Social Media & Field Marketing Manager (Multi-Brand, OC & LA County)

VFit GroupCosta Mesa, CA

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Overview

Schedule

Full-time

Career level

Director

Remote

On-site

Benefits

Career Development

Job Description

Company: VFit Group (Club Pilates) | VeriTech Plumbing |Air ConditioningLocation: Costa Mesa, CA (with constant travel across Orange County & Los Angeles County)Job Type: Full-Time

About Us:We are a fast-growing group of companies spanning fitness, home services, and local service businesses. Our brands include multiple Club Pilates studios (VFit Group), VeriTech Plumbing, andAir Conditioning.

We are building a strong, modern marketing presence across all brands and are looking for someone who can take ownership of content, social media, and local marketing execution in the field.

Position Overview:This is not a desk-only role. We are looking for a highly motivated, creative, and organized individual who will manage social media, create content, and execute grassroots marketing across multiple locations.

You will be responsible for bringing each brand to life through consistent content, in-person engagement, and local marketing initiatives across platforms, including Instagram, TikTok, and YouTube.

Key Responsibilities:

Create and manage social media content across all brands (Instagram, TikTok, YouTube, etc.)
Film, edit, and publish high-quality photo and video content regularly
Produce both short-form content (Reels, TikTok, Shorts) and long-form YouTube content
Travel to multiple locations (Club Pilates studios, plumbing, HVAC operations) to capture real-time content
Develop and maintain a consistent posting schedule across all platforms
Coordinate and execute grassroots marketing efforts (events, partnerships, local outreach)
Work with leadership to plan and execute marketing campaigns
Monitor engagement, analytics, and growth across platforms (including YouTube performance)
Help maintain brand consistency across all companies

Key Performance Indicators (KPIs):

Consistent content output across all brands (daily/weekly posting targets)
Growth in followers and subscribers across Instagram, TikTok, and YouTube
Engagement rates (views, likes, comments, shares, watch time, retention)
Lead generation and conversions driven from social media and marketing efforts
Increase in brand awareness and local visibility across all markets
Successful execution of local events and grassroots campaigns
YouTube channel growth (subscribers, watch time, video performance)
Overall contribution to revenue growth through marketing initiatives

Requirements:

Proven experience in social media management and content creation
Strong video editing and content production skills (short-form and long-form)
Experience with or understanding of YouTube content strategy (thumbnails, titles, retention, etc.)
Comfortable being in the field daily (not a remote role)
Reliable transportation and willingness to travel across OC & LA County
Highly organized and self-driven
Strong understanding of current social media trends and platform algorithms
Ability to manage multiple brands and priorities simultaneously

Preferred Qualifications:

Experience with fitness, service businesses, or multi-location brands
Experience running local events or grassroots marketing campaigns
Experience growing or managing a YouTube channel
Basic understanding of paid ads and digital marketing strategy

Compensation & Benefits:

Competitive salary (based on experience)
Vehicle & Gas Stipend
Growth opportunities across multiple companies
Dynamic, fast-paced work environment
Direct exposure to leadership and business operations

Why This Role is Unique:

Work across multiple growing brands and industries
Creative freedom to build and scale marketing systems
Opportunity to make a real impact on business growth
Hands-on role combining content creation, marketing, and real-world execution

Location & Schedule:

Based out of Costa Mesa office
Daily travel is required across Orange County and Los Angeles County

How to Apply:Please submit your resume along with examples of social media accounts or content you have created (Instagram, TikTok, YouTube, portfolio, etc.).

We are looking for someone who is proactive, creative, and performance-driven — not just posting content, but driving real business results.

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FAQs About Social Media & Field Marketing Manager (Multi-Brand, OC & LA County) Jobs at VFit Group

What is the work location for this position at VFit Group?

This job at VFit Group is located in Costa Mesa, CA, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at VFit Group?

Employer has not shared pay details for this role.

What employment applies to this position at VFit Group?

VFit Group lists this role as a Full-time position.

What experience level is required for this role at VFit Group?

VFit Group is looking for a candidate with "Director" experience level.

What benefits are offered by VFit Group for this role?

VFit Group offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at VFit Group?

You can apply for this role at VFit Group either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.