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Digital Marketing Analytics Manager-Web Analytics, Marketing- Lakeland-logo
Digital Marketing Analytics Manager-Web Analytics, Marketing- Lakeland
Publix Super MarketsLakeland, FL
Description Publix is seeking a Digital Marketing Analytics Manager to join our Digital Media Analytics team. This role will have a focus on media tagging at a strategic and tactical level. The ideal candidate should be highly proficient with Google Tag Manager (GTM) and tagging/tracking technologies from major online advertising platforms. The candidate should have experience working as a bridge between compliance and technology teams. The role designs & manages implementation of new analysis tools, techniques and methodologies, including mediating technical setup of new data sources to support these new techniques. This position also makes recommendations and provides expert advice to other Marketing associates on how these insights can be used to most effectively deploy Publix Digital Marketing to provide maximum benefit and effect. Candidates that are well-qualified for this role will be intimately familiar with the operation and inner-workings of tools like Adobe Analytics, Google Analytics, Google Tag Manager, Google Data Studio, Tableau or other industry leading web-analytics & data analytics tools, and also have a proven track-record of finding actionable insights in raw data sourced from multiple systems, and translating those insights into actionable recommendations that can be presented to non-technical audiences. The ideal candidate will also possess a strong foundational knowledge of Digital Marketing Concepts including: hands-on experience working with common digital marketing channels like Paid Search, Paid Social, Display, and affiliate marketing; familiarity with common bidding strategies like CPC, CPM, CPA and the analysis techniques used to evaluate each; familiarity with concepts and practices that underlay multi-touch-attribution and analysis. Additional Information Your application may have additional steps that you will need to complete in order to remain eligible for consideration. Please be sure to monitor your email, including your spam folder, on a daily basis for critical, time-sensitive emails that could require action within 24-48 hours. Please do not use your Publix email address when applying. Once your application has been successfully submitted you will receive a confirmation email. In Publix's corporate offices, we value in-person interactions, similar to those our store associates have with customers. Many of Publix's corporate offices offer work from home up to two days a week. Each business area implements their policy differently and should be discussed during interviews. For this position, Publix does not and will not file a petition or application with the USCIS or Department of State on behalf of any noncitizen for any immigration-related benefit to work and/or to continue to work in the United States, e.g., an H-1B or TN petition or permanent residence. Required Qualifications Bachelor's degree in Business, Marketing, Computer Science, or other related fields with emphasis in marketing measurement; or equivalent experience in an analytical or technical field two (2) years digital analytics experience implementing tag management and web analytics platforms knowledge of web and app measurement tools, best practices and implementation knowledge of tag management systems, best practices and implementation knowledge of analytics, web, e-commerce, and social media measurement technologies and trends knowledge of agile development process understanding of digital marketing measurement, media tracking, user experience (UX) analytics, best practices and analytical approaches knowledge of implementation of process change leadership & management skills program management skills persuasiveness, team player, detail- oriented excellent verbal, written and interpersonal communication skills basic knowledge of Microsoft Office 365 willingness to travel with overnight stays up to one week or longer willingness to work late hours, during weekends (Saturdays & Sundays), or at home as needed Preferred Qualifications Master's degree in Business, Marketing, Computer Science, or other related fields with emphasis in marketing measurement; or equivalent experience in an analytical or technical field Four (4) years digital analytics experience implementing and operating tag management, web analytics and app analytics platforms

Posted 3 weeks ago

Marketing Coordinator - Guerrilla Marketing-logo
Marketing Coordinator - Guerrilla Marketing
The Joint ChiropracticNew Rochelle, NY
About Us:  The Joint Chiropractic is dedicated to providing affordable and convenient chiropractic care to the community. We believe in the importance of wellness and want to help our neighbors achieve their health goals. As we prepare to open our new clinic in New Rochelle, we’re looking for an enthusiastic Marketing Coordinator to help us make a splash! Position Overview:  We’re looking for an outgoing, energetic, and engaging Marketing Coordinator or Street Team Ambassador to represent The Joint Chiropractic New Rochelle in high-foot-traffic areas.  This individual will be the face of The Joint Chiropractic, responsible for generating leads by  interacting with pedestrians, educating them about The Joint Chiropractic, and building connections within and around the community. If you’re passionate about health and wellness and love engaging with people, this role is for you! Responsibilities Identify, reach out, and secure locations such as gyms, wellness clubs, yoga studios, etc. for table events  Organize and set up table events at local fairs, markets, and community gatherings to promote The Joint Chiropractic. Develop relationships with local businesses, schools, and universities to create partnership opportunities. Actively engage with community members to share information about our services and special offers. Actively engage with passersby in designated areas to promote The Joint Chiropractic New Rochelle. Distribute promotional materials, including grand opening and first time customer offers. encourage people to redeem grand opening and first time customer promotion. Educate potential customers about The Joint Chiropractic offerings and the benefits of routine chiropractic care. Answer basic questions about store location, promotions, and brand history. Drive foot traffic to the store by creating excitement and urgency around the grand opening Maintain a positive and professional attitude while representing the brand. Track and report key interactions, feedback, and redemptions to the marketing team. Qualifications Outgoing, approachable, and personable: You thrive on engaging with people and sparking conversations. Strong communication skills: Comfortable speaking to diverse audiences and promoting a brand. Enthusiastic and energetic: Passion for wellness and customer engagement. Reliable and punctual: Must be able to commit to scheduled shifts. Sales-driven mindset: Able to persuade and influence people to sign up and hit daily lead quota. Self-Starter: Ability to work independently and take initiative in a fast-paced environment. Comfortable making cold calls and reaching out to local organizations. Previous experience in street marketing, event planning, brand ambassador roles, or sales is a plus. Perks Competitive hourly salary and performance-based incentives. Opportunity to be part of a national wellness brand. Fun, fast-paced work environment with flexible scheduling. Great resume-building experience in marketing and customer engagement. Opportunities for professional growth and development. The chance to make a positive impact in the community. Join us in bringing wellness to New Rochelle! Powered by JazzHR

Posted 1 week ago

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Marketing Manager (Product Marketing Manager)
BLR | HCI | CCMIDallas, TX
We are seeking  Product Marketing Manager (Marketing Manager) to join our datacenterHawk team in Dallas, TX.  datacenterHawk empowers people to make better data center real estate decisions by providing the most accurate and useful data center real estate information to the market. In this role, you'll directly manage how our datacenterHawk products are marketed to the public. Reporting to the Sales Director, you be responsible for planning and executing multifaceted marketing campaigns to drive conversion and increase client retention. We’re looking for a marketing professional who’s equal parts creative, analytical, and innovative. If you’re a dynamic and self-motivated professional who likes using your creativity to help create a strong marketing message that increases sales, we’d love to have you as part of our team. Primary Duties and Responsibilities: Develop, execute and optimize marketing campaigns to drive growth, including: Email marketing, direct mail, interactive/web marketing, sales webinars, telemarketing and advertising efforts (SEO, SEM, and social) Collaborate with internal teams including marketing, sales, events operations, editorial data services and web development Use reporting analytics tools to review, analyze, and optimize user experiences Collaborate on content generation to meet inbound organic traffic goals Contribute to the development of lead nurturing campaigns, including developing initial strategy, managing email and landing page creation, and sales communication Analyze ROI on marketing tactics and refine promotional plans on a continuous basis Track revenue and expenses to ensure budgetary goals are met Additional Responsibilities: Additional duties as assigned Critical Competencies: Business Acumen - Demonstrate an understanding of the business strategy and how it impacts their own area, balances short & long-term goals, knows the competition and the industry, and demonstrates leveled understanding of business data and financial reporting Ownership & Execution - Demonstrates a sense of ownership to drive issues to closure, maximizes the use of existing processes while continuously pursuing ways to improve efficiencies, sets aggressive goals, monitors progress, and delivers results, seizes more opportunities than others Enthusiasm & Passion - Communicates a compelling and inspired vision of core purpose, focused on the future (not the past), inspires others to take the journey, sparks passion and creativity among those around them The Individual: Highly organized with ability to multi task in a fast-paced environment Detail-oriented, highly organized, strong problem solving and analytical skills. Ability to work collaboratively with other internal stakeholders and high-powered clients Strong presentation, writing, and communication skills Proficient in Outlook, Excel, Word, and PowerPoint Experience in B2B and/or product marketing preferred Qualifications: Bachelor’s Degree 1-3 years of experience in a marketing manager or similar role 3-5 years marketing experience Ability to work in our Dallas, TX office All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. All external applicants must be legally eligible to immediately work in the country of hire without current or future sponsorship. If you require an accommodation under the Americans with Disabilities Act, Section 503 of the Rehabilitation Act or similar law in order to apply for employment at Simplify Compliance, please contact our Talent Acquisition Team 1.800.727.5257, ext. 8101. Job applicants may request to review the company's Affirmative Action plans by contacting the talent acquisition team/recruiter, Human Resources department or Chief People Officer. Powered by JazzHR

Posted 1 week ago

Marketing Designer - US GTM Marketing Department-logo
Marketing Designer - US GTM Marketing Department
Channel FactoryNew York, NY
Channel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and performance for brands and agencies. Our platform helps marketers implement, automate, and scale their marketing programs across the world’s largest video library, YouTube, and emerging growth channels. We sit at the intersection of marketing and suitability and have a mission of enabling the world’s top brands to consciously connect with the right audience in the right context, maximizing suitability and contextual performance.  Channel Factory embodies a strong start-up culture that values diversity, collaboration, and results. Our bias towards execution balances critical thinking, analysis, and pragmatic problem solving. We expect a lot from one another and value our thoughtful and intellectually curious company culture. This position will be based in New York City and report to our Director of Marketing.  The Marketing Designer role is an essential part of our Marketing Team. This individual will be responsible for the development and creation of visual assets in support of marketing campaigns and collateral. We are seeking a candidate who will drive the graphical identity for projects of all sizes. Channel Factory’s marketing mission is to increase brand awareness in the digital advertising market. We are looking for an individual who can achieve modern aesthetics with an eye towards innovative designs across print, digital, presentation, and event/experiential, that provoke attention while communicating brand values. We are in search of a collaborative team player who will tell the Channel Factory story through design that engages both prospects and customers. Responsibilities Conceive and develop creative solutions that help take complex topics and make them easy to understand Work cross-functionally with the product marketing, sales marketing, and brand marketing leads to craft messaging, presentation decks, social posts, etc. Translate requirements from creative briefs into visual assets and collateral.  Own the development of visual stories in PowerPoint for research, product, sales packages, and initiative launches Develop a wide range of deliverables, including, but not limited to: PPT/Deck design, video animation/ sizzle videos, social assets and print assets for events, illustrations, banners, brand extensions, digital designs, event signage & and collateral to support all activations  Collaborate with team members across the US, EMEA, and APAC to provide creative solutions that drive engagement across all channels and platforms All other duties as assigned Requirements 4-5 years of experience working on or supporting a Marketing team with an integrated graphic design focus for sales collateral, marketing, and event activations (PPT, Social, Print, digital, website, video, Google Docs, Branding, etc) Bachelor’s degree in graphic design, digital marketing, or related field Proficient in Adobe Creative Cloud (Photoshop, Illustrator, InDesign, etc) and PowerPoint, Canva, Splash, Google suite Ability to conceptualize ideas and storyboard concepts for internal development Skilled in presenting creative vision to internal stakeholders  Team player, quick learner, and able to accept feedback and reprioritize workload Portfolio samples required Ability to work in a hybrid environment. Working in-office at our NYC location a min of 3 days a week.  Ability to travel a minimum of 25% a year for onsite events, meetings, training, etc. Benefits Work with an exciting market leading AdTech startup in a high-demand industry, and you would be working with like-minded and innovative video advertising experts Competitive salary Comprehensive medical benefits (Medical, Vision, Dental, and Life Insurance) Cell phone and Wifi reimbursement Gym stipend Work-life flexibility – we value your contributions above all Channel Factory is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Channel Factory makes hiring decisions based solely on qualifications, merit, and business needs at the time. The company also has employee resource groups focusing on encouraging inclusion and diversity in the workplace.

