
Sr Specialist, Digital Media
AmsiveNew York, NY
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Overview
Schedule
Full-time
Career level
Senior-level
Remote
Hybrid remote
Benefits
Career Development
Job Description
Who We AreAt Amsive, we're more than just a performance marketing agency; we're a team that thrives on collaboration and innovation. We offer a supportive environment where personal growth is just as important as professional development. We're a team of passionate individuals ready to tackle challenges, learn from one another, and drive results. We believe in empowering our team members, providing them with the tools they need to succeed, and trusting them to lead the way. With decades of expertise and a commitment to integrated solutions, we don't meet the industry standard; we're setting it. If you're looking for a place where your work matters, a career path you can grow on your terms, and a team that's as invested in your success as you are, Amsive is for you. We offer a unique blend of flexibility, growth opportunities, and a culture that values each individual. Join us, and be part of the team ready to welcome, support, and grow with you.
We regret to inform you that currently, Amsive DOES NOT provide sponsorship opportunities.* This is a REMOTE or HYBRID position (1-2 days in office) located in New York, NY or Nashville, TN. Remote Candidates will be required to work EST or CST time zones
What we are looking for:We are looking for a Sr Specialist, Digital Media with solid experience in paid search (SEM/PPC), Local Services Ads, programmatic, and/or social advertising. The Sr Specialist will work on direct response and lead generation accounts, with a strong emphasis on enterprise, multi-location local services clients, ideally within home services (garage doors, plumbing, HVAC, restoration, or similar categories). You will report to the Manager, Digital Media and may help to oversee supporting interns. Day to day tasks may include campaign creation, keyword/audience development, ad copy creation, persona development, strategy development, tactic selection, and assisting the digital media strategist with the launch and optimization tactics necessary to meet campaign performance goals. The successful candidate will contribute to Amsive's knowledge base by creating and sharing case studies, POVs and seminar/conference/webinar summaries. The candidate may also update our clients and agency partners on the success of active campaigns. What you will be doing: - Conducting and reviewing keyword, audience, & bid research and management; monitoring budgets for all active client campaigns
- Ensuring ads are targeted to the most relevant audiences/search queries/etc.
- Thinking of tests that have the potential to move the needle, and overseeing the implementation, tracking, and reporting on those tests
- Text ad copy writing and social ad creation; overseeing the development of display ads
- Compiling detailed, easy-to-read reports; finding insights and suggesting solutions based on those reports; working with the analytics team to build new reports as necessary
- Controlling quality: ensuring all ads, budgets, settings, etc are correct for each client
- Staying informed of industry trends and best practices, focusing on how changes can help improve offerings to accounts, sharing knowledge to team members
- Contributing proactively to corporate initiatives, process changes, and other duties as needed
- Doing what it takes to ensure targets are met or exceeded
- Leading client calls to discuss strategy and performance
- Candidates must have 3-5 years experience dedicated to managing digital advertising campaigns.
- Impeccable attention to detail
- Experience managing paid media for local service-based businesses, preferably in home services (garage doors, home improvement, HVAC, plumbing, electrical, restoration, etc.)
- Ability to own projects – making sure they get done correctly and on-time
- An inquisitive nature. You should be excited to check the data on all accounts each day and curious to find out the causes and effects of any data anomalies you spot
- Ability to build ad campaigns in various user interfaces and editing tools
- Ability to find the story within the data. Not just the “what,” but the “why”
- The ability to calculate bids based on potential ROI
- Excellent attention to detail (we repeated this on purpose) and the ability to effectively multi-task in a deadline-driven atmosphere
- Excellent written communication and interpersonal skills, with a desire to work as a member of a team
- Excellent verbal and presentation skills since this role is client-facing
- Experience presenting data and strategy
- Strong experience with programmatic and social advertising
- Advanced MS Office skills, especially Excel and PowerPoint
- Understanding of testing principles and a disciplined approach to testing
- Ability to understand the needs and desires of our clients' customers
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FAQs About Sr Specialist, Digital Media Jobs at Amsive
What is the work location for this position at Amsive?
This job at Amsive is located in New York, NY, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Amsive?
Employer has not shared pay details for this role.
What employment applies to this position at Amsive?
Amsive lists this role as a Full-time position.
What experience level is required for this role at Amsive?
Amsive is looking for a candidate with "Senior-level" experience level.
What is the process to apply for this position at Amsive?
You can apply for this role at Amsive either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.