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Sr. Marketing Campaign Manager-logo
Sr. Marketing Campaign Manager
AppFolioDallas, TX
Description Hi, We're AppFolio AppFolio is more than a company. We're a community of dreamers, big thinkers, problem solvers, active listeners, and multipliers. At every opportunity, we set the pace while delivering innovation built to carry real estate into the future. One in which every experience feels effortless, yet meaningful. Where customers are empowered to take on any opportunity. We show up as one team, connected by our values to be a force for good. Because together, we have the power to create extraordinary outcomes for our customers, our communities, and ourselves. The Sr. Marketing Campaign Manager plays a key role in the management and execution of AppFolio's customer marketing strategy and programs for downmarket sold services to current customers. This role will partner closely with sales, services, and product marketing teams to drive overachievement of our value plus product sales targets, including target segments, enablement, and performance visibility. Your impact Develop and strengthen the sales & marketing collaboration to deliver higher performance and quicker GTM efforts for downmarket customers. Execute customer engagement programs & experiences that feel like service, increasing engagement and demand for our add-on sold services. Build out strategic quarterly programs to support targeted sales goals, utilizing our various marketing channels (email, webinars, direct mail, events, in-app). Utilize customer segmentation and analytics to personalize marketing efforts and improve campaign effectiveness. Collaborate closely with sales enablement and create collateral for sales readiness. Actively track and analyze the performance of campaigns dedicated to driving our sold services downmarket. Coordinate with the creative team to produce compelling marketing materials and collateral that support campaign goals. Stay informed about industry trends and competitors to ensure AppFolio's customer marketing strategies remain innovative and effective. Share performance and strategy with cross-functional stakeholders in Monthly Business Review meetings. Qualifications Experience working at a B2B technology company, preferably a SaaS company. Experience developing and executing end-to-end marketing campaigns, from strategy and planning to launch and performance analysis. Ability to build strong relationships and collaborate with cross-functional partners. Ability to navigate and influence discussions with senior leaders. A keen attention to detail with a commitment to ensuring customer content is of the highest quality and is aligned with our brand standards. Experience using Project management tools (Wrike, Asana, Monday) to keep projects on track and ensure they are completed on time. A passion for creating seamless customer experiences that inspire loyalty and additional business growth opportunities. Must have 8+ years of experience in acquisition or customer marketing campaigns. Deep understanding of marketing channels, audience segmentation, and tactics to leverage in account-based initiatives. Experience with Salesforce, SalesLoft, Quip, or similar tools. Quarterly travel to the office hub and regional events. Compensation & Benefits The compensation that we reasonably expect to pay for this role is: $104,000 to $130,000 [base pay]. The actual compensation for this role will be determined by a variety of factors, including but not limited to the candidate's skills, education, experience, and internal equity. Please note that compensation is just one aspect of a comprehensive Total Rewards package. The compensation range listed here does not include additional benefits or any discretionary bonuses you may be eligible for based on your role and/or employment type. Regular full-time employees are eligible for benefits - see here. #LI-MM1 About AppFolio AppFolio is the technology leader powering the future of the real estate industry. Our innovative platform and trusted partnership enable our customers to connect communities, increase operational efficiency, and grow their business. For more information about AppFolio, visit appfolio.com. Why AppFolio Grow | We enable a culture of high performance, where delivering results is recognized by opportunities for growth and compelling total rewards. Our challenging and meaningful work drive the growth of our business, and ourselves. Learn | We partner with you to realize your potential by investing in you from the start. We're cultivating a team of big thinkers through coaching and mentorship with our best-in-class leaders, and giving you the time and tools to develop your skills. Impact | We are creating a world where living in, investing in, managing, and supporting communities feels magical and effortless, freeing people to thrive. We do this by innovating with purpose while cultivating a culture of impact. We learn as much from each other as we do our customers and our communities. Connect | We excel at hybrid work by fostering an environment that feels flexible, personal and connected, no matter where we are. We create space to fuel innovation and collaboration, and we come together to celebrate, connect, and succeed. Paddle as One. Learn more at appfolio.com/company/careers Statement of Equal Opportunity At AppFolio, we value diversity in backgrounds and perspectives and depend on it to drive our innovative culture. That's why we're a proud Equal Opportunity Employer, and we believe that our products, our teams, and our business are stronger because of it. This means that no matter what race, color, religion, sex, sexual orientation, gender identification, national origin, age, marital status, ancestry, physical or mental disability, or veteran status, you're always welcome at AppFolio. By submitting this form, I acknowledge I have reviewed AppFolio's Privacy Policy.

Posted 1 day ago

Field And Alliance Marketing Manager (US West)-logo
Field And Alliance Marketing Manager (US West)
Hitachi VantaraMinnesota, GA
This is a remote position Must be local to Minnesota Our Company We're Hitachi Vantara, the data foundation trusted by the world's innovators. Our resilient, high-performance data infrastructure means that customers - from banks to theme parks can focus on achieving the incredible with data. If you've seen the Las Vegas Sphere, you've seen just one example of how we empower businesses to automate, optimize, innovate - and wow their customers. Right now, we're laying the foundation for our next wave of growth. We're looking for people who love being part of a diverse, global team - and who get excited about making a real-world impact with data. The Team We represent Hitachi Vantara to our customers and partners in the Americas, establishing business and marketing relationships to understand customer challenges and deliver an outstanding customer and partner experience. We collaborate as a team and cross-functionally to ensure the success of our customers and partners and we need people like you to build those deep relationships and to passionately articulate our value proposition. What You Will Be Doing We are seeking a passionate and proven Field and Alliance Marketing Manager to support our business with a focus on the US. This person will focus on the planning and execution of marketing programs and events that drive engagement and pipeline with prospects, customers and partners. Business alignment with regional sales teams will be a critical component of this role, and the ideal candidate is a strong collaborator who can work with key stakeholders internally and within the partners to drive a holistic marketing plan that drives pipeline within the region. There will be a secondary focus for this position on Alliance partners/hyperscalers and this person will serve as the Alliance marketing manager and point of contact for these partnerships from a field marketing perspective globally. The overall objective of this role is to drive high impact marketing activities that support our sales organization and help meet our sales and marketing KPIs for the region. This includes developing and executing campaigns and events that help grow our existing accounts and drive net new account acquisition including through and with Alliance partners/ hyperscalers. This person will also plan and execute marketing activities that include our channel partners to extend our market reach, drive end-to-end solutions and strengthen our customer value. This position is part of the Americas Field & Partner Marketing team and reports into the Sr. Manager, Field and Partner Marketing. This position is based in the Western US. Responsibilities Develop regional marketing plans that align with overall business objectives and support our sales teams in meeting the regional revenue goals. Partner closely with sales teams to identify regional needs, prioritize target accounts, and deliver marketing support that directly contributes to sales pipeline. Plan and execute field events and localized campaigns that reach our target audience and generate sales ready leads and engagements. Work with our Alliance partners (focusing on cloud hyperscalers) to align & plan marketing initiatives that support our joint solutions and objectives. Facilitate Alliance marketing planning and execution with geo/regional teams to scale activities that drive pipeline and joint KPIs. Collaborate with demand generation, product marketing, social media team, partner marketing and other marketing functions to drive awareness and demand for our solutions. Plan with regional channel partners and support co-marketing initiatives that generate pipeline and help facilitate new customer acquisition. Support and scale regional partner events and communications that help enable our partners and build preference and trust with our ecosystem. Collaborate with Inside Sales team on campaigns and programs that generate pipeline and drive new opportunities with our partners. Manage marketing budgets including MDF and track spend on programs and campaigns. Make recommendations on how to invest and optimize marketing spend and ROI. Provide regular updates to marketing and sales on the status of marketing programs, how we are contributing to pipeline and helping meet our objectives. Provide marketing updates to support QBRs and manage marketing relationships at Alliance partners / hyperscalers. Plan and execute pre-event outreach and targeted event marketing to ensure engagement with key prospects. Lead post-event and program follow-up efforts, ensuring timely and effective communication with new connections to convert leads into opportunities. What You Will Bring To The Team Bachelor's degree in marketing or equivalent work experience Minimum of 8 years field and technology alliance marketing experience Experience in large, global B2B technology, software and/or services companies Strong understanding of the sales pipeline and how to collaborate with the sales to track, manage and advance leads and opportunities from marketing campaigns. Results driven and customer focused team player that understand how to be successful in B2B field marketing and demand generation functions. Experience working with channel partners as well as technology alliance partners and experience with MDF programs. Desire to collaborate and build consensus in a fast-paced, cross-functional team environment. 20% travel expected. Our Company Hitachi Vantara is part of the Global Hitachi family. We balance innovation with an open, friendly culture and the backing of a long-established parent company, known for its ethical reputation. We guide customers from what's now to what's next by unlocking the value of their data and applications to solve their digital challenges, achieving outcomes that benefit both business and society. Our people are our biggest asset, they drive our innovation advantage, and we strive to offer a flexible and collaborative workplace where they can thrive. Diversity of thought is welcomed, and our employee base is represented by several active Employee Resource Group communities. We offer industry leading benefits packages (flexible working, generous pension and private healthcare) and promote a creative and inclusive culture. If driving real change gives you a sense of pride and you are passionate about powering social good, we'd love to hear from you. Our Values Research tells us that some applicants, especially those from underrepresented groups, can be put off from applying for roles if they need flexibility or feel they don't meet all the set criteria. We strive to create an inclusive environment for all and are open to considering home working, compressed/flexible hours and part-time arrangements. Get in touch with us to explore how we might be able to accommodate your specific needs. We are proud to say we are an equal opportunity employer and welcome all applicants for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. With Japanese roots going back over 100 years, our culture is founded on the values of our parent company expressed as the Hitachi Spirit: Wa- Harmony, Trust, Respect Makoto- Sincerity, Fairness, Honesty, Integrity Kaitakusha-Seishin- Pioneering Spirit, Challenge #LI-JT1

