Social Media Marketing & Google VLAs for Automotive Dealers
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Overview
Schedule
Full-time
Career level
Senior-level
Remote
Remote
Compensation
$52,000-$70,000/year
Benefits
Health Insurance
Dental Insurance
Life Insurance
Job Description
POSITION IS FULLY REMOTE, BUT ONLY HIRING IN CA, TX, AND FL.Salary Range: $52,000 - $70,000 Work Truck Solutions' culture combines strong leadership, collaboration, and fun, with incredible growth opportunities for our employees in a fast-paced work environment providing employee engagement, recognition, and development. Our software company is committed to innovation in the rapidly changing commercial vehicle market space. Our vision and culture allow employees to be recognized as thought leaders and thrive in their careers.In addition to the job responsibilities and requirements, the following are essential to be a successful member of our team:Curiosity: you seek knowledge, ask questions, and look for answers; you’re proactive and engagedPerseverance: you hit a delay; you know this is your moment to figure things out and to shineInnovation: you want to make things better, solve the puzzle, create something newFlexibility: there’s a new opportunity; you’re ready to flip the script, grow and adaptJob Overview:
Work Truck Solutions is seeking a talented and creative Commercial Dealer Marketing Specialist to join our Professional Services team. In this role, you'll be responsible for developing and executing paid social media marketing campaigns and Google Vehicle Listing Ads for our commercial vehicle dealer base. You'll play a key role in ensuring our customers get the best possible return on investment (ROI) from our add-on marketing services.
Responsibilities:- Successfully onboard dealerships onto Facebook Ads from beginning to end, including, but not limited to, ad account creation, Facebook page linking, audience research, billing, and campaign creation and scheduling
- Successfully onboard dealerships to run Google Vehicle Listing Ads
- Organize and build well-structured campaigns, ad sets, and ads monthly
- Proactively communicate with customers via email and on the phone/in video meetings to determine needs (i.e., budget, timelines, vehicles/body types to advertise, copy, etc.), understand their target audience and marketing goals
- Must be able to both listen to customer needs/concerns and make recommendations
- Conduct in-depth analysis of social media and email marketing campaign performance using relevant metrics and analytics tools to determine effectiveness, record qualitative and quantitative data of each campaign, and create plans of action for campaign revisions
- Perform regular reviews with customers to report results and identify opportunities for improvement
- Identify opportunities to improve campaign effectiveness and recommend data-driven strategies for optimization
- Stay up-to-date on the latest digital marketing trends and best practices
- Experience in paid social media marketing is required
- Experience in Google VLAs is strongly preferred
- Experience either working at or directly with automotive dealerships is strongly preferred
- Proven ability to create engaging and effective social media content
- Strong analytical skills with the ability to interpret and apply data insights
- Excellent communication and writing skills
- This is a customer-facing position that requires the ability to communicate effectively and professionally in online meetings.
- Work on meaningful projects that shape the future of the commercial vehicle industry.
- Competitive salary.
- Fully remote Monday-Friday work week.
- Comprehensive medical, dental, and 401k benefits, with complimentary life insurance.
- Paid Time Off (PTO) and holidays.
- Flexible scheduling, subject to manager’s approval.
- Opportunity to work with a supportive and innovative team.
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FAQs About Social Media Marketing & Google VLAs for Automotive Dealers Jobs at Work Truck Solutions
What is the work location for this position at Work Truck Solutions?
This job at Work Truck Solutions is located in Chico, CA, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Work Truck Solutions?
Candidates can expect a pay range of $52,000 and $70,000 per year.
What employment applies to this position at Work Truck Solutions?
Work Truck Solutions lists this role as a Full-time position.
What experience level is required for this role at Work Truck Solutions?
Work Truck Solutions is looking for a candidate with "Senior-level" experience level.
Does Work Truck Solutions allow remote work for this role?
Yes, this position at Work Truck Solutions supports remote work, giving candidates the flexibility to work outside the primary office location.
What benefits are offered by Work Truck Solutions for this role?
Work Truck Solutions offers following benefits: Health Insurance, Dental Insurance, Life Insurance, Paid Holidays, Paid Vacation, Flexible/Unlimited PTO, and 401k Matching/Retirement Savings for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at Work Truck Solutions?
You can apply for this role at Work Truck Solutions either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.