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Social Media Coordinator

The Plaza Assisted LivingHonolulu, HI

$25 - $25 / hour

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Overview

Remote
On-site
Compensation
$25-$25/hour

Job Description

Location: Oahu, HI (Travel required between Plaza communities)

Position Type: Part-Time or open to Independent Contractor

Starting Salary: $25 per hour

About the Role

The Plaza Assisted Living is seeking a creative and energetic Social Media Coordinator to bring the story of our communities to life! You will produce, schedule, and manage engaging content across Instagram, Facebook, LinkedIn, TikTok, and YouTube to showcase our vibrant resident lifestyle, highlight our team members, and drive brand awareness across Oahu.

Key Responsibilities

  • Content Creation: Travel regularly to our Oahu communities to capture high-quality photos and short-form video (Reels, TikToks, Shorts) featuring residents, staff, and events. Needs to be available for events.

  • Platform Management: Plan and manage monthly content calendars; monitor channels daily, responding professionally to comments and messages while maintaining resident privacy (HIPAA).

  • Copywriting: Draft engaging, warm, and accurate post copy tailored to families, referral partners, and job seekers.

  • Recruitment & Marketing Support: Partner with HR to highlight company culture and job openings, assist with community events, and support marketing initiatives as needed.

  • Analytics: Track monthly performance metrics (engagement, reach, growth) and adapt strategies to maximize reach.

Qualifications

  • Education & Experience: associate or bachelor’s degree in marketing, communications, or related field (or equivalent experience) + 1–3 years of hands-on brand social media management.

  • Technical Skills: Proficient in mobile photography, short-form video editing (CapCut, Canva, etc.), and scheduling platforms (Meta Business Suite, Hootsuite, etc.).

  • Certifications & Compliance: Current TB clearance, CPR/First Aid certification, and valid driver’s license with reliable transportation.

  • Preferred: Experience in healthcare, senior living, or hospitality; familiarity with local Hawaii culture and HIPAA guidelines.

Work Environment & Schedule

  • Standard schedule with flexibility for occasional evenings or weekends.

  • Island-wide travel across Oahu communities.

  • Physical ability to stand, walk, and lift up to 25 lbs. during events/photoshoots.

How to Apply

Submit your application. Be prepared to submit a portfolio or links to social media content you’ve created, if moving forward with the hiring process.

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FAQs About Social Media Coordinator Jobs at The Plaza Assisted Living

What is the work location for this position at The Plaza Assisted Living?
This job at The Plaza Assisted Living is located in Honolulu, HI, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at The Plaza Assisted Living?
Candidates can expect a pay range of $25–$25 per hour for this role.
What employment applies to this position at The Plaza Assisted Living?
The employer has not provided this information. This may be discussed during the hiring process.
What is the process to apply for this position at The Plaza Assisted Living?
You can apply for this role at The Plaza Assisted Living either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.