Posted 2 weeks ago

Director Of Marketing-logo
Director Of Marketing
Baker RoofingRaleigh, NC
Baker Home Exteriors - Director of MarketingAt Baker Home Exteriors, we specialize in transforming homes through high-quality exterior remodeling services, including roofing, siding, windows, doors, gutters, repairs, and outdoor living solutions. We are passionate about delivering excellence and enhancing curb appeal. We're looking for a Director of Marketing to lead our marketing strategy, elevate our brand, and drive qualified leads to support our ambitious sales goals. SummaryAs the Director of Marketing, you will be responsible for developing and executing a comprehensive marketing strategy that drives brand awareness, customer acquisition, and revenue growth. You'll work cross-functionally with sales, operations, and leadership to align marketing efforts with business objectives. This role is ideal for a hands-on marketing leader with a deep understanding of performance marketing, digital strategy, and brand development in the home improvement industry.RequirementsTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The lists below are representative of the knowledge, skill and/or ability required.Minimum Qualifications Education: Minimum High School graduate or GED, bachelor's degree preferred Experience: 2-3 years of marketing experience Computer: Experience with Microsoft Suite and Adobe CC a plus Valid Driver's License required Knowledge, Skills, and Abilities Proven experience in marketing strategy development, preferably in home services or related industry. Strong organizational skills with the ability to manage multiple projects simultaneously. Team player with excellent communication and collaboration skills. Familiarity with social media, content creation, and digital marketing trends. Creative mindset with a strategic approach to problem-solving. Essential Functions Develop and implement multi-channel marketing strategies to drive lead generation and sales. Oversee digital campaigns including paid search, SEO, social media, email, and website optimization. Analyze performance metrics and optimize campaigns based on data-driven insights. Manage marketing budgets and allocate resources to maximize ROI. Drive brand consistency across all touchpoints and customer experiences. Collaborate closely with sales leadership to align messaging, targeting, and lead handoff processes. Lead local marketing initiatives, including events, community outreach, and co-op programs with vendors. Conduct market research and competitive analysis to inform strategic planning. Physical Demands Minimal Work Environment In-Office Disclaimer:The statements herein are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed. Baker Roofing Company is an equal opportunity employer and gives consideration for employment to qualified applicants without regard to race, color, religion, sex, national origin, disability, or protected veteran status. If you need special assistance or accommodation in applying for employment at Baker Roofing Company, please contact our Recruiting department at 919-828-2975 or [email protected]. EOE Minorities/Females/Disability/Veterans; VEVRAA Federal Contractor Principals only. Recruiters, please don't contact this job poster.

Posted 2 weeks ago

Account Specialist, Resident Solutions Marketing-logo
Account Specialist, Resident Solutions Marketing
RealPageRichardson, TX
SUMMARY The Account Specialist, Resident Solutions Marketing reports to the Sr. Director, Resident Solutions Marketing (B2C). This role will coordinate, execute, and manage several different email communications. This position is ideal for a junior-level digital marketing professional with experience in executing email marketing campaigns that is looking to grow their career in B2C strategic marketing in a fully remote role. PRIMARY RESPONSIBILITIES Use provided copy and direction to build content in InDesign as needed. Build, QC, deploy email sends and monitor as needed to ensure no deployment issues. Collaborate with cross-functional teams to execute email marketing campaigns, including rounds of revisions and securing necessary approvals. Manage multiple email marketing campaigns simultaneously, ensuring timely delivery and that emails meet quality standards. Assist internal teams with reporting needs by helping compile performance metrics from deployed campaigns. Engage with and build positive relationships with multiple internal teams varying in size, geography, and demographics. Ensure compliance with email marketing regulations, adhering to guidance on industry best practices for all email communications. Identify and raise opportunities to streamline processes and reduce manual effort for more efficient campaign execution. Assist the resident marketing team in additional strategic initiatives QUALIFICATIONS Required: Bachelor's degree or experience in marketing, advertising, communications, or a related field. 3-4 years of experience in email marketing including building and deployment. KNOWLEDGE/SKILLS/ABILITIES Required: Proven end-to-end ownership of campaigns. Strong communication and collaboration skills to build relationships across teams to launch campaigns effectively. Experience with Email Service Providers platforms (PostUp, Customer IO, MailChimp, etc.) Strong self-awareness to openly share and receive feedback and to pursue learning. Problem solver with strong organizational and time-management skills Strong project management skills, with the ability to prioritize and manage multiple initiatives and deadlines. Excellent communication and interpersonal skills. Self-motivated with the ability to work independently, as well as in a group, to achieve team goals. Proficiency with MS Office Suite (including Word and Excel) Basic knowledge of Smartsheet or similar tools is an asset Knowledge and experience with Adobe CS including InDesign, Photoshop and Illustrator a plus. Basic knowledge of in-app notifications and SMS a plus. Physical Demands and Working Conditions While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle or feel objects, tools or controls; reach with hands and arms; climb stairs; talk or hear. The employee must have the ability to operate a personal computer and express or exchange ideas by means of the spoken word. May be required to sit and/or stand for long periods of time. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus. May be required to lift or move 10+ pounds. SALARY AND BENEFITS RealPage provides a competitive salary package along with a comprehensive benefit plan that includes: Health, dental, and vision insurance. Retirement savings plan with company match. Paid time off and holidays. Professional development opportunities. Performance-based bonus based on position. Compensation may vary depending on your location, qualifications including job-related education, training, experience, licensure, and certification, that could result at a level outside of these ranges. Certain roles are eligible for additional rewards, including annual bonus, and sales incentives depending on the terms of the applicable plan and role as well as individual performance. Equal Opportunity Employer: RealPage Company is an equal opportunity employer and committed to creating an inclusive environment for all employees.