Posted 30+ days ago

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Senior Marketing Specialist - Retail Marketing
Schools FinancialTustin, CA
We're always looking for diverse, talented, service-oriented people to join our exceptional team. Senior Marketing Specialist - Retail Marketing The pay range for this position is listed below. Our pay ranges are built to allow for candidates with various levels of skill and experience to be considered, as well as for room for growth and tenure achieved in a role over time. Typical new hire salary offers fall within the minimum to midpoint of a pay range for many candidates. Any offer extended to a candidate will be based upon their unique set of knowledge, skills, education, and experience as well as internal equity. Pay Range: $86,917.00 - $130,376.00 Scheduled Weekly Hours: 40 We're a mission-driven Credit Union proudly serving California school employees and their families - and we're growing. As we expand into new markets and open new branches, we're looking for a seasoned Senior Marketing Specialist with retail expertise to lead both market entrance and in-branch marketing. In this role, you'll develop and execute high-impact market entrance campaigns - including print, out-of-home (OOH), digital, and possibly radio - to introduce our brand to new communities. Within our branches, you'll shape the Member experience by driving product visibility and engagement through strategic in-store marketing. Collaborating with branch teams, in-house creatives and trusted vendors, you'll bring our brand to life through window graphics, POP displays, digital signage and branded swag - ensuring every touchpoint reinforces our mission and delivers results. Don't have experience in a bank or credit union? That's OK. If you've led in-store marketing for reputable multi-location brands and know how to create compelling, on-brand experiences in a physical space, we want to hear from you. Financial services experience is a plus but not necessary. What You'll Be Doing Responsible for offering strategic insights to drive impactful campaigns that align with business objectives. Activities include: guiding junior marketing professionals, managing small to medium-sized projects, and ensuring timely, high-quality execution within budget. Acts as a system owner and channel steward across multiple business units, with an ability to handle complex marketing challenges, by influencing stakeholders, and fostering collaboration across cross-functional teams to support continuous improvement and successful outcomes. Leading expert in marketing, providing advanced insights and strategic recommendations to enhance comprehensive marketing initiatives and campaigns that align with business objectives. Assists junior marketing professionals, demonstrating best practices and a high level of expertise in the field. Manages small to medium-sized marketing projects, ensuring they are completed on time, within budget, and to the highest quality standards. Responsible for reporting on channel performance and making recommendations for improving marketing KPIs. Primary point of contact for project-related issues, providing guidance and support to lower-level individual contributors and ensuring effective communication and problem resolution. Handles complex marketing challenges that require a deep understanding of multiple issues, job areas, or specialties. Collaborate and influence stakeholders and cross-functional teams to drive successful outcomes and continuous improvement for all projects and programs. Additional Job Functions Performs other duties as assigned Complies with regulatory compliance and assigned training requirements including but not limited to BSA regulations corresponding to their specific job duties. Failure to do so may result in disciplinary and other employment related actions Qualifications High School Diploma or GED required Bachelor's Degree or equivalent years of experience required 5-7 years of prior relevant experience required Valid California driver's license and insurance required Knowledge, Skills, and Abilities Experience in the educational industry a plus Excellent written and verbal communication skills Expert knowledge of marketing concepts, copywriting and editing Familiarity with AP style Expert knowledge of graphic design, public relations and project management. Working knowledge of website content management systems, email application service providers, social media monitoring tools, and tag management Demonstrated ability to work with high level of independence and with little supervision SchoolsFirst FCU is committed to Diverse, Equitable, and Inclusive Hiring At SchoolsFirst FCU we are dedicated to building and growing a diverse, inclusive, and authentic Dream Team, so if you're excited about a position or wanting to make a career change but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. Many skills are transferrable and you may be just the right candidate for the position, or for other roles we are working on. SchoolsFirst Federal Credit Union is committed to fostering, cultivating, and preserving a culture of diversity and inclusion. SchoolsFirst FCU is an equal opportunity employer and prohibits discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities and prohibits discrimination against all individuals based on their race, color, religion, sex, national origin, age, sexual orientation, gender identity or expression, political affiliation, or genetic information. This organization participates in E-Verify.

Posted 2 weeks ago

Google Marketing Platform - Marketing Tech & Data Consultant-logo
Google Marketing Platform - Marketing Tech & Data Consultant
CaterpillarPeoria, IL
Career Area: Marketing Job Description: Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it. Cat Digital is the digital and technology arm of Caterpillar Inc., leveraging the latest technologies to build industry leading digital solutions for our customers and dealers. With over 1.5 million connected assets worldwide, our teams use data, technology, advanced analytics, telematics, and AI capabilities to help our customers build a better, more sustainable world. Job Summary: To support enterprise growth through representing and supporting deployment of Caterpillar's world class Google Marketing Platform- Google Analytics Suite of products with our enterprise, industry and Dealer partners. Build strong understanding of the marketing and business objectives of multiple business units, industry groups, Dealers and Suppliers and facilitate how, when and where Google Marketing Platform capabilities can be best utilized to drive value. Responsible for bringing together the knowledge between IT and the business using data and analytics to govern processes, determine requirements and deliver data-driven recommendations including insights, strategy and alignment to business partners and stakeholders. What You Will Do: Apply technical and business knowledge while consulting with industry & segment business partners, site owners, dealers, suppliers and other teams. Responsible for deployment coordination processes and requirements gathering as it relates to Caterpillar's Google Marketing Platform- Google Analytics Suite capabilities using strong working and business technical knowledge to meet business partner needs. Interacts extensively with appropriate digital team members, product owners, data owners and analytics teams in order to understand the appropriate capabilities, integration points and development status as well as providing business and integration requirements back into the Enterprise teams. Creating, implementing, and maintaining processes including intake with business partners and handoffs with architecture, engineering and development teams. Evaluating business processes, uncovering areas for improvement, and developing and implementing process and governance solutions. Documenting information from meetings with business partners and stakeholders and producing notes, reports and high-level requirements for Product Manager / Product Owner review. Gathering business requirements, performing requirement analysis, and creating Epics, Features and User stories for engineering teams. Initiates digital projects and activities to identify linkages and synergies across business units, industries and/or Dealers. Drives proper collaboration, coordination, training, communication and alignment among related areas, projects and strategies within the team and with internal, business and dealer partners. Monitoring deliverables for deadlines and completeness, auditing and escalating to Product Owner as needed. Conducting meetings, creating communications, trainings and presenting findings and deliverables. Assists business partners to identify issues and problems requiring careful analysis and coordinates efforts to provide solutions with architecture. engineering and development teams. Drives efforts related to future-focused assessment of global and industry impact and helps provide direction. Employees may also be responsible for performing other job duties occasionally as assigned. What You Will Have: Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions. Creativity: Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and ability to apply it to a variety of business situations. Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors. Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers. Technical Excellence: Knowledge of a given technology and various application methods; ability to develop and provide solutions to significant technical challenges. Digital Marketing: Knowledge of processes, techniques, and platforms of digital marketing; ability to implement or manage digital marketing programs. Considerations For Top Candidates: Bachelor's degree in eBusiness, digital marketing, analytics, or related field, or equivalent experience Business analysis or related field experience Google Analytics Individual Qualification Track record of leading/supporting projects on time and within budget Proficiency with Microsoft Office 365 (Word, Excel, Outlook) and Azure Dev Ops Excellent planning, organizational, and time management skills Strong written and verbal communication across all organizational levels Ability to collaborate with diverse teams and resolve conflicts Comfortable working in fast-paced, changing environments Project/program management and change management skills required Technical knowledge of Google Marketing Platform Experience with digital marketing technologies including Google Marketing Platform, Salesforce Sales & Marketing Clouds, and Hightouch Experience working with onshore/offshore teams Marketing technical and documentation skills Advanced Google Analytics reporting; familiarity with GCP BigQuery, Looker, and data analysis strategies Familiarity with Caterpillar policies, standards, and organization What You Will Get: Working with a Fortune 100 leader, you can build your career on a global scale and take advantage of development opportunities with emerging technologies. We've created an inclusive environment for you to explore your passions, make an impact and do the work that really matters. Join Us. Additional Information: #LI #BI About Caterpillar Caterpillar Inc. is the world's leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we've been helping customers build a better, more sustainable world and are committed to and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed. This Job Description is intended as a general guide to the job duties for this position and is intended for the purpose of establishing the specific salary grade. It is not designed to contain or be interpreted as an exhaustive summary of all responsibilities, duties and effort required of employees assigned to this job. At the discretion of management, this description may be changed at any time to address the evolving needs of the organization. It is expressly not intended to be a comprehensive list of "essential job functions" as that term is defined by the Americans with Disabilities Act. Summary Pay Range: $95,640.00 - $143,520.00 Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar. Benefits: Subject to plan eligibility, terms, and guidelines. This is a summary list of benefits. Medical, dental, and vision benefits* Paid time off plan (Vacation, Holidays, Volunteer, etc.)* 401(k) savings plans* Health Savings Account (HSA)* Flexible Spending Accounts (FSAs)* Health Lifestyle Programs* Employee Assistance Program* Voluntary Benefits and Employee Discounts* Career Development* Incentive bonus* Disability benefits Life Insurance Parental leave Adoption benefits Tuition Reimbursement These benefits also apply to part-time employees This position requires working onsite five days a week. Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at www.caterpillar.com/careers. Posting Dates: July 22, 2025 - August 8, 2025 Any offer of employment is conditioned upon the successful completion of a drug screen. Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply. Not ready to apply? Join our Talent Community.

