Trade Marketing Specialist

Who We Are:

At Copperstate Farms and Sol Flower, we’re creating a better kind of cannabis company. Where we know happy plants begin with happy people. We aspire to high standards, take pride in our work, and drive for better results every day. At the greenhouse, our roots are growing flower, but we’ve branched out to offer an extensive range of cannabis products like edibles, topicals, and concentrates for retail dispensary locations. From farm to market, we are committed to the quality of our products and are always testing for patient and customer safety. By bringing together best practices from big agriculture, consumer packaged goods, and pharmaceutical and retail industries, Copperstate is becoming one of the top cannabis companies to work for.

What We’re Growing:

As one of the largest greenhouse cannabis producers in North America, Copperstate Farms ranges over 1.7 million square feet of canopy and 40 acres under glass. It’s here where we have been growing a house of cannabis brands that our patients and customers can trust, each addressing a different needs state and demographic. From the greenhouse to corporate to multiple Sol Flower dispensaries, we’re an inclusive cannabis community empowering wellness for all. Most of all, we strive for a culture where our employees view us as one of the best places to work. 

Trade Marketing Specialist 

Position Summary

Copperstate is seeking a Trade Marketing Specialist to support wholesale and retail channel marketing efforts across our portfolio of brands. This role focuses on executing trade programs, coordinating promotions, and supporting product launches across:

• Copperstate Farms
• Sol Flower
• Uncle X
• Jukebox
• Copperstate CPG brands

This role partners closely with Wholesale, Retail Operations, and Brand to support sell-in and sell-through initiatives. The ideal candidate is detail-oriented, organized, and comfortable working with sales data and promotional planning.

Key Responsibilities

Channel Marketing Support (B2B + B2C)

• Support execution of trade and shopper marketing initiatives across wholesale and retail channels
• Coordinate quarterly promotional calendars and ensure timely communication to internal teams
• Assist with pricing updates and promotional setup across channels
• Track sell-in and sell-through performance using POS and sales data
• Support go-to-market execution for new product launches

Wholesale Marketing Support (Copperstate Farms)

• Create and update sales enablement tools, including sell sheets, pitch decks, and product education materials
• Support wholesale trade programs and co-marketing initiatives
• Assist with trade show preparation and sales collateral needs
• Compile account-level performance reporting and insights

Retail Shopper Marketing (Sol Flower + 3rd Party Retailers)

• Coordinate in-store marketing toolkits, signage, and display materials
• Ensure retail locations receive updated promotional assets
• Track promotional performance and compile reports for Marketing leadership
• Support merchandising consistency across owned and partner dispensaries

Qualifications

• 2–4 years of experience in trade marketing, retail marketing, CPG, or related field
• Strong organizational and project management skills
• Comfortable working with sales data and reporting tools
• Detail-oriented with strong communication skills
• Ability to work cross-functionally across Sales, Retail, and Marketing
• Cannabis or retail experience preferred

This is a mid-level individual contributor role with opportunity for growth within the marketing organization.