Posted 1 week ago

Sr. Technical Marketing Engineer, Sase-logo
Sr. Technical Marketing Engineer, Sase
NetskopeSanta Clara, CA
Netskope One SASE combines Netskope's market-leading Intelligent SSE with its next-generation Borderless SD-WAN to protect users, applications, and data everywhere with AI-powered zero trust security, while providing fast, reliable access and optimized connectivity to any application from any network location or device, including IoT- at scale. What's in it for you In this role you will leverage your technical skills, communication skills, and passion for SDWAN / Cloud networking and network security while working closely with customers and partners to deploy and scale the Netskope One SASE solution. What you will be doing Working with customers/partners as a trusted advisor for successful SASE deployment Understanding current network architectures and creating high and low-level design documents for the deployment Contributing to the knowledge base for deployment best practices Providing hands-on training sessions for customers and partners Creating technical collateral such as design guides, whitepapers, technical presentation and proof of value demos. Collaborating with Product Management and Engineering for product enhancement requests based upon customer needs Engaging in pre-sales activities for product demonstrations, presentations and proof of concepts Required skills and experience 8+ years of hands-on experience with enterprise network technology and 4 years of hands-on SDWAN experience CCIE (Routing & Switching) or equivalent certification Technical expertise in routing protocols (BGP, OSPF) WAN/LAN architecture and Multi cloud networking Experience handling large SDWAN deployments Very strong (written and verbal) communication and presentation skills Proven analytical and problem-solving skills required Experience in fast-paced environments with overlapping projects/deliverables A proven track record of success in excelling in a fast-paced environment where action and initiative are prerequisites to being successful Education BSCS or equivalent required, MSCS or equivalent strongly preferred #LI-SC1

Posted 1 week ago

Vice President, Integrated Marketing-logo
Vice President, Integrated Marketing
Highwire Public RelationsSacramento, CA
About us Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves. At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone-regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities-can feel safe, celebrated and worthy. We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all. Our people-first culture is driven by four core values: Team Empowerment Growth Mindset Inclusion Always Fierce Distinction We're looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact. ⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯Highwire is seeking a dynamic and results-oriented Vice President of Marketing to serve as a key strategic leader and the central point of orchestration for our valued client accounts. In this pivotal role, you will be the "account glue," driving integrated marketing initiatives forward, building strong client relationships, and ensuring exceptional delivery and client satisfaction. You will work closely with our content, creative, and social teams to develop and execute impactful campaigns that achieve our clients' business objectives. You will provide strategic guidance and direction to project managers, strategists, creatives, and communications teams, ensuring seamless execution and adherence to timelines. Your ability to understand client needs, translate them into effective strategies, and collaborate across internal teams will be critical to your success. Key Responsibilities Strategic Client Leadership: Serve as the primary strategic point of contact and trusted advisor for assigned key client accounts, building and nurturing strong, long-term relationships at the marketing leadership level. Integrated Campaign Strategy: Develop and champion integrated marketing strategies and full-funnel campaign plans that leverage the best of content, creative, and social disciplines to achieve client goals, with a strong emphasis on building brand awareness and engagement. Client Needs & Insights: Collaborate closely with clients to understand their business objectives, target audiences, and marketing challenges, translating these insights into actionable and innovative marketing approaches. Creative & Production Liaison: Effectively brief and collaborate with internal content, creative (design), and production teams, ensuring clear communication of client objectives, providing constructive feedback, and ensuring timely and on-brand delivery of assets. Project Management Oversight: Provide clear direction, set priorities, and oversee the day-to-day work of an integrated team, ensuring projects are well-managed, on schedule, within budget, and aligned with client expectations. Performance Monitoring & Optimization: Monitor campaign performance, analyze results, and provide strategic recommendations for optimization and future initiatives to enhance client outcomes. Internal Advocacy: Act as a strong internal advocate for client needs and perspectives, ensuring alignment and collaboration across all agency teams involved in the account. Process Improvement: Identify opportunities to enhance the efficiency and effectiveness of client workflows and internal processes to improve the overall client experience. Contribution to Agency Excellence: Contribute to the development of compelling case studies and potentially assist with award entries to showcase the agency's integrated marketing successes. Requirements Bachelor's degree in integrated marketing, journalism, communications, or a related field. Minimum of 8-10 years of progressive experience in integrated marketing, with a significant focus on client service and account management within an agency environment. Proven experience in developing and leading integrated marketing strategies and campaigns, with a strong understanding of content's role in driving awareness. Experience briefing and collaborating effectively with creative (design) and production teams. Demonstrated ability to provide clear direction and effectively guide the work of project managers or similar roles. Strong client management and communication skills, with the ability to build rapport and trust with marketing-level client contacts. Solid understanding of marketing analytics and the ability to interpret data to inform strategic decisions. Excellent organizational skills and the ability to manage multiple projects and priorities simultaneously. A proactive, solutions-oriented mindset with a strong commitment to client success. Highwire Perks Competitive salary Merit-based bonuses and promotions Hybrid work model to suit your schedule and lifestyle Excellent vacation policy including extended break for summer and winter holiday Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm 401K Match Medical and dental benefits/ FSA Paid Parental Leave Commuter Benefit Home office equipment stipend Growth Mindset Stipend of $100 annually for books, exhibitions, etc. Technology reimbursement Wellness benefit Donation Match Mentorship Monthly recognition programs Employee referral bonus New business referral bonus Quarterly Highwire fun events - Thanksgiving is our favorite holiday Dog friendly work environment Extremely supportive, nurturing environment with many opportunities for learning and growth $145,000 - $195,000 a year Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. ⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯ The duties delineated above will vary depending on the needs of each specific account, and in no way states or implies that these are the only duties to be performed by this employee. This individual will be required to follow any other instructions and to perform any other duties requested by his or her supervisors. We are actively seeking candidates who possess a genuine passion for tech PR and are excited to expand our team. As we continue to grow our agency, we are proactively building a pipeline of exceptional individuals to connect with and consider for future opportunities. If you are enthusiastic about the world of tech PR and are eager to embark on a rewarding career in this field, we encourage you to start the conversation by applying today. We value your interest in our agency and look forward to hearing from you. Apply now and let's explore the possibilities together! ⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯ Job Alert If you have been targeted by a scammer, you can file a complaint with the Federal Trade Commission here. Highwire will not send recruiting-related emails from any other email domain name or variation other than @highwirepr.com. Highwire will never request your bank account, credit card, or credit score as part of our application process. If you receive a suspicious email not sent from a team member, specifically at our @highwirepr.com email address, or if you receive suspicious outreach on social media, please forward the communication to hwsecurity@highwirepr.com so that we can review and flag the fraudulent domain and user IDs for removal.

Posted 1 day ago

Marketing & Promotional Intern In Hallandale Beach, FL-logo
Marketing & Promotional Intern In Hallandale Beach, FL
9Round FitnessHallandale, FL
We are looking for dynamic and creative individuals who are willing to learn and advance their knowledge in the following skills: Planning Promotional Campaigns Creating marketing and advertising promotional activities (social media & email campaigns) organize and lead grassroots marketing efforts and events grow social and communication skills Become the Expert - Use your talent while gaining real life experience helping our brand grow! Learn the foundations and gain experience in the following: Marketing Research Marketing Planning Grassroots Marketing Sales Promotions Advertising Campaigns Media Planning Event Management Product Launching This is an UNPAID position for credit and/or field experience. Weekends will be required at times. Candidates will need to secure their own transportation and any necessary accommodations.

