Trade Activation Associate

CuraleafChicago, IL

$50,000 - $55,000 / year

Apply with Sonara

Automate your job search with Sonara.

Submit 10x as many applications with less effort than one manual application.¹

Reclaim your time by letting our AI handle the grunt work of job searching.

We continuously scan millions of openings to find your top matches.

Overview

Schedule

Alternate-schedule

Full-time

Career level

Entry-level

Remote

On-site

Compensation

$50,000-$55,000/year

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Job Description

At Curaleaf, we’re redefining the cannabis industry with a strong commitment to quality, expertise, and innovation. As a leading global cannabis provider, our brands—including Curaleaf, Select, and Grassroots—offer premium products and services in both medical and adult-use markets.

Join us at Curaleaf to be part of a high-growth, purpose-driven company that champions corporate social responsibility through our Rooted in Good initiative, supporting community outreach and positive change. Here, you’ll have the opportunity to make a meaningful impact, drive innovation, and help shape the future of cannabis.

Title: Trade Activation Associate

Type: Full-Time, Field-Based

Location: Chicago, IL

Schedule: Tuesday – Saturday

The candidate must have reliable transportation and the ability to travel throughout their

assigned territory up to 100% of the time.

Who You Are

As a Trade Activation Associate, you will play a critical role in driving in-market execution, brand

visibility, and sell-through across Curaleaf’s wholesale business. You will serve as the frontline

connection between Curaleaf, dispensary partners, and shoppers; ensuring our brands are

consistently represented with excellence at retail.

This role is responsible for executing trade marketing programs, supporting dispensary staff

education, conducting market audits, identifying opportunities for improved execution, and

helping drive product visibility and velocity within assigned accounts.

The ideal candidate is highly organized, self-motivated, execution-focused, and energized by

working in a fast-paced, field-based environment.

What You’ll Do

Sell-Through Support

Support in-store sell-through programs and promotional execution

Identify opportunities to improve visibility, conversion, and shopper engagement

Provide market feedback and execution insights to sales and trade marketing teams

Account Education

Support new account onboarding and launch execution

Deliver brand and product education to dispensary staff

Ensure merchandising and activation standards are established from day one

In-Store Execution

Execute visual merchandising and in-store activation standards

Support premium programming and key market initiatives

Maintain strong brand presence and execution quality across accountsMenu & Digital Excellence

Conduct menu accuracy and digital presence audits

Support execution of digital merchandising and promotional visibility

Identify opportunities to improve online shopper experience and conversion

Consumer Activation

Execute pop-ups, demos, and local consumer events

Support community activations and market engagement opportunities

Drive brand visibility and shopper interaction in market

Trade & Events

Support trade shows, buyer events, and retailer engagement activities

Assist with market event execution and branded experiences

Manage field distribution of approved activation materials and swag

Cross-Functional Partnership

Partner closely with Account Executives and market leadership to support territory

priorities and business objectives

Submit timely recaps and reporting including field insights, execution photos,

activation results, and competitive intelligence

Maintain a consistent and professional brand presence across all market activities

What You’ll Bring

1+ years of experience in cannabis, beverage alcohol, field marketing, retail activation, or

related industries

Strong communication and relationship-building skills

Ability to work independently in a highly field-based role

Strong attention to detail and execution standards

Comfortable working in fast-paced, evolving environments

Tech savvy with proficiency in Microsoft Office, mobile tools, and reporting platforms

Flexible schedule including evenings, weekends, and holidays as business needs require

Reliable transportation and willingness to travel extensively throughout the market

Even Better If You Have

Experience in trade marketing, retail merchandising or field activation

Experience working directly with dispensaries or retail accounts

Familiarity with visual merchandising and in-store execution standards

Experience supporting events, activations, or community engagement programs

What We Offer:

Health & WellnessMedical, dental, and vision insurance*

Health Savings Account (HSA) and/or Flexible Spending Account (FSA)*Employee Assistance Program (EAP)

Wellness program and challengesGym discountsFinancial Security

401(k) retirement plan with company matchLife and disability insurance*

Supplemental Critical Illness, Hospital Indemnity and Accident Insurance*Commuter benefits*Time Off

Paid time off (PTO) including vacation*, sick leave and holidaysParental leave

Bereavement leaveAdditional PerksEmployee discounts

Recognition programsPet insurance*

*Available to eligible, full-time employees only.