Posted 1 week ago

Marketing Manager, Portfolio Expansion Marketing-logo
Marketing Manager, Portfolio Expansion Marketing
Motorola SolutionsChicago, IL
Company Overview At Motorola Solutions, we believe that everything starts with our people. We're a global close-knit community, united by the relentless pursuit to help keep people safer everywhere. Our critical communications, video security and command center technologies support public safety agencies and enterprises alike, enabling the coordination that's critical for safer communities, safer schools, safer hospitals and safer businesses. Connect with a career that matters, and help us build a safer future. Department Overview The North American Marketing Organization is responsible for positioning and accelerating sales pipeline, as a trusted advisor actively advocating for portfolio strategies across the entire Motorola Solutions Business. Dedicated to driving forward sales initiatives and identifying customer focused go-to-market strategies, the North American Marketing Organization creates compelling marketing content supporting the entire sales cycle. Job Description The Marketing Manager within the Portfolio Expansion Marketing Organization is responsible for overseeing the strategic go-to-market positioning for strategic industry verticals within the Market. The success of the Marketing Manager depends heavily on teamwork with Sales Leadership, Corporate Strategy, Go-to-Market, Product Marketing, and Portfolio Strategy teams. This role will also be responsible for identifying and creating sales enablement content aligned to the pipeline acceleration and expansion needs of the sales organization while overseeing customer data and defining critical market segmentation opportunities for various upsell and cross-sell technology integration programs. Primary responsibilities include but are not limited to: Strategic Go-To-Market Planning for strategic verticals across the Business Vertical storytelling based on outcomes and product portfolios that establishes industry leadership across various markets Alignment with Product Marketing and Portfolio Strategy teams around bundling and messaging strategy in an effort to best portray the products and services in a customer-forward fashion Accountable for defining a strategy in conjunction with sellers on the type of content and support needed from Marketing in an effort to accelerate and expand their product pipeline Construct and execute on sales enablement content spanning the entire Product Portfolio and various other integrations Oversee the definition of customer data and analyze the strategy for market segmentation across dedicated industry verticals of focus Align with Sales Enablement and Effectiveness Teams and Marketing Operations Team to define customer data sets based on purchase history for the upsell/cross-sell potential Collaborate with Field Marketing Teams and Digital Campaigns Marketing Teams on the potential to align go-to-market strategy with a data-driven campaign approach Participate in analytics reviews and define individual and team success based on metrics around dollar amount accelerated by marketing, average deal size influenced by marketing, cost per incremental opportunity identified by marketing, and more Qualifications: Bachelor's Degree 2+ years of marketing and/or sales experience Project management experience and operational knowledge of Verticals and Decision Makers Strong creative mindset with the ability to write compelling sales enablement marketing content optimized for conversion. Highly proficient organizational skills to ensure all product strategy and customer data strategy is properly managed and maintained. Strong project management, written and verbal communication skills when working across multiple cross-functional teams. Target Base Salary Range: $75,000 - $100,000 USD Consistent with Motorola Solutions values and applicable law, we provide the following information to promote pay transparency and equity. Pay within this range varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate. #LI-MM1 Basic Requirements Bachelor's Degree 2+ years of marketing and/or sales experience Travel Requirements Under 10% Relocation Provided None Position Type Experienced Referral Payment Plan No Our U.S. Benefits include: Incentive Bonus Plans Medical, Dental, Vision benefits 401K 10 Paid Holidays Generous Paid Time Off Packages Employee Stock Purchase Plan Paid Parental & Family Leave and more! EEO Statement Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion or belief, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other legally-protected characteristic. We are proud of our people-first and community-focused culture, empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If you'd like to join our team but feel that you don't quite meet all of the preferred skills, we'd still love to hear why you think you'd be a great addition to our team. We're committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions. To request an accommodation, please complete this Reasonable Accommodations Form so we can assist you.

Posted 30+ days ago

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Marketing Manager (Product Marketing Manager)
BLR | HCI | CCMINashville, TN
At the heart of our company is our people.  People from many different backgrounds with different vantage points, opinions, and experiences.  We strive to continually lead with our  IMPACT values and empower our employees to develop their full potential on a team that is passionate about acceptance, inclusivity, and achievement. Our employees are the driving force for the innovation, collaboration and creativity that enables our organization to deliver strategic success.  We are seeking a Product Marketing Manager (Marketing Manager) to join our BLR team. BLR is a trusted provider of compliance, training, and workforce solutions that help businesses stay current, mitigate risk, and drive operational excellence. Job Summary: This role serves as a critical link between product, sales, and marketing, ensuring our offerings are effectively launched, clearly communicated, and aligned with customer needs. As a Product Marketer, you are responsible for translating product capabilities into compelling narratives that drive engagement, adoption, and retention. This role is responsible for ensuring product marketing readiness for launches, delivering effective sales enablement assets, and contributing to measurable improvements in product adoption, customer retention, and upsell pipeline in collaboration with Product Management and Sales Enablement. This role requires both strategic thinking and hands-on execution, and will work cross-functionally with Product, Demand Generation, Sales, and Brand teams to drive measurable impact across the buyer journey. Primary Duties and Responsibilities: Develop and tailor compelling product messaging, positioning, and value propositions aligned to EHS personas, buyer journeys, and brand standards  Ensure alignment with regulatory guidelines and test effectiveness through campaigns and sales feedback  Lead GTM efforts for new products, features, and bundles in collaboration with Product, Demand Gen, and Brand teams Deliver launch playbooks, support campaign planning, and define success metrics for adoption, usage, and pipeline impact  Create and maintain sales tools, audit regularly for relevance, and support sales teams with updated, high-impact content Partner on the creation of customer-facing EHS product materials  Conduct competitive analysis, win/loss reviews, and customer research to maintain up-to-date persona profiles, segmentation, and buyer journey insights Manage surveys and reviews, build case studies, and develop award submissions to enhance product credibility  Feed customer insights into demand generation planning and content strateg y Additional Responsibilities: Additional duties as assigned Critical Competencies: Customer Centric – Establishes and maintains effective relationships with customers, effectively aligns strategy with customers’ business, and sets high standards for customer service Manages Ambiguity & Change – Makes decisions with available information that aligns with strategy, embraces and manages changes, challenges the status quo, and champions new initiatives, comfortably handles risk and uncertainty The Individual: Proven success in building messaging frameworks, content creation, and campaign execution Excellent writing and communication skills with a strong eye for visual and verbal storytelling Experience working cross-functionally with product, sales, and customer success teams Strong organizational skills with the ability to manage multiple launches and timelines Experience driving measurable adoption, usage, and retention of SaaS products Qualifications: 3-5 years in product marketing or full-stack management – preferably in B2B Saas or compliance-driven industries Bachelor’s Degree All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. All external applicants must be legally eligible to immediately work in the country of hire without current or future sponsorship. If you require an accommodation under the Americans with Disabilities Act, Section 503 of the Rehabilitation Act or similar law in order to apply for employment at Simplify Compliance, please contact our Talent Acquisition Team 1.800.727.5257, ext. 8101. Job applicants may request to review the company's Affirmative Action plans by contacting the talent acquisition team/recruiter, Human Resources department or Chief People Officer. Powered by JazzHR

Posted 1 week ago

Senior Director Product Marketing, Transunion Marketing Solutions-logo
Senior Director Product Marketing, Transunion Marketing Solutions
TransunionCrum Lynne, PA
TransUnion's Job Applicant Privacy Notice Personal Information We Collect Your Privacy Choices What We'll Bring: At TransUnion, we have a welcoming and energetic environment that encourages collaboration and innovation - we're consistently exploring new technologies and tools to be agile. This environment gives our people the opportunity to hone current skills and build new capabilities, while discovering their genius. Come be a part of our team - you'll work with great people, pioneering products, and cutting-edge technology. As TransUnion evolves and expands offerings into new markets, the Senior Director, Product Marketing role will lead the team that supports the growth of the TruAudience Marketing Solutions business through the development of go-to-market strategies, product positioning, competitive analysis, marketing collateral, sales tools, and content for thought leadership campaigns. The Product Marketing team is tasked with driving adoption of TransUnion's global solutions by using strong, scalable go-to-market tactics that solidify our position as thought leader, innovator, and trusted partner. Sitting at the intersection of product management, marketing, training, and sales, our Product Marketing team is highly collaborative, both cross-functionally and within our own team. What You'll Bring: 12+ years of experience in Product Marketing, Sales Enablement, DaaS or SaaS Product Management, Product Strategy, or Marketing Analytics working across the marketing/advertising technology ecosystem 8+ years leading Product Marketing teams with diverse skill sets and experience levels Experience working with big brands and establishing go-to-market strategy for the AdTech/MarTech industry Expert understanding of the Adtech and Martech ecosystem and the overall needs of marketing teams in B2B organizations. Familiarity with different types of consumer data for use in marketing and advertising programs Extensive experience in developing and executing successful go-to-market programs for impactful product launches and arming the sales team for success throughout the buyer journey Passion for big data, analytics, data science, and machine learning in support of customer marketing use cases and products/solutions Education: Four-year accredited college degree required. MBA preferred Impact You'll Make: Lead and manage a team of talented product marketers with deep knowledge of our solutions, customers and the market Lead GTM strategy, storytelling, messaging, pitch decks, promotional collateral, sales enablement material, and competitive positioning for TransUnion's Marketing Analytics product suite Partner with product management leadership to develop GTM strategy, track KPIs, and co-manage pipeline and revenue Partner with sales and vertical leadership to evaluate and prioritize segments for focused marketing efforts, and develop value propositions and product messaging for go-to-market activities Partner with product marketing and marketing teams in international markets (including the UK, Canada, Germany, India, South Africa) to support roll out of positioning in local markets Build market awareness of our solutions by participation with industry events and speaking engagements Consistent engagement with the analyst and influencer communities to ensure they are up to speed and familiar with our portfolio of offerings across the market Perform market research, win/loss analysis, and competitive analysis for product positioning and to drive sales enablement. Track, analyze, and report progress against our key competition in Marketing Solutions. Diagnose client and prospect needs, translate into questions and use cases, architect the story and positioning to solve critical client marketing opportunities Work closely with the respective functions in marketing (Marketing Planning & Management, Campaign Management, Content, Events, Media, Branding & Design, Web teams) to execute on GTM strategies and report/synthesize results against KPIs The application window for this job posting is estimated to close on December 8, 2024. Job postings may come down early or be extended due to business need or volume of applicants. #LI-TE1 Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, Fair Chance Initiative for Hiring Ordinance, and the California Fair Chance Act. Adherence to Company policies, sound judgment and trustworthiness, working safely, communicating respectfully, and safeguarding business operations, confidential and proprietary information, and the Company's reputation are also essential expectations of this position. This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week. Benefits: TransUnion provides flexible benefits including flexible time off for exempt associates, paid time off for non-exempt associates, up to 12 paid holidays per year, health benefits (including medical, dental, and vision plan options and health spending accounts), mental health support, disability benefits, up to 12 weeks of paid parental leave, adoption assistance, fertility planning coverage, legal benefits, long-term care insurance, commuter benefits, tuition reimbursement, charity gift matching, employee stock purchase plan, 401(k) retirement savings with employer match, and access to TransUnion's Employee Resource Groups. Spousal, domestic partner, and other eligible dependent coverage is available on select health and welfare plans. We are committed to being a place where diversity is not only present, it is embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law. Pay Scale Information : The U.S. base salary range for this position is $166,800.00 - $250,000.00 annually. *The salary range for this position reflects a reasonable estimate of the range of compensation for this job. At TransUnion, actual compensation is based on careful consideration of additional factors such as (but not limited to) an individual's education, training, work experience, job-related skill set, location, and industry knowledge, as well as the scope and responsibilities of the position and market considerations. Regular, fulltime non-sales positions may be eligible to participate in TransUnion's annual bonus plan. Certain positions may be also eligible for long-term incentives and other payments based on applicable company guidance and plan documents. TransUnion's Internal Job Title: Sr Director, Product Marketing

