Social Paid Media Strategist
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Overview
Job Description
Paid Media Strategist - Paid Search and Social
Helium is hiring a Paid Media Strategist to own strategy and execution across paid search and paid social for a portfolio of accounts, including some of our most complex, multi-line businesses. This is an individual contributor role with no direct reports - reporting to our Paid Media Team Lead.
What You'll Do
- Own strategy and execution for a portfolio of accounts spanning paid search and paid social, including complex, multi-line businesses (e.g., wholesale/B2B-style catalogs)
- Run both Google Ads and Meta Ads as core strengths — capable of owning each independently, not just supporting one
- Apply AI tools for bidding, optimization, and creative testing, and keep learning as they evolve
- Lead client meetings as the strategic voice in the room — this isn't a background-execution role
- Flag account risk early and partner with the Team Lead on QBRs
What You Bring
- Deep, current expertise in both Google Ads and Meta Ads — this is the anchor requirement
- 3+ years hands-on paid media experience — enough to have a real foundation across search and social, not just general exposure
- Genuine client-facing polish: confident, capable of running client meetings solo, comfortable being the expert in the room
- Ability to learn fast and perform in front of clients immediately — this role doesn't have a long ramp before client exposure starts
- Currently and actively hands-on in the platforms today — not someone who's moved into oversight and lost the day-to-day edge
- AI fluency in bidding/optimization/creative testing is a strong plus; if you're not there yet, genuine eagerness and speed to learn is the minimum bar
- Agency experience strongly preferred
- E-commerce background is a plus, but not a requirement — this role is defined by platform depth, not vertical
The perfect fit will embody our core values:
- Extraordinary Service
- Responsive Communication
- Proactive Problem Solving
- Under-promise and Over-deliver
- Achieve the North Star
You recognize that personal and professional growth is a continuous process. You approach every task with dedication and intensity, always striving to be more efficient. You face challenges head-on, taking ownership, asking for help, and prioritizing the team's success.
Why Helium SEO?
- Salary range for this role is $70,000-$75,000
- Comprehensive benefits package (up to 90% coverage for health, dental, vision, life)
- Simple IRA with employer match
- Unlimited paid time off after 90 days
- Pet-friendly office for those in Cincinnati. Those not in the area will join our fully remote team.
Ready to take the next step in your digital marketing career? Join our tight-knit team and make a real impact for our clients. Apply today!
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Submit 10x as many applications with less effort than one manual application.