Posted 30+ days ago

Marketing Specialist-logo
Marketing Specialist
ICF International, IncRichmond, VA
Marketing Specialist Location: Reston, VA (Remote or Hybrid- with periodic working days at our headquarters in Reston, VA. Minimal local travel is required) Ready to make a difference? If you're passionate about marketing and want to grow your skills, we want you as part of our team! Our award-winning energy marketing team is growing and in search of a Marketing Specialist who is excited to learn and build a long-term career. We push the marketing and digital world forward, using technology and creativity to connect people with products and services to help better their lives and the environment. We're looking for talented people ready to fulfill their potential. The Marketing Specialist will be part of the energy Account Services team in a support role. The Account Services team conducts all aspects of marketing including advertising, strategic planning, research, social media, outreach, and partnerships. To implement marketing campaigns, the team works with a 150-person creative and media services group. We help our clients and communities use less energy, save money, and help the environment through the development, implementation and refinement of marketing and outreach initiatives. We are looking for someone who is as passionate about our work as we are and has the skills and attitude to be successful. Why you will love working here: Quality of life: Flexible workplace arrangements, work-life balance Investment of the community: Donation matching, volunteer opportunities Investment in you: Tuition reimbursement, access to professional development resources, 401k matching, Employee Stock Purchase Plan And many, many more (Ask your recruiter for more details!) What you will be doing: Assist with the marketing and advertising of energy efficiency programs for utilities located in the Mid-Atlantic region. Work with the Account Services team to develop and implement marketing and communications plans to educate customers about energy efficiency and drive participation in energy efficiency programs. Work with ICF Creative Services team to fulfill the development of marketing materials including advertising campaigns, websites, emails and direct mail campaigns, video, print, outdoor, etc. Work with the ICF Media Services team to develop, propose, and implement marketing and advertising campaigns, coordinating the deployment of integrated outreach campaigns across online, email, print, online, social media, etc. Prepare monthly reports on activities, media analytics, and results of the marketing program. Help develop presentations and other communications tools. Track and report on marketing campaign metrics Prepare and manage printing requests to ensure collateral is in market at all times. Track multiple team deliverables on deadlines using Microsoft Project, Excel spreadsheets, SharePoint, and other digital tools What we need you to have (minimum qualifications): A bachelor's degree in Communications, Marketing, Advertising, or related majors. (or applicants can substitute one year of related experience for one year of education) 1+ years of working experience in marketing, advertising, social marketing, or related field, particularly experience working in consumer marketing at an advertising agency or consulting firm. Must be able to pass a background check and drug screening. Professional Skills: Strong attention to detail and organizational skills Capacity to prioritize tasks with competing deadlines to achieve results in a multitasking environment What we would like you to have: Internship at an advertising agency and/or experience working on a consumer marketing account. Proficient in both PowerPoint and Excel Experience or exposure to Google Analytics and using other reporting software to track and report on results. Assisting in developing and implementing marketing communications plans, with the ability to manage and execute advertising, collateral development, digital and social media projects. Interest in and commitment to energy efficiency, the environment, and sustainable living. Working at ICF ICF is a global advisory and technology services provider, but we're not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future. We can only solve the world's toughest challenges by building a workplace that allows everyone to thrive. We are an equal opportunity employer. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals. For more information, please read our EEO policy. Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process. To request an accommodation, please email Candidateaccommodation@icf.com and we will be happy to assist. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations. Read more about workplace discrimination rights or our benefit offerings which are included in the Transparency in (Benefits) Coverage Act. Candidate AI Usage Policy At ICF, we are committed to ensuring a fair interview process for all candidates based on their own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) tools to generate or assist with responses during interviews (whether in-person or virtual) is not permitted. This policy is in place to maintain the integrity and authenticity of the interview process. However, we understand that some candidates may require accommodation that involves the use of AI. If such an accommodation is needed, candidates are instructed to contact us in advance at candidateaccommodation@icf.com. We are dedicated to providing the necessary support to ensure that all candidates have an equal opportunity to succeed. Pay Range - There are multiple factors that are considered in determining final pay for a position, including, but not limited to, relevant work experience, skills, certifications and competencies that align to the specified role, geographic location, education and certifications as well as contract provisions regarding labor categories that are specific to the position. The pay range for this position based on full-time employment is: $50,353.00 - $85,600.00 Virginia Remote Office (VA99)

Posted 2 days ago

Marketing Coordinator-logo
Marketing Coordinator
Hdr, Inc.dallas, TX
At HDR, our employee-owners are fully engaged in creating a welcoming environment where each of us is valued and respected, a place where everyone is empowered to bring their authentic selves and novel ideas to work every day. As we foster a culture of inclusion throughout our company and within our communities, we constantly ask ourselves: What is our impact on the world? Watch Our Story:' https://www.hdrinc.com/our-story ' Each and every role throughout our organization makes a difference in our ability to change the world for the better. Read further to learn how you could help make great things possible not only in your community, but around the world. In the role of Marketing Coordinator, we'll count on you to: Support pursuit teams in developing persuasive proposal and interview materials Monitor client and industry websites for solicitation status Help file proposal and presentation material upon submittal Support management of client relationship management and financial systems to inform reporting metrics and dashboards Maintain accurate project and resume data in business development systems Arrange for professional photography on projects Support development of annual and long-term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments Support implementation of key growth initiatives and investments as defined in annual and long-term strategic plans Support development and implement of client plans, including long-term strategies to capture market share, as assigned Support solicitation of formal client feedback Administer implementation of the go/no-go decision process in accordance with HDR's Matrix of Authority Support content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders Support the development and publication of engaging digital content that reflects HDR's brand and elevates our thought leadership Implement social media campaigns Support implementation of strategies that elevate HDR's brand and technical talent with industry associations Support creation of marketing collateral to support business development efforts. Support fulfilling conference sponsorship benefits, as needed. Support development of engaging internal communications content (announcements, presentations, videos, webinars). Support planning of large, internal meetings (in-person or virtual) Coordinate large, internal meetings (in-person and virtual) Maintain inventory of branded materials used for client visits, conferences and recruiting Preferred Qualifications Ability and desire to travel and engage with others in-person Required Qualifications Excellent written and verbal communication skills Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint Proficient in Adobe Creative Cloud applications, including InDesign What We Believe HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve. Our Commitment As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day. Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ , People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees.