Posted 2 weeks ago

Marketing Manager - Segment Marketing-logo
Marketing Manager - Segment Marketing
BioMerieuxChicago, Illinois
Description * The ideal candidate for this role will be based in Chicago, but candidates residing in other biotech prominent markets will be considered. The Marketing Manager for Segment & Solution Marketing is responsible for executing targeted marketing strategies to drive business growth for our Pharmaceutical Quality Control (PQC) franchise in North America. This role involves collaborating with cross-functional teams to develop and implement marketing plans that effectively position our solutions, support product launches, and enhance brand visibility across key segments. The Marketing Manager will focus on downstream (segment marketing) and upstream (solution marketing) strategies, ensuring alignment with overall business objectives and product availability. Primary Duties Segment Marketing Strategy & Execution: Develop and implement marketing in the form of a marketing plan tailored to specific customer segments within the PQC franchise. Analyze market trends, customer needs, and competitor activities to identify key growth opportunities. Develop targeted messaging and positioning for PQC solutions in alignment with segment needs. Collaborate with the Sales team to create segment-specific sales tools, collateral, and presentations. Contribute, with Global teams, to characterize innovation needed for the NORAM market”. Support the value selling efforts made by the commercial team in this segment Solution Marketing & Product Launches: Collaborate with Product Management to define product positioning, messaging, and go-to-market strategies for new and existing solutions. Develop marketing materials, including product brochures, case studies, and technical content, to support solution marketing efforts. Partner with the Sales team to execute product launch plans, including training materials, webinars, and promotional campaigns. Collaborate with Supply chain and sales administrators/sales managers to review forecasts of current and new products to ensure product availability and alignment with market demand in North America. Work closely with Global Solution Marketing teams to adapt global strategies for the North American market, ensuring consistency in messaging and readiness for customer delivery. Content Development & Campaign Management: Develop compelling content for marketing communications, including digital and print collateral, social media posts, blog articles, and case studies. This will be done in collaboration with global communication and marketing. Implement integrated marketing campaigns to drive awareness, lead generation, and customer engagement. Track and analyze campaign performance, adjusting strategies to optimize ROI. Market Research & Competitive Analysis: Conduct market research to assess customer needs, industry trends, and competitive positioning. Utilize data-driven insights to refine marketing strategies and recommend new initiatives. Monitor the competitive landscape to identify emerging trends and potential threats. Brand Management & Messaging: Ensure consistent messaging and brand alignment across all marketing communications. Support the implementation of brand guidelines in marketing materials and campaigns. Coordinate with external agencies for content creation and graphic design as needed. Cross-Functional Collaboration: Work closely with Sales, other local Marketing professionals, Global Marketing and othe GlobalIndustry teams, Customer Service, and Supply Chain to align marketing efforts with business objectives. Partner with Global Solution Marketing teams to provide North American market insights and align product availability with customer demand. Collaborate with Supply Chain teams to address potential gaps in product availability and communicate proactively with stakeholders. Budget & Performance Monitoring: Assist in managing the marketing budget for assigned segments and solutions. Track and report on campaign performance metrics, identifying opportunities for optimization. Provide regular updates on marketing initiatives and outcomes to senior leadership. Qualifications & Requirements: Bachelor’s degree in Health Care related sciences or technological Marketing, or a related field; MBA a very nice to have. 5+ years of experience in marketing, preferably in life sciences, healthcare, or B2B sectors. Demonstrated experience in segment marketing, product marketing, or solution marketing. Strong written and verbal communication skills, with the ability to create compelling marketing content. Proficiency in digital marketing tools, CRM systems, and data analysis. Excellent organizational skills, with the ability to manage multiple projects simultaneously. Experience working in a matrix organization and collaborating with global and regional teams. Proven ability to manage product availability and coordinate with Supply Chain and Global Marketing to align marketing plans with operational capabilities. Willingness to travel (up to 20%) to support field activities, product launches, and industry events. The estimated salary range for this role based in Illinois is between $114,100 - $142,100. This role is eligible to receive a variable annual bonus based on company, team, and individual performance per bioMerieux’s bonus program. This range may differ from ranges offered for similar positions elsewhere in the country given differences in cost of living. Actual compensation within this range is determined based on the successful candidate’s experience and will be presented in writing at the time of the offer. In addition, bioMérieux offers a competitive Total Rewards package that may include: A choice of medical (including prescription), dental, and vision plans providing nationwide coverage and telemedicine options Company-Provided Life and Accidental Death Insurance Short and Long-Term Disability Insurance Retirement Plan including a generous non-discretionary employer contribution and employer match. Adoption Assistance Wellness Programs Employee Assistance Program Commuter Benefits Various voluntary benefit offerings Discount programs Parental leaves Please be aware that recruitment related scams are on the rise. Fraudulent job postings are being placed on other websites, and individuals posing as bioMérieux Talent Acquisition team members are reaching out via email or text message in an attempt to collect your personal and confidential information. In some cases, these scammers are also conducting bogus interviews prior to extending fraudulent offers of employment. Beware of individuals reaching out using general phone numbers and non-bioMerieux email domains (i.e. Hotmail.com, Gmail.com, Yahoo.com, etc.). If you are concerned that an interview experience or offer of employment might be a scam, please make sure you are searching for the posting on our careers site https://careers.biomerieux.com/ or contact us at [email protected] . BioMérieux Inc. and its affiliates are Equal Opportunity/Affirmative Action Employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information. Please be advised that the receipt of satisfactory responses to reference requests and the provision of satisfactory proof of an applicant’s identity and legal authorization to work in the United States are required of all new hires. Any misrepresentation, falsification, or material omission may result in the failure to receive an offer, the retraction of an offer, or if already hired, dismissal. If you are a qualified individual with a disability, you may request a reasonable accommodation in BioMérieux’s or its affiliates’ application process by contacting us via telephone at (385) 770-1132, by email at [email protected] , or by dialing 711 for access to Telecommunications Relay Services (TRS).

Posted 1 day ago

Senior Director Product Marketing, TransUnion Marketing Solutions-logo
Senior Director Product Marketing, TransUnion Marketing Solutions
TransUnionGreenWood Village, New York
TransUnion's Job Applicant Privacy Notice Personal Information We Collect Your Privacy Choices What We'll Bring: At TransUnion, we have a welcoming and energetic environment that encourages collaboration and innovation - we’re consistently exploring new technologies and tools to be agile. This environment gives our people the opportunity to hone current skills and build new capabilities, while discovering their genius. Come be a part of our team – you’ll work with great people, pioneering products, and cutting-edge technology. As TransUnion evolves and expands offerings into new markets, the Senior Director, Product Marketing role will lead the team that supports the growth of the TruAudience Marketing Solutions business through the development of go-to-market strategies, product positioning, competitive analysis, marketing collateral, sales tools, and content for thought leadership campaigns. The Product Marketing team is tasked with driving adoption of TransUnion’s global solutions by using strong, scalable go-to-market tactics that solidify our position as thought leader, innovator, and trusted partner. Sitting at the intersection of product management, marketing, training, and sales, our Product Marketing team is highly collaborative, both cross-functionally and within our own team. What You'll Bring: 12+ years of experience in Product Marketing, Sales Enablement, DaaS or SaaS Product Management, Product Strategy, or Marketing Analytics working across the marketing/advertising technology ecosystem 8+ years leading Product Marketing teams with diverse skill sets and experience levels Experience working with big brands and establishing go-to-market strategy for the AdTech/MarTech industry Expert understanding of the Adtech and Martech ecosystem and the overall needs of marketing teams in B2B organizations. Familiarity with different types of consumer data for use in marketing and advertising programs Extensive experience in developing and executing successful go-to-market programs for impactful product launches and arming the sales team for success throughout the buyer journey Passion for big data, analytics, data science, and machine learning in support of customer marketing use cases and products/solutions Education: Four-year accredited college degree required. MBA preferred Impact You'll Make: Lead and manage a team of talented product marketers with deep knowledge of our solutions, customers and the market Lead GTM strategy, storytelling, messaging, pitch decks, promotional collateral, sales enablement material, and competitive positioning for TransUnion’s Marketing Analytics product suite Partner with product management leadership to develop GTM strategy, track KPIs, and co-manage pipeline and revenue Partner with sales and vertical leadership to evaluate and prioritize segments for focused marketing efforts, and develop value propositions and product messaging for go-to-market activities Partner with product marketing and marketing teams in international markets (including the UK, Canada, Germany, India, South Africa) to support roll out of positioning in local markets Build market awareness of our solutions by participation with industry events and speaking engagements Consistent engagement with the analyst and influencer communities to ensure they are up to speed and familiar with our portfolio of offerings across the market Perform market research, win/loss analysis, and competitive analysis for product positioning and to drive sales enablement. Track, analyze, and report progress against our key competition in Marketing Solutions. Diagnose client and prospect needs, translate into questions and use cases, architect the story and positioning to solve critical client marketing opportunities Work closely with the respective functions in marketing (Marketing Planning & Management, Campaign Management, Content, Events, Media, Branding & Design, Web teams) to execute on GTM strategies and report/synthesize results against KPIs The application window for this job posting is estimated to close on December 8, 2024. Job postings may come down early or be extended due to business need or volume of applicants. #LI-TE1 Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, Fair Chance Initiative for Hiring Ordinance, and the California Fair Chance Act. Adherence to Company policies, sound judgment and trustworthiness, working safely, communicating respectfully, and safeguarding business operations, confidential and proprietary information, and the Company’s reputation are also essential expectations of this position. This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week. Benefits: TransUnion provides flexible benefits including flexible time off for exempt associates, paid time off for non-exempt associates, up to 12 paid holidays per year, health benefits (including medical, dental, and vision plan options and health spending accounts), mental health support, disability benefits, up to 12 weeks of paid parental leave, adoption assistance, fertility planning coverage, legal benefits, long-term care insurance, commuter benefits, tuition reimbursement, charity gift matching, employee stock purchase plan, 401(k) retirement savings with employer match, and access to TransUnion’s Employee Resource Groups. Spousal, domestic partner, and other eligible dependent coverage is available on select health and welfare plans. We are committed to being a place where diversity is not only present, it is embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law. Pay Scale Information : The U.S. base salary range for this position is $166,800.00 - $250,000.00 annually. *The salary range for this position reflects a reasonable estimate of the range of compensation for this job. At TransUnion, actual compensation is based on careful consideration of additional factors such as (but not limited to) an individual’s education, training, work experience, job-related skill set, location, and industry knowledge, as well as the scope and responsibilities of the position and market considerations. Regular, fulltime non-sales positions may be eligible to participate in TransUnion’s annual bonus plan. Certain positions may be also eligible for long-term incentives and other payments based on applicable company guidance and plan documents. TransUnion's Internal Job Title: Sr Director, Product Marketing

