Trade Marketing Business Intelligence Specialist
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Overview
Job Description
About the Role:
The Business Intelligence Specialist will be responsible for analyzing commercial performance data, evaluating promotional effectiveness, monitoring distributor compensation schemes, assessing merchandising execution, and managing incentive compensations.
The role plays a critical part in driving data-backed decisions to improve profitability and operational efficiency.
Main Responsibilities:
- Promotion & Commercial Plan Performance Analysis
Analyze the performance and ROI of trade promotions and commercial action plans.
Monitor sell-in and sell-out performance versus targets.
Provide post-promotion evaluations and actionable insights.
Develop dashboards and reports to track promotional KPIs.
- Distributor Compensation Analysis
Calculate monthly promos compensations to distributors
Ensure alignment of the compensation's calculations with the distributors
Support financial validation and reconciliation processes.
- Merchandising Performance Analysis
Evaluate in-store execution and merchandising effectiveness.
Analyze coverage, compliance, visibility, and sales uplift metrics.
Track performance by channel, region, and product category.
Provide insights to improve field force productivity and retail presence.
- Incentive Plan Compensation Management
Analyze and validate sales incentive calculations.
Ensure incentive schemes align with performance KPIs.
About You:
- Bachelor's degree in Business, Data analytics, Economics, Engineering or related field
- 3+ years of experience in Business Intelligence, Data Analytics, or similar role
- Experience in FMCG or manufacturing industry is highly preferred
- Fluency in English and French
Skills needed:
Technical Skills:
- Strong Excel skills (PivotTables, Power Query, advanced formulas)
- Experience with BI tools (Power BI, Tableau, or similar)
- Knowledge of ERP systems (SAP preferred)
Analytical & Business Skills:
- Strong understanding of FMCG performance metrics
- Trade promotion analysis
- Experience with sales & distribution analytics
- Financial KPIs (margin, ROI, contribution analysis
- KPI tracking and dashboard development
- Ability to translate data into business recommendations
Competencies needed:
Analytical Competencies:
- Strong analytical thinking
- Ability to translate data into actionable insights
- Problem-solving capability
- Attention to detail
Business Competencies:
- Business acumen
- KPI-driven mindset
- Ability to understand commercial strategy
Interpersonal Competencies:
- Stakeholder management
- Cross-functional collaboration
Our Benefits & Perks:
Careers with caring built in - discover our benefits here.
About Ferrero:
Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world's largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com.
DE&I at Ferrero:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
Find out more here.
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.