Posted 30+ days ago

Growth Marketing Manager, Campaigns-logo
Growth Marketing Manager, Campaigns
FigmaSan Francisco, CA
The Growth Marketing team at Figma is looking for a Growth Marketing Manager, Campaigns to lead the development and execution of full-funnel marketing campaigns across Paid and Lifecycle channels. This role will drive alignment around audience targeting, messaging strategy, and campaign planning-ensuring the right message reaches the right customer, in the right channel. As a Growth Marketing Manager, you'll partner closely with product marketing, creative, lifecycle, paid media, and analytics teams to define campaign strategy, guide execution, and drive clarity across functions. You'll also bring operational rigor to the way we launch and scale campaigns, owning the systems that make us faster and more effective. This is an exciting opportunity to sit at the intersection of strategy and execution on a high-impact, creative team This is a full-time role that can be held from one of our US hubs or remotely in the United States. What you'll do at Figma: Partner with PMM and Creative to define campaign strategy-clarifying target audiences, messaging frameworks, and creative direction across paid and lifecycle channels Own campaign planning from brief to launch-ensuring alignment across channel leads, content, and creative partners Lead integrated campaign development that maps to the customer journey and drives both awareness and conversion Ensure audience targeting and creative outputs are consistent with the campaign objective and tailored by funnel stage Facilitate cross-functional collaboration, acting as the primary point of contact for PMM, Creative, Analytics, and Regional teams Bring clarity and structure to campaign execution-setting timelines, roles, and processes that keep work on track and unblocked Manage the Paid & Lifecycle sprint process, including weekly planning, deliverable tracking, and retrospectives Build and maintain creative briefs, project trackers, and status updates in tools like Asana, Notion, and Google Sheets Own budget and PO tracking, partnering with finance to keep spend accurate and up to date Identify and improve workflows to increase velocity, improve handoffs, and reduce confusion or misalignment We'd love to hear from you if you have: 6+ years of experience in growth marketing, integrated marketing, or campaign strategy roles Experience developing audience and messaging strategy in partnership with PMM and Creative teams Proven track record of leading cross-functional marketing campaigns across paid and lifecycle channels Ability to translate strategy into creative briefs, messaging frameworks, and launch plans Strong project management skills with experience using Asana, Notion, and Google Sheets to manage cross-functional work Familiarity with paid acquisition and lifecycle fundamentals, and how they work together in a full-funnel campaign Experience facilitating campaign execution across global markets, including localization planning and coordination Exceptional communication skills, with the ability to align stakeholders, push for clarity, and drive accountability While it's not required, it's an added plus if you also have: Experience in a B2B SaaS or product-led growth environment Hands-on experience running paid or lifecycle campaigns Experience collaborating closely with regional marketing teams At Figma, one of our values is Grow as you go. We believe in hiring smart, curious people who are excited to learn and develop their skills. If you're excited about this role but your past experience doesn't align perfectly with the points outlined in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Posted 30+ days ago

Senior Director Of Marketing, Negative Pressure Wound Therapy-logo
Senior Director Of Marketing, Negative Pressure Wound Therapy
Smith & NephewFort Worth, TX
Life Unlimited. At Smith+Nephew we design and manufacture technology that takes the limits off living. As the Senior Marketing Director for the US NPWT business, you will own the strategic direction, execution, and performance of our Negative Pressure Wound Therapy portfolio across the U.S. healthcare market. Your role will be pivotal in driving market growth, customer engagement, and commercial excellence in alignment with Smith & Nephew's mission to restore lives through innovative wound care solutions. What will you be doing? Strategic Leadership: Develop and execute the overarching marketing strategy for the US NPWT business, ensuring alignment with global priorities and local market dynamics. Translate strategy into actionable plans that drive growth, market share, and brand differentiation. Portfolio & Brand Management: Own the positioning, messaging, and lifecycle management of the NPWT product portfolio, with a specific focus on PICO and RENASYS platforms. Ensure strong value proposition delivery across key customer segments. Commercial Enablement & Sales Support: Partner closely with the US sales leadership to craft and deliver impactful commercial tools, sales training, and promotional campaigns that empower the field force and drive customer conversions. Customer Engagement: Own the development of targeted marketing programs to engage key stakeholders, including surgeons, wound care specialists, and hospital administrators. Elevate Smith & Nephew's presence through thought leadership, KOL partnerships, and clinical education initiatives. Cross-Functional Collaboration: Collaborate with Clinical Affairs, Regulatory, Market Access, Finance, and Global Marketing to align on pricing strategy, evidence generation, reimbursement positioning, and product launches. Market Insights & Analytics: Leverage data and customer insights to inform strategy, refine messaging, and measure performance. Monitor market trends, competitor activity (e.g., Solventum, KCI, 3M), and customer needs to anticipate opportunities and threats. Team Leadership: Lead, mentor, and develop a high-performing marketing team. Foster a culture of accountability, agility, and customer-centric innovation. Innovation & Pipeline Readiness: Act as the voice of the US market to global teams, advising pipeline development and ensuring future solutions meet clinical and commercial needs. What will you need to be successful? Minimum 10 years of combined Sales and/or marketing experience, with at least 5-10 years in the medical device industry and at least 3 years as a marketing Director Shown team leadership experience and strategic planning Strong influence management, execution orientation, effective presentation skills, customer focus, self-motivation, exceptional communication, and team-building abilities are essential for success BA/BS required, Marketing focus preferred. You Unlimited. Inclusion, Diversity and Equity - We are committed to welcoming, celebrating and thriving on Diversity! Learn more about Employee Inclusion Groups on our website ( https://www.smith-nephew.com/ ) Your Future: 401K Matching Program, 401k Plus Program, Discounted Stock Options, Tuition Reimbursement Work/Life Balance: Flexible Personal/Vacation Time Off, Paid Holidays, Flex Holidays, Paid Community Service Day Your Wellbeing: We offer Medical, Dental, Vision, Health Savings Account (Employer Contribution of $500+ annually), Employee Assistance Program, Parental Leave, Fertility and Adoption Assistance Program Flexibility: Hybrid Work Model (For most professional roles) Training: Hands-On, Team-Customized, Mentorship Extra Perks: Discounts on fitness clubs, travel and more! Smith+Nephew provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. Stay connected and receive alerts for jobs like this by joining our talent community. We're more than just a company - we're a community! Follow us on LinkedIn to see how we support and empower our employees and patients every day. Check our Glassdoor page for a glimpse behind the scenes and a sneak peek into You. Unlimited., life, culture, and benefits at S+N. Explore our new website and learn more about our mission, our team, and the opportunities we offer.

Posted 1 week ago

Senior Product Marketing Manager (Bot Management)-logo
Senior Product Marketing Manager (Bot Management)
F5, IncSeattle, WA
At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation. Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive. Position Summary We're looking for a strategic, driven, and business-minded Senior Product Marketing Manager to join our growing team. If you're someone who thrives at the intersection of strategy, storytelling, and cross-functional collaboration-especially within the security space-we want to hear from you. This role is all about connecting customer needs, market trends, and business goals to deliver standout product positioning and go-to-market strategies. You'll help shape how our products show up in the world and drive the success of our solutions-from awareness to adoption. What you will do Act as the strategic voice of the customer and market, identifying key business challenges and developing actionable paths to solve them. Drive go-to-market strategies by deeply understanding customer needs, market dynamics, and the competitive landscape. Partner closely with Product Management, Sales, and Marketing to align on vision, priorities, and execution. Lead competitive intelligence efforts-monitor trends, analyze competitors, and make informed recommendations on packaging, positioning, and pricing Develop compelling messaging frameworks and produce both short- and long-form content that resonates across buyer journeys. Craft high-impact presentations and sales enablement materials that tell a clear and powerful story. Continuously evaluate strategy using customer and market data, and pivot where necessary. Champion a business-first mindset, always aligning marketing efforts with product adoption and revenue growth goals. Own your role: take initiative, bring solutions, and hold yourself to a high standard of accountability. What you bring 6+ years of experience in product marketing, preferably in cybersecurity or a related technical industry. A sharp strategic mind with the ability to connect the dots across data, teams, and customer insights. Strong experience in competitive positioning, pricing, and go-to-market strategy. Exceptional written and verbal communication skills-you can craft a killer narrative and back it up with data. Demonstrated success working cross-functionally and building trust across sales, product, and marketing orgs. Comfortable navigating ambiguity and making decisions with confidence. A proactive problem-solver who can turn insights into action, fast. Strong market research acumen to develop compelling messaging and positioning May require the ability to travel via automobile or airplane up to 20% Why You'll Love Working with Us F5 is on a dynamic transformation journey-evolving from a trusted application delivery leader into a modern, security-focused, multi-cloud application services company. We're a profitable organization with deep roots and a broad reach across the enterprise landscape. We're proud of our human-first, performance-driven culture-where empathy and accountability go hand in hand. At F5, we value authenticity, inclusion, and a bias for action. You'll be empowered to take initiative, drive results, and be recognized for your impact. This is a place where you can chart your own success. We're serious about supporting your growth and giving you the tools to advance your career and become a future leader. You'll collaborate with exceptional teams, tackle meaningful challenges, and help shape the future of how F5 shows up in the market. Qualifications BA/BS degree or equivalent experience required. MBA Preferred 6+ years' experience in security product marketing. 6+ years analyzing products, customers and market dynamics The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change. The annual base pay for this position is: $145,138.00 - $217,708.00 F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5's differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change. You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5's benefits can be found at the following link: https://www.f5.com/company/careers/benefits . F5 reserves the right to change or terminate any benefit plan without notice. Please note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Workday (ending with f5.com or @myworkday.com). Equal Employment Opportunity It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination. F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting accommodations@f5.com.