Posted 2 days ago

T
Marketing Analytics and CRM Marketing Manager
Team Car Care WestIrving, Texas
Job Title: Marketing Analytics and CRM Marketing Manager Location: Irving, Texas Compensation: Pay is commensurate with experience. Worker Type: Employee Time Type: Full time Job Description: Embark on a rewarding career journey with us today as a Marketing Analytics & CRM Manager! FULL-SERVICE REWARDS: Employee Discount on Core, MultiCare, and Tire services Benefits – Medical, Dental, Vision PTO plus flexible work schedules 401K employer matching plan Daily Pay PerkSpot Platform provides access to special employee discounts on a variety of products including travel, electronics, concerts, etc. Access to on-site fitness facility Free team lunch and breakfast once a month GEAR UP FOR YOUR ROLE: The Marketing Analytics & CRM Manager is a vital contributor to Team Car Care’s business growth, partnering closely with the CMO, the Marketing team and Jiffy Lube International. The TCC marketing team’s mission is to convert consumer demand into store traffic, enabling our service center teams to create lifelong Guests. Success in this fast-paced retail environment requires creativity, strong organizational skills, cross-functional collaboration, and a proactive, self-starting attitude. We’re looking for a data-driven Marketing Analytics & CRM Manager to lead the performance measurement and optimization of our marketing initiatives. This role will focus on analyzing marketing campaigns and offers, supporting strategic decision-making through advanced analytics, and managing our CRM journey across email, direct mail, and SMS. This role will support our mission to Create Guests for Life by delivering personalized, high-impact marketing experiences rooted in data and insight. From campaign analysis to CRM journey optimization, you'll help ensure that every interaction builds trust, loyalty, and long-term value. HOW YOU WILL DRIVE SUCCESS: Marketing Analytics (80%) Design and analyze A/B tests for campaigns and promotional offers Conduct media attribution and marketing mix modeling to evaluate channel performance Perform pre/post analysis to assess incremental campaign impact Deliver clear insights on ROAS and iROAS to guide marketing investment decisions Partner with media and creative teams to define KPIs and measure performance Build budget forecasts by analyzing historical performance, spend efficiency, and ROI trends Maintain dashboards and regular reporting for campaign and offer performance (Power BI preferred) CRM & Customer Journeys (20%) Manage and optimize automated CRM journeys across email, direct mail, and SMS Monitor customer behavior and segmentation to inform personalized messaging Analyze CRM performance and identify opportunities to improve conversion, retention, and LTV Identify and implement enhancements to the CRM program based on performance data, emerging industry best practices, and new technology capabilities Support campaign QA, test strategy, and compliance best practices UNDER THE HOOD – WHAT YOU’LL NEED: 3–5 years of experience in marketing analytics, CRM analytics, or related role Strong proficiency in Excel, SQL and PowerPoint (required) Experience with Power BI, Python, or other analytics tools preferred Hands-on experience with A/B testing, media mix modeling, and marketing attribution Understanding of CRM platforms (e.g., Salesforce Marketing Cloud, Iterable, Braze, Klaviyo, etc.) Robust analysis skills with ability to simplify complex data into actionable insights Excellent communication and presentation skills, with the ability to clearly convey insights to senior-level executives and non-technical stakeholders Ability to work cross-functionally with marketing, operations, and finance teams Experience to “Turbo-charge” your application: Consumer or retail marketing environment Direct mail or SMS marketing Experience working with marketing automation tools Equal Employment Opportunity We're proud to be an equal opportunity employer - and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At TCC, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best.

Posted 3 weeks ago

Senior Marketing Specialist - Retail Marketing-logo
Senior Marketing Specialist - Retail Marketing
SchoolsFirst Federal Credit UnionTustin, California
We’re always looking for diverse, talented, service-oriented people to join our exceptional team. Senior Marketing Specialist - Retail Marketing The pay range for this position is listed below. Our pay ranges are built to allow for candidates with various levels of skill and experience to be considered, as well as for room for growth and tenure achieved in a role over time. Typical new hire salary offers fall within the minimum to midpoint of a pay range for many candidates. Any offer extended to a candidate will be based upon their unique set of knowledge, skills, education, and experience as well as internal equity. Pay Range: $86,917.00 - $130,376.00 Scheduled Weekly Hours: 40 We’re a mission-driven Credit Union proudly serving California school employees and their families — and we’re growing. As we expand into new markets and open new branches, we’re looking for a seasoned Senior Marketing Specialist with retail expertise to lead both market entrance and in-branch marketing. In this role, you'll develop and execute high-impact market entrance campaigns — including print, out-of-home (OOH), digital, and possibly radio — to introduce our brand to new communities. Within our branches, you’ll shape the Member experience by driving product visibility and engagement through strategic in-store marketing. Collaborating with branch teams, in-house creatives and trusted vendors, you’ll bring our brand to life through window graphics, POP displays, digital signage and branded swag — ensuring every touchpoint reinforces our mission and delivers results. Don’t have experience in a bank or credit union? That’s OK. If you’ve led in-store marketing for reputable multi-location brands and know how to create compelling, on-brand experiences in a physical space, we want to hear from you. Financial services experience is a plus but not necessary. What You’ll Be Doing Responsible for offering strategic insights to drive impactful campaigns that align with business objectives. Activities include: guiding junior marketing professionals, managing small to medium-sized projects, and ensuring timely, high-quality execution within budget. Acts as a system owner and channel steward across multiple business units, with an ability to handle complex marketing challenges, by influencing stakeholders, and fostering collaboration across cross-functional teams to support continuous improvement and successful outcomes. Leading expert in marketing, providing advanced insights and strategic recommendations to enhance comprehensive marketing initiatives and campaigns that align with business objectives. Assists junior marketing professionals, demonstrating best practices and a high level of expertise in the field. Manages small to medium-sized marketing projects, ensuring they are completed on time, within budget, and to the highest quality standards. Responsible for reporting on channel performance and making recommendations for improving marketing KPIs. Primary point of contact for project-related issues, providing guidance and support to lower-level individual contributors and ensuring effective communication and problem resolution. Handles complex marketing challenges that require a deep understanding of multiple issues, job areas, or specialties. Collaborate and influence stakeholders and cross-functional teams to drive successful outcomes and continuous improvement for all projects and programs. Additional Job Functions Performs other duties as assigned Complies with regulatory compliance and assigned training requirements including but not limited to BSA regulations corresponding to their specific job duties. Failure to do so may result in disciplinary and other employment related actions Qualifications High School Diploma or GED required Bachelor's Degree or equivalent years of experience required 5-7 years of prior relevant experience required V alid California driver’s license and insurance required Knowledge, Skills, and Abilities Experience in the educational industry a plus Excellent written and verbal communication skills Expert knowledge of marketing concepts, copywriting and editing Familiarity with AP style Expert knowledge of graphic design, public relations and project management. Working knowledge of website content management systems, email application service providers, social media monitoring tools, and tag management Demonstrated ability to work with high level of independence and with little supervision SchoolsFirst FCU is committed to Diverse, Equitable, and Inclusive Hiring At SchoolsFirst FCU we are dedicated to building and growing a diverse, inclusive, and authentic Dream Team, so if you’re excited about a position or wanting to make a career change but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. Many skills are transferrable and you may be just the right candidate for the position, or for other roles we are working on. SchoolsFirst Federal Credit Union is committed to fostering, cultivating, and preserving a culture of diversity and inclusion. SchoolsFirst FCU is an equal opportunity employer and prohibits discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities and prohibits discrimination against all individuals based on their race, color, religion, sex, national origin, age, sexual orientation, gender identity or expression, political affiliation, or genetic information. This organization participates in E-Verify.

Posted 1 week ago

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Industry Marketing Senior Manager, Healthcare, Corporate Marketing Remote
Huron Consulting ServicesChicago, Illinois
Huron is redefining what a global consulting organization can be. Advancing new ideas every day to build even stronger clients, individuals and communities. We’re helping our clients find new ways to drive growth, enhance business performance and sustain leadership in the markets they serve. And, we’re developing strategies and implementing solutions that enable the transformative change they need to own their future. As a member of the Huron corporate team, you’ll help to evolve our business model to stay ahead of market forces, industry trends and client needs. Our accounting, finance, human resources, IT, legal, marketing and facilities management professionals work collaboratively to support Huron’s collective strategies and enable real transformation to produce sustainable business results. Join our team and create your future. The Healthcare Industry Marketing Senior Manager will collaborate with the Healthcare Marketing Director to lead the development and execution of an integrated, industry-specific marketing strategy that drives growth, strengthens market positioning, and supports Huron’s healthcare business objectives. This strategic role requires translating business goals into actionable plans, crafting a compelling value proposition, and overseeing brand and demand-generation initiatives across multiple channels. Key Responsibilities Market Intelligence & Research Design and manage primary and secondary research to quantify market size, share, and growth opportunities. Conduct competitive analyses, segment markets, and prioritize targets based on revenue potential and strategic fit. Interpret research insights to identify threats, opportunities, and emerging campaign themes. Strategic Marketing & Planning Collaborate with business and enterprise leadership to translate organizational objectives into an annual, cohesive marketing plan. Develop buyer personas, SWOT analyses, positioning statements, and messaging frameworks that resonate with decision-makers. Establish key performance indicators (KPIs) to measure campaign effectiveness and ROI, adjusting tactics as needed. Campaign Development & Execution Lead creation and execution of integrated marketing campaigns—including digital advertising, email marketing, content marketing, webinars, and events—to generate brand awareness and qualified leads. Collaborate in utilization of marketing automation (e.g., Pardot) and CRM platforms (e.g., Salesforce) to streamline lead management, scoring, and reporting. Partner with digital and creative teams to ensure consistent brand experience across web, social, and offline channels, optimizing for client engagement. Thought Leadership & Stakeholder Engagement Cultivate strong relationships with industry leadership, enterprise marketing, sales, alliances, and external partners (e.g., healthcare associations, vendors). Represent Huron at industry conferences, webinars, and advisory boards, positioning the company as an authority in healthcare consulting. Collaborate with subject-matter experts to develop content and case studies that highlight Huron’s unique solutions and differentiators. Budget & Performance Management Manage and optimize the healthcare marketing budget, allocating resources to high-impact campaigns and channels. Track and report on campaign metrics (e.g., lead volume, conversion rates, pipeline contribution) to senior leadership, recommending course corrections to maximize ROI. Qualifications Education Bachelor’s degree in Marketing, Business, or related field; MBA or advanced degree preferred. Experience 8+ years of progressive marketing experience, with at least 5 years in a leadership role within healthcare marketing. Proven record of developing and executing successful B2B marketing strategies that drive revenue growth and brand awareness. Core Skills & Competencies Industry Knowledge : Deep understanding of healthcare ecosystems required. Strategic Leadership : Ability to set vision, align cross-functional teams, and lead through ambiguity, change, and complex challenges. Digital & Data-Driven Marketing : Expertise with marketing automation, CRM systems, analytics tools (e.g., Google Analytics) to inform decisions, optimize performance, and demonstrate measurable results. Thought Partnership & Collaboration : Strong interpersonal skills to influence senior stakeholders, partner with sales and growth teams, and build consensus across matrixed environments. Communication & Storytelling : Exceptional written and verbal communication skills; ability to craft compelling narratives, presentations, and executive-level briefings. Project & Budget Management : Bias to action and demonstrated experience managing complex projects, multi-channel campaigns, and sizable budgets—balancing long-term vision with short-term tactical execution. Innovation & Change Management : Track record of applying AI to increase marketing effectiveness, championing change, and fostering a culture of continuous improvement. #LI-EA1 #LI-Remote The estimated base salary range for this job is $130,000-$185,000. The range represents a good faith estimate of the range that Huron reasonably expects to pay for this job at the time of the job posting. The actual salary paid to an individual will vary based on multiple factors, including but not limited to specific skills or certifications, years of experience, market changes, and required travel. This job is also eligible to participate in Huron’s annual incentive compensation program, which reflects Huron’s pay for performance philosophy. Inclusive of annual incentive compensation opportunity, the total estimated compensation range for this job is $156,000-$222,000. The job is also eligible to participate in Huron’s benefit plans which include medical, dental and vision coverage and other wellness programs. The salary range information provided is in accordance with applicable state and local laws regarding salary transparency that are currently in effect and may be implemented in the future Position Level Senior Manager Country United States of America

