Social Media Manager
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Overview
Job Description
Required Skills: Social Media Management, Platform-Native Analytics Tools, Content Calendar Development, Organic Social Performance Reporting, Cross-Functional Collaboration
Minimum Degree Required: Bachelor's Degree
Duties: " We're looking for a Senior/Staff Social Media Manager to own organic social strategy at Realtor.com. You'll build the content calendar, work with cross-functional teams to repackage real estate content for social purposes, and find opportunities to connect Realtor.com to relevant trends and culture. Strong creative production or video background, and/or experience automating social processes with AI, is a plus. Own day-to-day management of organic social media channels " Develop and manage a content calendar that surfaces real estate news that resonates with social audiences and balances brand-building with a bias for reach and impressions " Identify and act on opportunities to connect Realtor.com to relevant trends and conversations " Develop social-first partnership and brand concepts " Report on organic social performance, tying results back to broader marketing and business goals " Use platform-native and third-party analytics tools to identify what's working and adjust strategy accordingly " Own our social publishing tool and the associated vendor relationship " Build AI-driven processes to help the team move faster " Partner with data science/analytics teams on more advanced measurement as needed
Skills: Must-haves " 3-5 years of social media management experience, with demonstrated ability to manage day-to-day execution and think strategically " Experience working in standard social publishing & production tools (e.g., Sprinklr, Canva, CapCut, native platform tools) " Strong analytical skills; comfortable pulling and interpreting social and campaign performance data to inform decisions " Demonstrated ability to produce content yourself, not just brief and direct others " Experience working cross-functionally with marketing, product, or creative teams Nice to have " Creative production or video experience, especially scaling a video program rather than one-off production " Experience automating social processes with AI " Experience in consumer tech, marketplace, or app-first businesses " Experience with paid media is a plus
Education: " Bachelor's degree or equivalent practical experience
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.