Illinois Hiring Range

$50,000—$55,000 USD

What We Offer:

Career Growth Opportunities
Competitive Pay and Benefits
Generous PTO and Parental Leave
401(K) Retirement Plan
Life/ Disability Insurance
Community Involvement
Referral Bonuses and Product Discounts

Benefits vary by state, role type, and eligibility.

Follow us on Social Media: Instagram: @curaleaf.usaTwitter: @Curaleaf_IncLinkedIn: Curaleaf LinkedIn

Curaleaf Holdings, Inc. (TSX: CURA) (OTCQX: CURLF) ("Curaleaf") is a leading international provider of consumer products in cannabis with a mission to enhance lives by cultivating, sharing, and celebrating the power of the plant. As a high-growth cannabis company known for quality, expertise and reliability, the Company, and its brands, including Curaleaf, Select, Grassroots, Find, and Anthem provide industry-leading service, product selection and accessibility across the medical and adult-use markets. Curaleaf International is powered by a strong presence in all stages of the supply chain. Its unique distribution network throughout Europe, Canada and Australasia brings together pioneering science and research with cutting-edge cultivation, extraction and production. Home | Curaleaf | Cannabis with Confidence

Our Vision: To be the world's leading cannabis company by consistently delivering superior products and services and driving the global acceptance of cannabis.

Our Values:

Lead and Inspire.
Commit to Win.
ONE Curaleaf.
Driven to Deliver Excellence.

Curaleaf is an equal opportunity employer. Curaleaf recruits, employs, trains, compensates, and promotes regardless of race, religion, color, national origin, gender identity, sexual orientation, physical ability, age, veteran status, and other protected status as required by applicable law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Individuals adversely impacted by the war on drugs are encouraged to apply.

Current Curaleaf employees should apply for open positions through our Internal Job Board, which can be accessed via the link on The Leaf.

Please note that U.S. immigration rules and regulations are governed by federal law; not state law. Although Curaleaf operates in states that have legalized and decriminalized marijuana, it is still considered a controlled substance under federal regulations and thus illegal under federal law. For this reason, unless and until federal law changes, Curaleaf is prohibited from offering sponsorship for any non-immigrant or immigrant visas.

Please also note that while candidates who are Lawful Permanent Residents (such as those with Green Cards) are eligible for employment with, and are hired by Curaleaf, working for a company engaged in a business that grows and sells a product that is illegal under federal law might compromise the candidate’s immigration status. Before a Lawful Permanent Resident accepts an offer of employment, Curaleaf recommends that the candidate seek the advice of an immigration lawyer.

Automate your job search with Sonara.

Submit 10x as many applications with less effort than one manual application.

Apply with Sonara Apply manually

FAQs About Trade Activation Associate Jobs at Curaleaf

What is the work location for this position at Curaleaf?

This job at Curaleaf is located in Chicago, IL, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Curaleaf?

Candidates can expect a pay range of $50,000 and $55,000 per year.

What employment applies to this position at Curaleaf?

Curaleaf lists this position under the following employment categories:

Alternate-schedule
Full-time

What experience level is required for this role at Curaleaf?

Curaleaf is looking for a candidate with "Entry-level" experience level.

What benefits are offered by Curaleaf for this role?

Curaleaf offers following benefits: Health Insurance, Dental Insurance, Vision Insurance, Disability Insurance, Life Insurance, Paid Holidays, Paid Vacation, Paid Sick Leave, Parental and Family Leave, 401k Matching/Retirement Savings, and Health & Wellness Programs for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at Curaleaf?

You can apply for this role at Curaleaf either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.