Posted 1 day ago

Global Marketing Associate Director, Training, Amgen Marketing Excellence-logo
Global Marketing Associate Director, Training, Amgen Marketing Excellence
AmgenThousand Oaks, California
Career Category Marketing Job Description Join Amgen’s Mission of Serving Patients At Amgen, if you feel like you’re part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do. Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives. Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career. Global Marketing Associate Director, Training, Amgen Marketing Excellence What you will do Let’s do this. Let’s change the world! In this vital role the Global Marketing Associate Director of Training is responsible for leading all training engagements within the Amgen Brand Management Curriculum (Core, Foundational, Advanced & Electives). This role provides strategic leadership in shaping the training curriculum and execution, ensuring a high-impact learning experience for marketers across the organization. The Associate Director will focus on US & Global marketers while supporting ELMAC & JAPAC regions. They will lead Train the Trainer efforts, deliver training engagements from the main stage at ABM Days, with responsibilities of direct reports. Key Responsibilities: Strategic Leadership: Shape the global training curriculum and execution strategy to ensure alignment with Amgen Brand Management & Marketing Competency Model Training Execution & Delivery: Lead and oversee the successful rollout of ABM Curriculum (Core, Foundational, Advanced, and Electives) training engagements, ensuring high-quality delivery. Regional Focus: Drive training adoption and execution for US & Global marketers while providing oversight for ELMAC & JAPAC regions. Lead Trainer: Serve as a key presenter and facilitator for training engagements during ABM Days and other key marketing capability forums. Train the Trainer: Lead Train the Trainer efforts to equip marketing leaders with the tools and knowledge to effectively deliver training across teams. Team Leadership & Coaching: Manage, mentor, and develop the team fostering a culture of excellence in training execution Stakeholder Engagement: Partner with marketing leaders across the organization to align training programs with broader marketing excellence initiatives. Agency & Vendor Oversight: Manage external partners to support training execution, content development, and digital learning solutions. Continuous Innovation & Improvement: Drive enhancements to training content, delivery methods, and engagement strategies based on feedback and evolving marketing needs. Key Activities – What You Will Do Set Training Strategy: Define and evolve the ABM Curriculum, ensuring it meets the learning needs of marketers at all levels. Lead High-Visibility Training Sessions: Facilitate and present at ABM Days, providing thought leadership and training from the main stage. Coach & Develop Team: Provide guidance, mentorship, and leadership, ensuring successful regional training execution. Own Train the Trainer Programs: Lead sessions to empower marketing leaders with the skills and confidence to deliver training to their teams. Collaborate with Marketing Leadership: Partner with global marketing leaders to align training programs with business priorities and talent development goals. Ensure Seamless Training Execution: Oversee planning, logistics, and delivery to ensure an engaging, high-impact training experience for all participants. Optimize Training Content & Methods: Continuously refine and enhance training materials, leveraging feedback, digital tools, and emerging learning trends. Manage External Partners: Oversee relationships with agencies and vendors to ensure effective training execution and content development. Support Global Training Expansion: Work with the team to ensure training is successfully executed in ELMAC & JAPAC regions. What we expect of you We are all different, yet we all use our unique contributions to serve patients. The Global Marketing Associate Director of Marketing Excellence Training we seek is dynamic, goal oriented and results driven with these qualifications: Basic Qualifications: Doctorate degree and 3 years of Marketing experience OR Master’s degree and 7 years of Marketing experience OR Bachelor’s degree and 9 years Marketing experience OR Associate’s degree and 12 years of Marketing experience Or High school diploma / GED and 14 years of Marketing experience In addition to meeting at least one of the above requirements, you must have a minimum of 3 years experience directly managing people and/or leadership experience leading teams, projects, programs, or directing the allocation or resources. Your managerial experience may run concurrently with the required technical experience referenced above Preferred Qualifications: 10+ years of marketing experience with progression in responsibility Strong marketing acumen with industry experience & knowledge Bias for action and ability to handle multiple priorities in a fast-paced environment. Excellent communication skills and self-awareness of leadership style Ability to build productive partnerships and collaborate effectively in a matrix organization. Partner with external thought partners and a highly cross-functional team across levels Advanced level of proficiency in Make Strategic Choices and Deliver Commercial Success, Marketing competencies. Ability to influence up, down and across a global organization Strong verbal and written communication skills Track record to manage and deliver on projects to drive business results Travel Expectations: Quarterly (for live external immersion opportunities in development program, and to Amgen headquarters) What you can expect of us As we work to develop treatments that take care of others, we also work to care for your professional and personal growth and well-being. From our competitive benefits to our collaborative culture, we’ll support your journey every step of the way. The expected annual salary range for this role in the U.S. (excluding Puerto Rico) is $168,938.00 to $196,861.00. Actual salary will vary based on several factors including, but not limited to, relevant skills, experience, and qualifications. In addition to the base salary, Amgen offers a Total Rewards Plan, based on eligibility, comprising of health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities that may include: A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan Stock-based long-term incentives Award-winning time-off plans Flexible work models, including remote and hybrid work arrangements, where possible Apply now and make a lasting impact with the Amgen team. careers.amgen.com In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information. Application deadline Amgen does not have an application deadline for this position; we will continue accepting applications until we receive a sufficient number or select a candidate for the position. As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other and live the Amgen values to continue advancing science to serve patients. Together, we compete in the fight against serious disease. Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other basis protected by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. . Salary Range -

Posted 6 days ago

Senior Marketing Manager, Client Marketing-logo
Senior Marketing Manager, Client Marketing
Savvy WealthNew York, New York
About Savvy : Wealth management is a $545 billion industry in the US, yet remains archaic and inefficient with low technology penetration. 75% of financial advisors don’t offer digital communication beyond email, and 62% still build financial plans manually in Excel. This leads to a poor client experience and results in financial advisors spending over 70% of their time on non-client facing, manual work. Savvy is changing that. We’re building the most advisor-centric platform in wealth management: a digital-first solution that modernizes human financial advice. Advisors who partner with Savvy tap into AI-powered software, automated sales and marketing, and seamless back office workflows to scale faster and spend more time with clients. We’ve raised over $105M to date from Thrive Capital, Canvas Ventures, Mark Casady (former LPL Financial CEO), and other top-tier investors. Our team is made up of repeat founders and operators who’ve helped build Airbnb, Square, Brex, Carta, Facebook, $200B+ RIAs, and more. Savvy is at a pivotal point in its growth trajectory, having established strong product-market fit in providing a modern platform to financial advisors. We’ve surpassed $2.2 billion in AUM in less than three years, grown 600%+ in the last 18 months, and are entering the next phase of the company which involves rapid expansion of our product offering and continued revenue growth. Come help us scale! Responsibilities : Coordinate and execute marketing campaigns, collaborating with internal and external marketing resources, generating leads for Savvy advisors. Set up and optimize B2C email nurture series to engage prospects and convert leads into clients. Manage the Savvy blog and publishing calendars, blog execution, and implement SEO recommendations from external partners. Own and operate the advisor lead program; managing lead routing, cadence setup, tracking, and follow-up processes. Support the advisor sales motions by developing decks, one-pagers, and product marketing materials. Help bring new investment products to market through copywriting, content creation, and advisor enablement. Must have : 6–9 years of experience in marketing operations, client acquisition, or campaign execution roles Proven ability to manage and execute multi-channel marketing campaigns Strong organizational skills and attention to detail Experience working cross-functionally with internal teams and external vendors Comfort using key tools such as HubSpot (or similar CRM/marketing automation platform) Familiarity with content publishing workflows (e.g., blogs, landing pages) Experience in email and lifecycle marketing, including workflow creation and performance tracking Ability to create and maintain reporting dashboards and campaign metrics Exceptional written and verbal communication skills Self-starter mentality with a bias toward execution and accountability Nice to have : Prior experience in financial services, fintech, or advisor marketing Familiarity with Webflow, Notion or Wrike Exposure to sales enablement content (e.g., pitch decks, investment product collateral) Understanding of marketing analytics and attribution modeling Background working in a startup or high-growth environment Comfort managing agency partners or outsourced marketing teams Understanding of BDR/advisor sales motions and lead management best practices Additional Information : Savvy Wealth is an equal opportunity employer. We are committed to fostering an inclusive work environment that values diversity and individual contributions. Benefits : Competitive salary and equity package Unlimited PTO + paid company holidays Access to best in class medical, dental, and vision plans Company 401(k), Commuter, and HSA/FSA plans NYC office in the heart of Manhattan Lunch, dinner, and snacks provided in the office Parental leave coverage (8 weeks) and support (Tilt) Access to virtual mental health care (Spring Health), vision related benefits (XP Health), and health concierge (Rightway) to help you find the right care Access to counseling for stress management, dependent care, nutrition, fitness, legal, and financial issues (Guardian WorkLifeMatters EAP)

