Work Truck Marketing Manager
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Overview
Remote
On-site
Compensation
$57-$64/hour
Job Description
Our Client, a Truck and Engine Manufacturing company, is looking for a Work Truck Marketing Manager for their Lisle, IL location.Responsibilities:
- Business Partnership & Commercial Alignment:
- Act as the dedicated marketing lead and strategic advisor to business unit and sales leadership
- Translate business objectives into brand-building and demand generation plans
- B2B Marketing Strategy & Planning:
- Develop integrated marketing strategies and plans aligned to target industries, segments, and buyer personas
- Map marketing efforts to complex buying journeys involving multiple decision-makers
- Identify whitespace opportunities within existing customers and new markets
- Paid Media & Digital Activation:
- Plan and optimize B2B-focused media strategies (LinkedIn, trade publications, programmatic, search)
- Align channel mix to different funnel and journey stages
- Manage budgets with a focus on performance and cost efficiency
- Performance Measurement & Revenue Attribution:
- Define and track KPIs
- Monitor full-funnel performance
- Deliver insights and recommendations to optimize campaigns and investment
- Continuously test messaging, targeting, and creative to improve performance
- Cross-Functional & Product Alignment:
- Collaborate with product and sales to align go-to-market strategies
- Support product launches with integrated B2B marketing plans
- Ensure alignment between product value propositions and market needs
- Budget & Agency Management:
- Manage marketing budgets tied to business unit goals and ROI targets
- Oversee agency partners and vendors supporting campaign execution
- Optimize spend allocation based on performance and business priorities
- Innovation & Continuous Improvement:
- Drive a test-and-learn culture focused on measurable outcomes
- Stay current on industry trends, competitive activity, and customer needs
- Health Benefits
- Referral Program
- Excellent growth and advancement opportunities
Automate your job search with Sonara.
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FAQs About Work Truck Marketing Manager Jobs at ICONMA, LLC
What is the work location for this position at ICONMA, LLC?
This job at ICONMA, LLC is located in Lisle, IL, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at ICONMA, LLC?
Candidates can expect a pay range of $57–$64 per hour for this role.
What employment applies to this position at ICONMA, LLC?
The employer has not provided this information. This may be discussed during the hiring process.
What is the process to apply for this position at ICONMA, LLC?
You can apply for this role at ICONMA, LLC either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.