Posted 3 weeks ago

Assistant Director, Marketing Project Management-logo
Assistant Director, Marketing Project Management
ASU FoundationTempe, AZ
Assistant Director, Marketing Project Management The ASU Outreach Hub is a nonprofit organization that supports the outreach and transactional needs of the ASU public enterprise through marketing and engagement solutions that advance the university and strengthen its brand. It specializes in paid media outreach, data-driven insights and outreach to alumni, donors and targeted corporations. The Assistant Director, Marketing Project Management oversees a team of marketing assistant and/or marketing project managers ensuring the on-time and on-budget completion of hundreds of complex marketing projects a year with constantly shifting priorities. Serves as a leader and driving force behind motivating team members to deliver the highest standards in the visual and online representation of ASU Enterprise Partners (ASUEP), its affiliates, and Arizona State University (ASU) at scale. What you'll do Uses multiple project management (PM) methods and approaches to problem solve and develop policies and procedures to optimize and track workflow Manages the project process to support execution for marketing campaigns for large and complex initiatives with wide reaching impact; troubleshoots project bottlenecks and proactively informs and engages clients Develops, maintains, and oversees procedures, processes, and policies to optimize project workflow, leverages multiple project tools to develop solutions, and facilitates team work to meet goals Problem solves and promotes teamwork, inclusivity, and diversity of thought between internal and external departments to create processed and project solutions, while keeping projects on time and on budget Directly supervises a team of marketing assistant and/or marketing project managers who are responsible for creating, documenting, and implementing projects from input to execution, while mitigating risks and balancing multiple live projects across multiple stakeholders Drives cross-functional team alignment with the Outreach Hub team, colleagues, and vendors; regularly collaborates with all members of the Outreach Hub team to achieve deliverables Solves problems, works through bottlenecks, and negotiates compromises that lead to client satisfaction while ensuring the team is working at (and not over) capacity; proactively informs leaders when deadlines are at risk or bandwidth is stretched beyond project viability Leads daily stand-up meetings, weekly project collaboration meetings, and project priority meetings to ensure projects are progressing, new projects are accounted for, and cross-university collaboration is running smoothly Ensures budgetary compliance through economical and effective management Responsible for selecting, hiring, training, and evaluating all personnel in area of responsibility Serves as a mentor/coach and direct manager to junior team members and support their professional development Hires, motivates, develops, and retains a high-performance team Other duties as assigned What you'll need Highly trained expert in project management, uses multiple PM principles, practices, methods, and techniques including multiple PM frameworks to problem solve, develop policies and procedures to optimize and track workflow, and drive cross functional team alignment Skilled relationship builder, a champion of teamwork and collaboration, and uses a people over process approach to leverage project management tools to build solutions and enhance the team's working experience and effectiveness Ability to maintain a broad understanding of active projects and to quickly respond to stakeholders on the status of projects and make important connections among related work Strong organizational, goal setting, and time management skills with the ability to set priorities, multi-task, and meet deadlines Creative and critical thinking skills; and high attention to detail Strong and collegial interpersonal skills and an ability to communicate effectively in person, in writing, and by phone Team-oriented strategist able to effectively manage complex situations involving numerous and sometimes competing constituencies Skilled in supervising the activities of subordinates including hiring, performance evaluations, professional development, directing daily activities, training, scheduling, etc. Skilled in exercising a high degree of judgment and diplomacy Working knowledge of print and online communication vehicles and production processes Advanced knowledge of Microsoft Office suite Advanced knowledge of project management systems Ability to maintain a high degree of confidentiality and responsibility regarding information related to ASU Enterprise Partners, its subsidiaries and University business and confidential prospect information Relevant qualifications Bachelor's degree in a related field 2 years' experience working in a high-volume project management team (in-house marketing team, or agency experience preferred) Seven (7) years of project management experience in a marketing or creative field, including: Three (3) years of supervisory experience Two (2) years' experience working in a high-volume project management team (in-house marketing team, or agency experience preferred) Experience and knowledge working with agile, waterfall, scrum, and other project management processes Experience in managing and prioritizing multiple tasks and deadlines, and working collaboratively in a fast-paced, dynamic team environment Preferred education and experience Project Management Professional (PMP) certification Advanced education in Project Management, Business, or Marketing Preferred skills and abilities Advanced knowledge of Wrike project management system Benefits: Hybrid work schedule. We work from home two days a week! Comprehensive benefits package, including medical, dental, and vision insurance 401(k) plan with matching employer contribution 22 days of vacation time 11 holidays, including your birthday Parental leave Significant tuition reductions Professional development is highly valued at ASU Enterprise Partners, where employees are encouraged to look across the organization and nurture new areas of interest $30 bi-weekly cell phone reimbursement About ASU Enterprise Partners ASU Enterprise Partners is a nonprofit organization whose mission is to provide an ecosystem of services to create solutions and generate resources to extend Arizona State University's reach and advance its charter. ASU Enterprise Partners supports ASU and several affiliates, including the ASU Foundation for a New American University, ASU Outreach Hub, ASURE, NEWSWELL, Skysong Innovations and University Realty. ASU Enterprise Partners is home to several Centers of Excellence whose purpose is to provide professional services to its affiliates. The Centers of Excellence include Finance, General Counsel, Investments, Public Relations and Strategic Communications, Human Resources, Facilities and Operations, Data Analytics and Insights Planning, Budgeting and Strategy, and Technology and Solutions. At ASU Enterprise Partners We serve. We serve the faculty and staff of ASU to bring them resources so they can do all the great things that they do. We innovate. We're always looking for new ideas, new solutions, new approaches and new ways to address the challenges facing ASU. We engage. We engage our donors, philanthropists, investors and partners, connecting them to ASU and helping them share their time, talent and treasure. We care. When we serve, innovate and engage, it shows that we care - about faculty, staff, donors, fellow employees and other partners as we bring resources to ASU. ASU Enterprise Partners is an Equal Opportunity Employer