Posted 6 days ago

Product Marketing Manager / Sr. Product Marketing Manager – AI-logo
Product Marketing Manager / Sr. Product Marketing Manager – AI
ProductboardSan Francisco, CA
Product Marketing Manager / Sr. Product Marketing Manager – AI San Francisco, CA At Productboard, we are on a mission to help companies around the world build truly excellent products. We need your help building a strategic, powerhouse product marketing function that lands products in the market, influences product strategy, and delivers the right messaging and positioning to fuel our next stage of growth. As the product marketer focused on AI capabilities, you’ll help drive the narrative and go-to-market success of some of our biggest initiatives this year. AI is quickly reshaping product work, and you’ll play a pivotal role in helping product teams everywhere work smarter and faster than ever before. This is a highly visible role where you’ll be at the heart of rapid innovation, driving go-to-market strategy, partnering with almost every team at Productboard, and uncovering new ways of working using the latest tools and methods. The role will report to our Sr. Director of Product Marketing and is based in the San Francisco Bay Area (hybrid, 3 days per week in SF). On a typical day, you will...   Craft differentiated messaging, positioning, and stories for our target audiences, informed by a deep understanding of our customers, product, and market Research and monitor the AI for product management landscape to understand the competition, shifts in customer expectations, and roadmap opportunities Orchestrate impactful product launches that drive growth and engagement, working closely with counterparts across marketing, product, sales, go-to-market enablement, and customer success Become an expert in the customer buying decision, competitors, and market to represent the voice of the customer throughout the organization Use insights from customer conversations, market research, and internal data to identify ways to improve our messaging, sales process, and product capabilities Make sure our customer-facing teams are set up for success through impactful enablement programs Partner closely with our content and revenue marketing teams to land cohesive campaigns that drive customer demand, adoption, or expansion Develop assets (e.g., presentations, data sheets, webpages) that support all levels of our marketing funnel + stages of our sales process Build and scale processes that further our business goals and takes our product marketing team to the next level About you 3+ yrs experience in a product marketing role for a B2B SaaS company Passionate about generative and agentic AI technologies; relevant experience marketing AI products is a plus Insatiable curiosity and a deep empathy for customers and modern product teams Strong communicator who can distill complex, technical ideas into compelling messaging and collateral Experience launching new products and features to market in a fast-paced startup environment Excellent interpersonal skills that enable you to build champions with internal and external stakeholders across diverse teams Well-rounded business athlete — with a strong mix of strategic thinking, business acumen, storytelling, creativity, and operational discipline Ability to thrive in ambiguous environments – excited about figuring out solutions to complex problems and executing on them BA/BS degree or equivalent experience The expected base pay range for this position in the  San Francisco area  is  $140,000 - $180,000. In addition to the base pay, this role is eligible for competitive equity awards and benefits. Productboard's pay ranges are determined by role, level, and location. Within the range, the successful candidate’s starting base pay will be determined based on factors including job-related skills, experience, qualifications, relevant education or training, and market conditions. These ranges may be modified in the future. Why You'll Love Working Here: Be part of building the world’s first and best Product Platform that fundamentally changes how our industry approaches the craft of Product Management Opportunity to impact the trajectory of a high-growth product organization Collaborative, team-oriented culture with smart, innovative colleagues Competitive salary and benefits, including stock options You can look forward to the following benefits: Competitive compensation, stock options, company 401k A budget for your professional development and ongoing learning Flexible PTO and 9 paid sick days Life insurance and disability coverage Carrot Fertility Benefits 1 Volunteer Day per year for you to help causes close to your heart 8 weeks of Paternity leave and 12 weeks of Maternity leave Mental Wellness Program to support your well-being and self-care Company contribution to gym and wellness memberships Commuter benefits ($100 per month) Company contribution and access to best-in-class health benefits and your own Soulmio membership Hone  – Live, interactive learning programs for managers, leaders, and teams About Productboard Productboard is the customer-centric product management platform that helps organizations get the right products to market, faster. Over 5,500 companies, including Zoom, One Medical, Cartier, Microsoft, and Korn Ferry, use Productboard to understand what customers need, prioritize what to build next, and rally everyone around their roadmap. With offices in San Francisco, Brno, and Prague, Productboard is backed by leading investors like Tiger Global Management, Dragoneer Investment Group, Index Ventures, Kleiner Perkins, Sequoia Capital, Bessemer Venture Partners, and Credo Ventures. In January 2022, we closed our $125M Series D round, which put us into the Unicorn category of companies, with a valuation of $1.7B. Join at the golden startup age — established stability of a Unicorn with space for individual impact. You’ll enjoy an exciting team atmosphere, building a whole new category of software. You can help change the way that products are built all over the world. We iterate quickly, and decisions are fast. You’ll have a voice in what we do and see the impact of your work. We are backed by top Silicon Valley investors, giving us access to capital, networks, mentors, and new markets. We are recognized as one of the hottest tech startups on the market today, named by Forbes magazine and Business Insider as one of the best startup employers to bet your career on. About our culture Imagine working in a place where everything matters — most importantly, you. At Productboard, values aren’t just something we like to talk about, they’re something we live and breathe. We believe in creating a work environment where: People feel empowered, supported, and included Trust and transparency are built into the way we work Creativity, curiosity, and continuous improvement are encouraged and nurtured every day Forming our company values was a group effort, with every employee allowed to contribute. From profit-sharing initiatives, like stock options, to open calendars and communication, we don’t waste time on politics or ego. We champion openness by sharing our goals, successes, and failures. Join colleagues who are passionate about what they do. Team members who are invested in their work environment, and the future of Productboard. Help shape our company, culture, and product! Check out our  LinkedIn Life page , or listen to our  People of Productboard  podcast for a real feel of what life is like at Productboard. Equal Opportunity Employer Statement We are an equal opportunity employer and champion equity. We aim to help people from all backgrounds, cultures, and groups realize their full potential at Productboard. We do not tolerate any discrimination or harassment based on gender identity, race, color, religion, age, sexual orientation, non-disqualifying physical or mental disability, national origin, veteran status, or any other bias covered by appropriate law. All aspects of employment, including hiring, training, promotion, and terminations, are based on merit, competence, performance, and business needs. We are committed to an inclusive hiring process and provide all candidates with equal opportunity to demonstrate their abilities. Togetherness is one of our core values, and our  Diversity Council  helps to ensure that we uphold the values of authenticity, humanity, and diversity to create an environment where every person matters. We are committed to leading by example to drive societal change.

Posted 30+ days ago

Marketing Manager, Corporate Marketing-logo
Marketing Manager, Corporate Marketing
GartnerIrving, TX
Global Sales Strategy & Operations (GSSO) is the team that helps shape Gartner's mission-critical sales priorities and works with sales leaders to drive tactical and analytical insights. As an associate on the GSSO team, you'll be at the forefront of the ongoing transformation of Gartner's sales force, which delivers approximately $4.9B in annual revenue and is working to drive sustained double-digit growth. You will partner with business leaders across Gartner to support a global sales force comprised of more than 5,000 associates who sell to every major function, industry and market sector around the world. About the role: The paid programming team is part of Gartner Global Marketing, which is part of the Gartner Sales and Service Organization (GSSO), which reports directly to Gartner's CEO, Gene Hall. Global Marketing is committed to driving innovative strategies that fuel business growth and prospect engagement across all channels. We are seeking a strategic and results-driven Manager of Paid Digital Media to lead key paid programming initiatives across Research Sales, Brand-Building and Conference Marketing efforts. This role will play a critical part in driving high-quality leads into our sales pipeline through the effective use of paid digital channels. The ideal candidate will have a proven track record in modern paid media strategy, campaign execution, and cross-functional collaboration. What you will do: Develop, execute, and optimize comprehensive paid media strategies, appropriate for the evolving digital landscape, across Paid Search (in close collaboration with organic/SEO teams), Social, Display, YouTube, Retargeting, third-party vendors, and so on. Partner closely with stakeholders in Research Sales, Brand, and Conferences marketing to align paid media efforts with broader business objectives and campaign goals. Manage end-to-end campaign execution, including planning, budgeting, creative briefing, audience targeting, and performance analysis. Planning for and use of next-generation use of automation and AI is required. Oversee relationships with external agencies and third-party vendors to ensure best-in-class execution and ROI. Analyze campaign performance data, generate actionable insights, and present recommendations to stakeholders to continually improve lead quality and pipeline contribution. Staying current with industry trends, platform updates, and emerging technologies is critical to ensure our paid media approach remains innovative and effective. Collaborate with analytics, sales, and marketing operations teams to ensure accurate tracking, attribution, and reporting of paid media performance. Mentor and lead junior team members, fostering a culture of learning and high performance. What you will need: Bachelor's degree or equivalent in Marketing, Business, Communications, or related field. 7+ years of experience in paid digital media, with a focus on B2B lead generation and pipeline development. Deep expertise across Paid Search, Social, Display, YouTube, Retargeting, and third-party vendor management. Proficiency with platforms such as Google Ads, LinkedIn Ads, Facebook/Meta Ads, programmatic display, and marketing analytics tools. Insight into/Experience of planning for adoption of next-generation tactics and tools in the age of AI. Demonstrated success in developing and optimizing multi-channel paid media campaigns that drive measurable business outcomes. Strong analytical skills with experience in data-driven decision-making and reporting. Excellent project management, communication, and stakeholder management skills. Experience working in a collaborative, cross-functional environment. What you will get: Competitive salary, generous paid time off policy, charity match program, Medical, Dental & Vision Plans, Parental Leave, Employee Assistance Program (EAP), 401K matching and more! Collaborative, team-oriented culture that embraces diversity. Professional development and unlimited growth opportunities. #LI-AF5 #Hybrid #GSSO Who are we? At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world. Our mission relies on expert analysis and bold ideas to deliver actionable, objective insight, helping enterprise leaders and their teams succeed with their mission-critical priorities. Since our founding in 1979, we've grown to more than 21,000 associates globally who support ~14,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That's why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here. What makes Gartner a great place to work? Our sustained success creates limitless opportunities for you to grow professionally and flourish personally. We have a vast, virtually untapped market potential ahead of us, providing you with an exciting trajectory long into the future. How far you go is driven by your passion and performance. We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients. Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations. We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work. What do we offer? Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers. In our hybrid work environment, we provide the flexibility and support for you to thrive - working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring. Ready to grow your career with Gartner? Join us. Gartner believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is 76,000 USD - 107,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan. Our talent acquisition team will provide the specific opportunity on our bonus or incentive programs to eligible candidates. We also offer market leading benefit programs including generous PTO, a 401k match up to $7,200 per year, the opportunity to purchase company stock at a discount, and more. The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity. Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company's career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at +1 (203) 964-0096 or by sending an email to ApplicantAccommodations@gartner.com. Job Requisition ID:101964 By submitting your information and application, you confirm that you have read and agree to the country or regional recruitment notice linked below applicable to your place of residence. Gartner Applicant Privacy Link: https://jobs.gartner.com/applicant-privacy-policy For efficient navigation through the application, please only use the back button within the application, not the back arrow within your browser.

