram, LinkedIn, TikTok, Facebook, and X (formerly Twitter).
- Community Management: Monitor channels, respond to comments and messages, and foster active, engaged brand communities.
- Copywriting & Creative: Write compelling, on-brand captions and collaborate with the design team (or use tools like Canva) to create engaging visuals and short-form video.
Digital Advertising & Paid Media
- Campaign Execution: Set up, manage, and optimize paid media campaigns (Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads, Google Adwords, Programmatic Digital platforms).
- Budget Management: Oversee ad budgets, targeting, and A/B testing to maximize Return on Ad Spend (ROAS).
Analytics & Reporting
- Performance Tracking: Monitor daily, weekly, and monthly campaign metrics using native analytics and tools like Google Analytics.
- Reporting: Compile clear, client-friendly reports that highlight KPIs (Key Performance Indicators), campaign successes, and areas for improvement.
Trend Forecasting
- Stay ahead of the curve on algorithm updates, emerging platforms, and digital marketing trends to keep client strategies innovative.
Qualifications & Skills
- Experience: 2–4 years of experience in social media management and digital marketing.
- Platform Mastery: Deep understanding of digital media, Meta, LinkedIn, TikTok, Pinterest, and X.
- Tool Proficiency: Familiarity with social media scheduling and management tools (e.g. Hootsuite) and basic design software (Canva).
- Analytical Mindset: Strong ability to interpret data from Google Analytics and social/digital native dashboards to adjust strategies.
- Communication: Exceptional written and verbal communication skills with a keen eye for detail and grammar.
- Time Management: Ability to juggle multiple client accounts, meet tight deadlines, and work in a fast-paced environment.
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FAQs About Social and Digital Media Specialist Jobs at Romph & Pou Agency
What is the work location for this position at Romph & Pou Agency?
This job at Romph & Pou Agency is located in Tyler, Texas, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Romph & Pou Agency?
Employer has not shared pay details for this role.
What employment applies to this position at Romph & Pou Agency?
Romph & Pou Agency lists this position under the following employment categories:
- Flexible-schedule
- Full-time
What experience level is required for this role at Romph & Pou Agency?
Romph & Pou Agency is looking for a candidate with "Senior-level" experience level.
What benefits are offered by Romph & Pou Agency for this role?
Romph & Pou Agency offers following benefits: Health Insurance, Dental Insurance, Vision Insurance, Career Development, 401k Matching/Retirement Savings, and Tuition/Education Assistance for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at Romph & Pou Agency?
You can apply for this role at Romph & Pou Agency either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.