Posted 30+ days ago

Product Marketing Manager-logo
Product Marketing Manager
KLA CorporationTotowa, NJ
Company Overview KLA is a global leader in diversified electronics for the semiconductor manufacturing ecosystem. Virtually every electronic device in the world is produced using our technologies. No laptop, smartphone, wearable device, voice-controlled gadget, flexible screen, VR device or smart car would have made it into your hands without us. KLA invents systems and solutions for the manufacturing of wafers and reticles, integrated circuits, packaging, printed circuit boards and flat panel displays. The innovative ideas and devices that are advancing humanity all begin with inspiration, research and development. KLA focuses more than average on innovation and we invest 15% of sales back into R&D. Our expert teams of physicists, engineers, data scientists and problem-solvers work together with the world's leading technology providers to accelerate the delivery of tomorrow's electronic devices. Life here is exciting and our teams thrive on tackling really hard problems. There is never a dull moment with us. Job Description/Preferred Qualifications PMM will be responsible for development of market requirements for product(s) or product line(s) in ECI division, including product strategy definition, market research, monitoring competitive activity, identifying customer needs, and pricing. Develop business and product marketing plans, manage product life cycles (PLC), and own product positioning in the marketplace and customer engagement from penetration to adoption. Interact with other departments in division including engineering, manufacturing, and sales to enhance existing product(s) or product line(s). Also lead new product definition and business plans with joint departments. Besides the responsibilities as a product owner described above, PMM will be responsible for business objectives of certain regions/accounts and support pre-sales as well as after sales projects. Activities as a region or account owner include developing product presentations and presenting them to key customers. In addition, PMM will be responsible for defining production penetration & adoption strategies for specific accounts, together with regional teams. PMM will be a point of contact between customer and division and need to work closely with regional teams. Minimum Qualifications Bachelors/Masters/PhD in Chemistry, Chemical engineering, Materials Science, and related fields 3+ years of relevant work experience in product marketing or application/process engineering team is preferred Major qualifications include the following: Semiconductor or packaging cleanroom/fab process knowledge Knowledge/experience on ECD (Electrochemical deposition) process is a plus Knowledge/experience on chemical metrology is a plus Technical presentations and executive summaries; Customer engagements; Market analysis by compiling customer information and industry reports; Forecasting product demand; Competition analysis; Pricing Willingness to travel for business 30-40% of the time. Other qualifications include the following: Strong communication skills and ability to conduct effective presentations Analytical skills, including ability to draw business conclusions from complex datasets Ability to successfully drive projects with minimal intervention Well-organized with attention to detail Ability & desire to work in a team environment Minimum Qualifications Doctorate (Academic) Degree and 0 years related work experience; Master's Level Degree and related work experience of 3 years; Bachelor's Level Degree and related work experience of 5 years Base Pay Range: $98,600.00 - $167,600.00 Annually Primary Location: USA-NJ-Totowa-KLA KLA's total rewards package for employees may also include participation in performance incentive programs and eligibility for additional benefits including but not limited to: medical, dental, vision, life, and other voluntary benefits, 401(K) including company matching, employee stock purchase program (ESPP), student debt assistance, tuition reimbursement program, development and career growth opportunities and programs, financial planning benefits, wellness benefits including an employee assistance program (EAP), paid time off and paid company holidays, and family care and bonding leave. Interns are eligible for some of the benefits listed. Our pay ranges are determined by role, level, and location. The range displayed reflects the pay for this position in the primary location identified in this posting. Actual pay depends on several factors, including state minimum pay wage rates, location, job-related skills, experience, and relevant education level or training. We are committed to complying with all applicable federal and state minimum wage requirements where applicable. If applicable, your recruiter can share more about the specific pay range for your preferred location during the hiring process. KLA is proud to be an Equal Opportunity Employer. We will ensure that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at talent.acquisition@kla.com or at +1-408-352-2808 to request accommodation. Be aware of potentially fraudulent job postings or suspicious recruiting activity by persons that are currently posing as KLA employees. KLA never asks for any financial compensation to be considered for an interview, to become an employee, or for equipment. Further, KLA does not work with any recruiters or third parties who charge such fees either directly or on behalf of KLA. Please ensure that you have searched KLA's Careers website for legitimate job postings. KLA follows a recruiting process that involves multiple interviews in person or on video conferencing with our hiring managers. If you are concerned that a communication, an interview, an offer of employment, or that an employee is not legitimate, please send an email to talent.acquisition@kla.com to confirm the person you are communicating with is an employee. We take your privacy very seriously and confidentially handle your information.

Posted 2 weeks ago

Pricing Specialist - Marketing-logo
Pricing Specialist - Marketing
Trimble IncWestminster, CO
Your Title: Marketing Specialist Job Location:Hybrid-Dayton, OH or Westminster, CO or US Remote p>Our Department: Global Services (GS) Are you ready to take on a key role where you will optimize revenue streams through strategic pricing? This role will be crucial for balancing profitability with market competitiveness and delivering projects on time and within budget. What You Will Do: In this role, you will focus on both pricing strategy and project management for Trimble Protected protection plans, ensuring the successful execution of marketing initiatives. Experience with protection plans/extended warranties, subscriptions, or recurring revenue pricing models is a significant advantage. Responsibilities: Develop and implement pricing strategies to maximize revenue and market share. Conduct market research and competitive analysis to inform pricing decisions. Manage marketing projects from initiation to completion, ensuring they are delivered on time and within budget. Coordinate with cross-functional teams, including sales, product, and finance. Analyze project performance and provide regular updates to stakeholders. Develop and maintain project documentation and timelines. Assist in the creation of marketing materials and campaigns. Support the development and implementation of pricing models for protection plans / extended warranties and subscriptions Monitor and report on pricing performance and make recommendations for adjustments. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field or five years of relevant work experience Proven experience in marketing, with a focus on pricing and project management. Strong analytical and problem-solving skills. Excellent communication and interpersonal skills. Ability to manage multiple projects simultaneously. Proficiency in project management tools and software. Experience with protection plans/extended warranties, subscriptions, or recurring revenue pricing models is a plus. Benefits: Competitive salary and benefits package. Opportunity to work in a fast-paced and innovative environment. Professional development and growth opportunities. Trimble's Inclusiveness Commitment: We believe in celebrating our differences. That is why our diversity is our strength. To us, that means actively participating in opportunities to be inclusive. Diversity, Equity, and Inclusion have guided our current success while also moving our desire to improve. We actively seek to add members to our community who represent our customers and the places we live and work. We have programs in place to make sure our people are seen, heard, and welcomed and most importantly that they know they belong, no matter who they are or where they are coming from. Pay Equity Trimble provides the following compensation range and general description of other compensation and benefits that it in good faith believes it might pay and/or offer for this position. This compensation range is based on a full time schedule. Trimble reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant's sex or other status protected by local, state, or federal law. Hiring Range: 79924 106000 Bonus Eligible? Yes Trimble offers comprehensive core benefits that include Medical, Dental, Vision, Life, Disability, Time off plans and retirement plans. Most of our businesses also offer tax savings plans for health, dependent care and commuter expenses as well as Paid Parental Leave and Employee Stock Purchase Plan. Trimble is proud to be an equal opportunity employer. We welcome and embrace our candidates' diversity and take affirmative action to employ and advance individuals without regard to race, color, sex, gender identity or expression, sexual orientation, religion, age, physical or mental disability, veteran status, pregnancy (including childbirth or related medical conditions), national origin, marital status, genetic information, and all other legally protected characteristics. We forbid discrimination and harassment in the workplace based on any protected status or characteristic. A criminal history is not an automatic bar to employment with the Company, and we consider qualified applicants consistent with applicable federal, state, and local law. The Company is also committed to providing reasonable accommodations for individuals with disabilities, and individuals with sincerely held religious beliefs in our job application procedures. If you need assistance or an accommodation for your job, contact AskPX@px.trimble.com

