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Direct and oversee all marketing, advertising, promotions, player development, public relations, and brand management activities. Develop and implement marketing strategies and campaigns to increase guest visitation, customer loyalty, and revenue. Manage marketing budgets, vendor relationships, sponsorships, special events, and advertising initiatives while ensuring compliance with applicable regulations and company standards. Analyze market trends and campaign performance, provide leadership to marketing team members, and collaborate with other departments to support organizational goals and enhance the guest experience.

The purpose of the Director of Marketing position is to provide strategic leadership for the organization's marketing, advertising, promotional, player development, and public relations efforts. This position drives brand awareness, guest engagement, and revenue growth by developing and executing effective marketing strategies, fostering customer loyalty, and ensuring consistent brand representation. The Director of Marketing works collaboratively with leadership and operational departments to support organizational objectives, enhance the guest experience, and maximize the effectiveness of marketing investments.

Acknowledgement:

I have read and understand the above job description. This job description is intended to describe the general nature and level of work being performed and not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required. I assert that I am able to perform the essential duties, meet the physical requirements of this position, and satisfy the expectation for regular attendance.