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Marketing And Communications Manager
$90,000 - $135,000 / year
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$90,000 - $135,000 / year
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Marketing And Communications Manager
$90,000 - $135,000 / year
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Overview
Job Description
Job TitleMARKETING AND COMMUNICATIONS MANAGER
IntroductionCraft is recruiting on behalf of a well-established specialty finance platform in Midtown Manhattan seeking a Marketing & Communications Manager to lead marketing strategy and execution across brand, website, and business development support. This role is ideal for a hands-on marketer who can build structure, improve messaging, and directly impact lead generation in a fast-moving fintech environment.
Why This Role Matters.We are investing in growth and need a leader who can:
Drive messaging and execution for a new website
Support business development reps with targeted campaigns and collateral
Build a clear, consistent market presence that improves qualified lead flowThis is a role with real visibility and impact. You won't just "run campaigns”—you'll help shape how we tell our story and how prospects engage with the business.
Key Responsibilities
Lead the development and refinement of brand messaging, positioning, and communication strategy
Own website messaging and partner with internal/external teams to drive website progress, content quality, and conversion-oriented improvements
Build and execute marketing campaigns that support business development efforts and increase qualified lead volume
Create and maintain sales enablement assets (pitch decks, one-pagers, email content, outbound support materials)
Partner with CEO/COO and business development leadership to align marketing priorities with revenue goals
Translate financing model, partner ecosystem, and client value proposition into compelling content for prospects and partners
Manage external vendors/agencies/freelancers for design, digital, and content initiatives
Track campaign and website performance metrics;provide regular reporting and recommendations
Ensure all communications are accurate, professional, and aligned with the company's reputation and standards
Operate as a true individual contributor who can prioritize, execute, and iterate quickly without heavy structure
What We're Looking For
Bachelor's degree in Marketing, Communications, Business, Finance, or related field
4+ years of marketing/communications experience with increasing ownership
Experience in fintech, lending, financial services, or similarly complex B2B environment strongly preferred
Strong ability to simplify complex financial offerings into clear market messaging
Proven experience supporting growth campaigns and lead generation initiatives
Experience managing website projects and collaborating with cross-functional stakeholders
Strong writing, communication, and stakeholder management skills
Comfortable in a lean, high-accountability, on-site environment
Data-driven mindset with ability to connect marketing activity to business outcomes
LocationFull-time on-site role in Midtown Manhattan
Compensation and BenefitsSalary Range: $90, 000 to $135, 000 depending on experience.Benefits include:
Medical, Dental, and Vision Insurance
Life Insurance and Commuter Benefits
401(k) Retirement Plan
Health Savings Account (HSA)
Flexible Spending Accounts (FSA)
End-of-year discretionary performance bonus
This role offers strong upside for a marketer who wants to make a clear imprint at a growing fintech company. The right person will shape core messaging, improve lead generation outcomes, and become a key partner to executive leadership.
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