
Technical Program Manager , Marketing Technology
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Overview
Job Description
About the Role
We are seeking an experienced Technical Program Manager to drive execution across critical Marketing Technology initiatives supporting a Family of Apps, including Facebook, Instagram, Messenger, WhatsApp, and Reality Labs. This individual will partner closely with Engineering, Product Management, Decision Science, Business Engineering, and Analytics teams to deliver reporting solutions and workflow applications that improve marketing performance, operational efficiency, and business outcomes.
The ideal candidate thrives in ambiguity, demonstrates strong ownership, and has a proven track record of leading complex cross-functional programs from planning through execution.
Responsibilities
- Lead end-to-end program execution across multiple Marketing Technology initiatives and roadmap priorities.
- Drive project planning, sprint management, and operational excellence for Agile/Scrum teams.
- Facilitate daily standups, sprint planning, retrospectives, roadmap reviews, and stakeholder meetings.
- Partner with Product Managers, Engineers, Data Scientists, Business Analysts, and Decision Scientists to align priorities and ensure successful delivery.
- Develop and maintain project plans, milestones, dependencies, and risk mitigation strategies.
- Identify, communicate, and resolve program risks, blockers, and execution challenges.
- Manage project tracking and reporting through Jira, GSD, and other program management tools.
- Ensure roadmap accuracy, prioritization alignment, and executive-level visibility into project progress.
- Drive accountability across cross-functional stakeholders to meet commitments and delivery timelines.
- Navigate complex and ambiguous business challenges while maintaining execution velocity and stakeholder alignment.
- 8+ years of Technical Program Management, Program Management, or Project Management experience.
- Proven experience leading complex, cross-functional technical programs from initiation through delivery.
- Experience operating within Agile and Scrum development environments.
- Experience partnering with Engineering, Product Management, Analytics, and Business stakeholders.
- Demonstrated ability to proactively drive outcomes in highly ambiguous environments.
- Strong risk management, dependency management, and stakeholder communication skills.
- Experience facilitating sprint ceremonies, roadmap reviews, and executive-level project reporting.
- Ability to independently prioritize workstreams and influence without direct authority.
- Experience supporting Marketing Technology (MarTech), Marketing Analytics, Performance Marketing, or Reporting Platforms.
- Experience working within large-scale technology organizations or Big Tech environments.
- Strong proficiency with Jira, GSD, and Agile project management tooling.
- Experience partnering with Data Engineering, Data Science, and Analytics organizations.
- PMI-ACP, Certified Scrum Master (CSM), Scrum Alliance, Agile, or related certifications.
- Experience managing globally distributed teams and stakeholders across multiple regions.
- Demonstrated ability to deliver programs involving data products, reporting platforms, or workflow automation systems.
- Experience leveraging AI-powered productivity tools to improve program execution, reporting, stakeholder communication, and operational efficiency.
- Demonstrated understanding of responsible AI practices, including quality review, risk assessment, and operational governance.
Ideal Candidate Profile
- Operates effectively with limited direction and high ambiguity.
- Strong executive presence and stakeholder management capabilities.
- Demonstrates a bias for action and accountability.
- Excellent communicator capable of aligning technical and non-technical audiences.
- Proven ability to drive execution across multiple competing priorities.
- Focused on measurable business outcomes rather than task completion alone.
What Success Looks Like
- Programs are delivered on time with clear stakeholder alignment and transparency.
- Roadmaps remain current, prioritized, and accurately communicated.
- Risks and blockers are identified and mitigated before impacting delivery.
- Sprint ceremonies are effectively managed and drive team productivity.
- Cross-functional teams remain aligned on priorities, dependencies, and business objectives.
- Executive stakeholders have clear visibility into program health, progress, and outcomes.
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