Posted 2 weeks ago

Senior Director Product Marketing, Transunion Marketing Solutions-logo
Senior Director Product Marketing, Transunion Marketing Solutions
TransunionNew York, NY
TransUnion's Job Applicant Privacy Notice Personal Information We Collect Your Privacy Choices What We'll Bring: At TransUnion, we have a welcoming and energetic environment that encourages collaboration and innovation - we're consistently exploring new technologies and tools to be agile. This environment gives our people the opportunity to hone current skills and build new capabilities, while discovering their genius. Come be a part of our team - you'll work with great people, pioneering products, and cutting-edge technology. As TransUnion evolves and expands offerings into new markets, the Senior Director, Product Marketing role will lead the team that supports the growth of the TruAudience Marketing Solutions business through the development of go-to-market strategies, product positioning, competitive analysis, marketing collateral, sales tools, and content for thought leadership campaigns. The Product Marketing team is tasked with driving adoption of TransUnion's global solutions by using strong, scalable go-to-market tactics that solidify our position as thought leader, innovator, and trusted partner. Sitting at the intersection of product management, marketing, training, and sales, our Product Marketing team is highly collaborative, both cross-functionally and within our own team. What You'll Bring: 12+ years of experience in Product Marketing, Sales Enablement, DaaS or SaaS Product Management, Product Strategy, or Marketing Analytics working across the marketing/advertising technology ecosystem 8+ years leading Product Marketing teams with diverse skill sets and experience levels Experience working with big brands and establishing go-to-market strategy for the AdTech/MarTech industry Expert understanding of the Adtech and Martech ecosystem and the overall needs of marketing teams in B2B organizations. Familiarity with different types of consumer data for use in marketing and advertising programs Extensive experience in developing and executing successful go-to-market programs for impactful product launches and arming the sales team for success throughout the buyer journey Passion for big data, analytics, data science, and machine learning in support of customer marketing use cases and products/solutions Education: Four-year accredited college degree required. MBA preferred Impact You'll Make: Lead and manage a team of talented product marketers with deep knowledge of our solutions, customers and the market Lead GTM strategy, storytelling, messaging, pitch decks, promotional collateral, sales enablement material, and competitive positioning for TransUnion's Marketing Analytics product suite Partner with product management leadership to develop GTM strategy, track KPIs, and co-manage pipeline and revenue Partner with sales and vertical leadership to evaluate and prioritize segments for focused marketing efforts, and develop value propositions and product messaging for go-to-market activities Partner with product marketing and marketing teams in international markets (including the UK, Canada, Germany, India, South Africa) to support roll out of positioning in local markets Build market awareness of our solutions by participation with industry events and speaking engagements Consistent engagement with the analyst and influencer communities to ensure they are up to speed and familiar with our portfolio of offerings across the market Perform market research, win/loss analysis, and competitive analysis for product positioning and to drive sales enablement. Track, analyze, and report progress against our key competition in Marketing Solutions. Diagnose client and prospect needs, translate into questions and use cases, architect the story and positioning to solve critical client marketing opportunities Work closely with the respective functions in marketing (Marketing Planning & Management, Campaign Management, Content, Events, Media, Branding & Design, Web teams) to execute on GTM strategies and report/synthesize results against KPIs The application window for this job posting is estimated to close on December 8, 2024. Job postings may come down early or be extended due to business need or volume of applicants. #LI-TE1 Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, Fair Chance Initiative for Hiring Ordinance, and the California Fair Chance Act. Adherence to Company policies, sound judgment and trustworthiness, working safely, communicating respectfully, and safeguarding business operations, confidential and proprietary information, and the Company's reputation are also essential expectations of this position. This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week. Benefits: TransUnion provides flexible benefits including flexible time off for exempt associates, paid time off for non-exempt associates, up to 12 paid holidays per year, health benefits (including medical, dental, and vision plan options and health spending accounts), mental health support, disability benefits, up to 12 weeks of paid parental leave, adoption assistance, fertility planning coverage, legal benefits, long-term care insurance, commuter benefits, tuition reimbursement, charity gift matching, employee stock purchase plan, 401(k) retirement savings with employer match, and access to TransUnion's Employee Resource Groups. Spousal, domestic partner, and other eligible dependent coverage is available on select health and welfare plans. We are committed to being a place where diversity is not only present, it is embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law. Pay Scale Information : The U.S. base salary range for this position is $166,800.00 - $250,000.00 annually. *The salary range for this position reflects a reasonable estimate of the range of compensation for this job. At TransUnion, actual compensation is based on careful consideration of additional factors such as (but not limited to) an individual's education, training, work experience, job-related skill set, location, and industry knowledge, as well as the scope and responsibilities of the position and market considerations. Regular, fulltime non-sales positions may be eligible to participate in TransUnion's annual bonus plan. Certain positions may be also eligible for long-term incentives and other payments based on applicable company guidance and plan documents. TransUnion's Internal Job Title: Sr Director, Product Marketing

Posted 2 weeks ago

Senior Director Product Marketing, Transunion Marketing Solutions-logo
Senior Director Product Marketing, Transunion Marketing Solutions
TransunionChicago, IL
TransUnion's Job Applicant Privacy Notice Personal Information We Collect Your Privacy Choices What We'll Bring: At TransUnion, we have a welcoming and energetic environment that encourages collaboration and innovation - we're consistently exploring new technologies and tools to be agile. This environment gives our people the opportunity to hone current skills and build new capabilities, while discovering their genius. Come be a part of our team - you'll work with great people, pioneering products, and cutting-edge technology. As TransUnion evolves and expands offerings into new markets, the Senior Director, Product Marketing role will lead the team that supports the growth of the TruAudience Marketing Solutions business through the development of go-to-market strategies, product positioning, competitive analysis, marketing collateral, sales tools, and content for thought leadership campaigns. The Product Marketing team is tasked with driving adoption of TransUnion's global solutions by using strong, scalable go-to-market tactics that solidify our position as thought leader, innovator, and trusted partner. Sitting at the intersection of product management, marketing, training, and sales, our Product Marketing team is highly collaborative, both cross-functionally and within our own team. What You'll Bring: 12+ years of experience in Product Marketing, Sales Enablement, DaaS or SaaS Product Management, Product Strategy, or Marketing Analytics working across the marketing/advertising technology ecosystem 8+ years leading Product Marketing teams with diverse skill sets and experience levels Experience working with big brands and establishing go-to-market strategy for the AdTech/MarTech industry Expert understanding of the Adtech and Martech ecosystem and the overall needs of marketing teams in B2B organizations. Familiarity with different types of consumer data for use in marketing and advertising programs Extensive experience in developing and executing successful go-to-market programs for impactful product launches and arming the sales team for success throughout the buyer journey Passion for big data, analytics, data science, and machine learning in support of customer marketing use cases and products/solutions Education: Four-year accredited college degree required. MBA preferred Impact You'll Make: Lead and manage a team of talented product marketers with deep knowledge of our solutions, customers and the market Lead GTM strategy, storytelling, messaging, pitch decks, promotional collateral, sales enablement material, and competitive positioning for TransUnion's Marketing Analytics product suite Partner with product management leadership to develop GTM strategy, track KPIs, and co-manage pipeline and revenue Partner with sales and vertical leadership to evaluate and prioritize segments for focused marketing efforts, and develop value propositions and product messaging for go-to-market activities Partner with product marketing and marketing teams in international markets (including the UK, Canada, Germany, India, South Africa) to support roll out of positioning in local markets Build market awareness of our solutions by participation with industry events and speaking engagements Consistent engagement with the analyst and influencer communities to ensure they are up to speed and familiar with our portfolio of offerings across the market Perform market research, win/loss analysis, and competitive analysis for product positioning and to drive sales enablement. Track, analyze, and report progress against our key competition in Marketing Solutions. Diagnose client and prospect needs, translate into questions and use cases, architect the story and positioning to solve critical client marketing opportunities Work closely with the respective functions in marketing (Marketing Planning & Management, Campaign Management, Content, Events, Media, Branding & Design, Web teams) to execute on GTM strategies and report/synthesize results against KPIs The application window for this job posting is estimated to close on December 8, 2024. Job postings may come down early or be extended due to business need or volume of applicants. #LI-TE1 Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, Fair Chance Initiative for Hiring Ordinance, and the California Fair Chance Act. Adherence to Company policies, sound judgment and trustworthiness, working safely, communicating respectfully, and safeguarding business operations, confidential and proprietary information, and the Company's reputation are also essential expectations of this position. This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week. Benefits: TransUnion provides flexible benefits including flexible time off for exempt associates, paid time off for non-exempt associates, up to 12 paid holidays per year, health benefits (including medical, dental, and vision plan options and health spending accounts), mental health support, disability benefits, up to 12 weeks of paid parental leave, adoption assistance, fertility planning coverage, legal benefits, long-term care insurance, commuter benefits, tuition reimbursement, charity gift matching, employee stock purchase plan, 401(k) retirement savings with employer match, and access to TransUnion's Employee Resource Groups. Spousal, domestic partner, and other eligible dependent coverage is available on select health and welfare plans. We are committed to being a place where diversity is not only present, it is embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law. Pay Scale Information : The U.S. base salary range for this position is $166,800.00 - $250,000.00 annually. *The salary range for this position reflects a reasonable estimate of the range of compensation for this job. At TransUnion, actual compensation is based on careful consideration of additional factors such as (but not limited to) an individual's education, training, work experience, job-related skill set, location, and industry knowledge, as well as the scope and responsibilities of the position and market considerations. Regular, fulltime non-sales positions may be eligible to participate in TransUnion's annual bonus plan. Certain positions may be also eligible for long-term incentives and other payments based on applicable company guidance and plan documents. TransUnion's Internal Job Title: Sr Director, Product Marketing

Posted 2 weeks ago

Publix Super Markets logo
Digital Marketing Analytics Manager-Web Analytics, Marketing- Lakeland
Publix Super MarketsLakeland, FL

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Job Description

Description

Publix is seeking a Digital Marketing Analytics Manager to join our Digital Media Analytics team. This role will have a focus on media tagging at a strategic and tactical level. The ideal candidate should be highly proficient with Google Tag Manager (GTM) and tagging/tracking technologies from major online advertising platforms. The candidate should have experience working as a bridge between compliance and technology teams.

The role designs & manages implementation of new analysis tools, techniques and methodologies, including mediating technical setup of new data sources to support these new techniques. This position also makes recommendations and provides expert advice to other Marketing associates on how these insights can be used to most effectively deploy Publix Digital Marketing to provide maximum benefit and effect.

Candidates that are well-qualified for this role will be intimately familiar with the operation and inner-workings of tools like Adobe Analytics, Google Analytics, Google Tag Manager, Google Data Studio, Tableau or other industry leading web-analytics & data analytics tools, and also have a proven track-record of finding actionable insights in raw data sourced from multiple systems, and translating those insights into actionable recommendations that can be presented to non-technical audiences.

The ideal candidate will also possess a strong foundational knowledge of Digital Marketing Concepts including: hands-on experience working with common digital marketing channels like Paid Search, Paid Social, Display, and affiliate marketing; familiarity with common bidding strategies like CPC, CPM, CPA and the analysis techniques used to evaluate each; familiarity with concepts and practices that underlay multi-touch-attribution and analysis.

Additional Information

Your application may have additional steps that you will need to complete in order to remain eligible for consideration. Please be sure to monitor your email, including your spam folder, on a daily basis for critical, time-sensitive emails that could require action within 24-48 hours.

Please do not use your Publix email address when applying. Once your application has been successfully submitted you will receive a confirmation email.

In Publix's corporate offices, we value in-person interactions, similar to those our store associates have with customers. Many of Publix's corporate offices offer work from home up to two days a week. Each business area implements their policy differently and should be discussed during interviews.

For this position, Publix does not and will not file a petition or application with the USCIS or Department of State on behalf of any noncitizen for any immigration-related benefit to work and/or to continue to work in the United States, e.g., an H-1B or TN petition or permanent residence.

Required Qualifications

  • Bachelor's degree in Business, Marketing, Computer Science, or other related fields with emphasis in marketing measurement; or equivalent experience in an analytical or technical field
  • two (2) years digital analytics experience implementing tag management and web analytics platforms
  • knowledge of web and app measurement tools, best practices and implementation
  • knowledge of tag management systems, best practices and implementation
  • knowledge of analytics, web, e-commerce, and social media measurement technologies and trends
  • knowledge of agile development process
  • understanding of digital marketing measurement, media tracking, user experience (UX) analytics, best practices and analytical approaches
  • knowledge of implementation of process change
  • leadership & management skills
  • program management skills
  • persuasiveness, team player, detail- oriented
  • excellent verbal, written and interpersonal communication skills
  • basic knowledge of Microsoft Office 365
  • willingness to travel with overnight stays up to one week or longer
  • willingness to work late hours, during weekends (Saturdays & Sundays), or at home as needed

Preferred Qualifications

  • Master's degree in Business, Marketing, Computer Science, or other related fields with emphasis in marketing measurement; or equivalent experience in an analytical or technical field
  • Four (4) years digital analytics experience implementing and operating tag management, web analytics and app analytics platforms

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