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Vice President, Communications
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Overview
Job Description
We’re looking for talented candidates based in South Florida, Nashville, Orlando, Tampa, or Atlanta who are excited to be part of a team that thrives on collaboration and connection.
Our offices in Boca Raton, FL and Nashville, TN are where we come together for collaboration, education, and celebrations, and we’re looking for teammates who can join us in person for those meaningful moments.
Reports to: Senior Vice President, CommunicationsYears Experience: 10+ YearsDepartment: Communications
The Position:
The Vice Presidentis a senior strategic leader responsible for setting direction, guiding client success, and driving impact across multiple communications portfolios. This role provides trusted counsel to senior healthcare executives, leads cross-functional teams, and ensures BPD delivers exceptional value and measurable outcomes.
The Vice President operates at the intersection of strategy, leadership and growth. They anticipate challenges, create opportunities and shape narratives that strengthen the reputation and influence of top healthcare organizations. This role requires deep expertise in communications and issues management, business acumen and the ability to lead large teams with confidence and empathy.
As a senior member of the communications leadership team, the Vice President plays a central role in shaping the team’s culture, mentoring rising leaders and advancing the firm’s presence in the healthcare industry.
The Responsibilities:
Includes, but not limited to the following:
- Lead development and execution of strategic communications programs that protect and enhance client reputation across healthcare systems and organizations.
- Serve as senior counselor to client executives and boards, providing insight and perspective on communications, issues management, and strategic positioning.
- Oversee large, complex accounts, ensuring integration across functions and alignment with business objectives.
- Direct strategic planning and scenario development for proactive and responsive reputation management.
- Guide teams in crafting thought leadership platforms, executive visibility programs, and media strategies that drive meaningful engagement.
- Ensure consistency, quality, and innovation across all deliverables through thoughtful oversight and feedback.
- Identify and pursue opportunities for growth across client portfolios, strengthening long-term partnerships and expanding BPD’s footprint.
- Mentor and coach team members, cultivating the next generation of leadership.
- Represent the agency externally through industry engagement, speaking opportunities, and thought leadership contributions.
The Essentials:
- Experience working in proactive communications and crisis communications
- Travel requirements (up to 30% of time)
- 10+ years of agency or in-house healthcare experience required/preferred
- Experience managing a team
- HIPPA Compliance/Regulation Knowledge
- Interpersonal/Soft Skills: Demonstrates effective written and verbal communication, strong negotiation and persuasion skills, collaborative teamwork, problem-solving abilities, a self-starter mindset, a service-minded approach, relationship-building skills, a strong work ethic, and a commitment to learning.
- Comfortable working in an open office environment
- Ability to multitask, and delegate, working in a high-volume environment
- Discernment to protect confidential information, both verbal and written
The Vision:
BPD is a marketing services firm that delivers the future to healthcare’s leading brands. We provide fully integrated solutions – branding, marketing, communications and business consulting – which are technology-enabled, AI-infused, and supported by our proprietary data platform. All to ignite greatness in our clients and bring better healthto more people. Our clients range from the largest health systems to prestigious academic medical centers to leading healthcare innovators. For more information on BPD, visit www.bpdhealthcare.com.
Unified BPD unites our diverse backgrounds and perspectives into a stronger collective—one that fosters a more inclusive, impactful future for our people, our clients, and healthcare as a whole. Guided by ongoing reflection and learning, we respect every race, ethnicity, gender expression, sexual identity, ability, and life experience.
As BPDerrrs, we:
Celebrate and value what makes each of us unique;
Unite around our shared purpose to ignite greatness in those we serve and, by extension, help them improve the health to the communities they serve;
Lead through inclusive work that authentically connects with all consumers and champions health equity for all
Lean into honest dialogue, acknowledging that building a diverse workforce, fostering belonging, and creating the best, most inclusive work for our clients and their communities is an ongoing journey.
This commitment ignites our organization’s greatness and grounds the brilliant work we do for our clients and communities.
BPD is proud to be an Equal Opportunity employer. BPD recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.
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