Posted 30+ days ago

Marketing Coordinator-logo
Marketing Coordinator
America's First Federal Credit UnionBirmingham, AL
Role: Responsible for supporting various marketing activities and administrative tasks, ensuring the smooth execution of promotional initiatives and maintaining effective communication across departments. Essential Functions & Responsibilities: Fulfill branch requests for promotional items on a daily basis. Order replacement items to keep the marketing closet well-stocked and maintain and organize the print room. Assist Business Development, Community Engagement, and Marketing teams as needed in organizing and executing events. Serve on internal committees and coordinate department events and recognition. Attend and represent at relevant community events. Process and issue checks for branch ads and ensure timely payment processing. Update and track annual branch budgets to align with the department budget. Coordinate the Bass Cash program including incentive logistics, promotional material and collaborate with the Accounts Payable department to issue payments. Identify and promote location-specific events to highlight on branch screens. Manage vendor relationships and coordinate related efforts. Schedule appointments and manage departmental calendars. Process all gift card orders for the marketing department efficiently. Maintain inventory and manage all printed marketing materials. Includes tracking signage placement and process payments to schools for marketing exposure across markets. Coordinate and maintain member engagement campaigns related to members, such as reward points and referral programs. Provide support for video production and photography needs. Perform all other jobs as assigned. Performance Measurements: Maintain branch screens with current events and job openings. Help maintain department spending within the approved budget. Efficiently coordinate promotional events to all members and staff in an effective and timely manner. Keep management informed of any potential issues or concerns. Ensuring overall department organization, keeping marketing areas tidy and clear of unfiled items. Knowledge and Skills: Experience- One year to three years of similar or related experience Education- A high school education or GED. Interpersonal Skills- Work involves much personal contact with others inside and/or outside the organization for the purpose of first-level conflict resolution, building relationships, and soliciting cooperation. Discussions involve a higher degree of confidentiality and discretion, requiring diplomacy and tact in communication. Other Skills- Strong organizational skills and attention to detail. Excellent communication and interpersonal abilities. Proficiency with Microsoft Office Suite and relevant marketing software. Capable of working independently and collaboratively. Familiarity with social media platforms and digital marketing tools. Solid understanding of marketing principles and best practices. Physical Requirements- Moderate lifting required. Must be able to lift boxes/totes. Must be able to sit and stand for extended periods of time. Work Environment- Must be able to attend marketing events outside of normal working hours as needed.

Posted 2 days ago

Sales & Marketing Analyst-logo
Sales & Marketing Analyst
EnvistaBrea, CA
Job Description: Supports the sales team by providing administrative and organizational assistance. Provides bid generation support, manages and maintains sales funnel (forecasting), facilitates communication and sponsors department meetings. Communicates with vendors and customers and arranges for third party inspections. Track sales KPIs using software tools to improve the accuracy of the sales funnel and forecast. Tracks performance against metrics and performs sales incentive calculations. Job Requirements: The Analytics dedicated to the Reporting and Analytics group, helps drive the data analysis efforts and informed decision-making across the organization. In this role, you will oversee the development and implementation of reporting and analytics strategies and collaborate with stakeholders to deliver actionable insights. This is a highly critical role that will influence decision making based on data and actionable insights. This is a hands-on role manipulating data, creating reports, validating data and sharing insights. ESSENTIAL RESPONSIBILITIES include the following. May be assigned as needed to duties not listed here. Any special instructions required will be issued at the time of assignment. Develop and implement comprehensive reporting and analytics strategies aligned with business objectives. Design and maintain dashboards, reports, and data visualizations to effectively communicate insights to stakeholders. Collaborate with cross-functional teams to identify key performance indicators (KPIs) and metrics for tracking business performance. Analyze complex datasets to uncover trends, patterns, and opportunities for business improvement. Ensure data accuracy, integrity, and consistency across all reporting and analytics initiatives Stay up to date with industry trends and emerging technologies in data analytics and business intelligence. Present findings and recommendations to senior management and key stakeholders. Optimize data collection processes and reporting systems for efficiency and scalability. Providing regular updates, revisions and modifications to monthly, quarterly, annual plan to cross-matrix team members- namely Ormco Leadership, Sales Operations, Operations, & Marketing/Product Teams. Analyze the market/customer trends produced by internal and external teams to adjust plans and strategies to maintain and expand opportunities for revenue attainment. Consistently works to improve personal knowledge and leadership skills to add greater value to all of Ormco. Facilitating a culture of teamwork, inclusiveness and excellence among the Ormco team Providing support and coaching to his/her team to facilitate a productive, engaged, successful team. Understands, supports, and enforces the company's policies and procedures to provide proper and effective treatment to all the company's customers. Understands, supports and enforces corporate policies regarding customer entertainment and customer relations. QUALIFICATIONS The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Required: Bachelor's degree in Computer Science, Statistics, Mathematics, or a related field 3+ years of experience in data analysis, business intelligence, or a similar role 2+ years of experience with business intelligence platforms (e.g., Tableau, Power BI, SAS) Ability to travel with 15% overnight stays in hotel Candidate must reside within a commutable distance to our corporate office in Brea, CA. Must be able to work a 'hybrid' schedule. "Remote" is not an option for this role. Preferred: MBA preferred Strong experience with statistical modeling, creating regression models leveraging R or Python, and SQL. Ability to translate complex data into actionable insights for non-technical audiences Experience in project management and stakeholder engagement Excellent analytical and problem-solving skills Strong communication and presentation skills The ideal candidate will have a passion for data-driven decision-making and the ability to balance technical expertise with strategic thinking. You should be comfortable working in a fast-paced environment and able to adapt to changing business needs and priorities. Join our growing team and play a crucial role in shaping the future of our organization through data-driven insights and analytics excellence. #LI-CY1 IND123 Target Market Salary Range: Actual compensation packages take into account a wide range of factors that are unique to each candidate, including but not limited to geographic location; skill sets; relevant education and certifications; depth of experience; performance; and other business and organizational needs. The disclosed reasonable estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Envista, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. The total compensation package for this position may also include an annual performance bonus, medical/dental/vision benefits, 401K match, and/or other applicable compensation plans. $74,400 - $111,600 Operating Company: Ormco Ormco is a global leader and innovator of high-quality orthodontic products and solutions, including brackets and wires. For more than 60 years, our team has partnered with the orthodontic community to help create over 20 million smiles in more than 140 countries. We build trusted relationships. Each one is rooted in respect and understanding. We take that approach when we help orthodontists achieve their clinical and practice management objectives. We take the same approach when we help our team bring their personal best to work each day, ready to make a difference and reach their full potential. Envista and all Envista Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The "EEO is the Law" poster is available at: http://www.dol.gov/ofccp/regs/ compliance/posters/pdf/eeopost.pdf. Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.

Posted 30+ days ago

Senior Marketing Automation & Personalization Manager-logo
Senior Marketing Automation & Personalization Manager
Asset MarkPhoenix, AZ
Job Description: The Job/What You'll Do: The Head of Marketing Automation and Personalization will lead the strategic development and implementation of marketing technologies to drive personalization, analytics, and seamless orchestration of digital journeys to sales leads and insights. This role involves overseeing the implementation and integration of the marketing tech stack, collaborating with cross-functional teams to define new orchestrated advisor experiences, and ensuring compliance with data privacy laws. The ideal candidate will continuously assess and optimize the marketing technology stack to maximize ROI and drive growth. We can consider candidates for this position who are able to accommodate a hybrid work schedule and are close to our office location in either Concord, CA, Chicago, IL, or Phoenix, AZ. Responsibilities: Strategic Leadership and Roadmap Development: Be a sound voice in designing and developing the marketing technology roadmap, ensuring the marketing team is equipped with the best-in-class tools and platforms to achieve the company's strategic growth goals Develop and execute a data-driven marketing technology strategy that enables personalization, analytics, and insights, and a unified customer view across all touchpoints Continuously assess the effectiveness of our marketing technology stack, identifying gaps, improving efficiency, and implementing solutions to maximize ROI Technology Implementation and Management: Oversee the implementation and integration of marketing technologies (Marketing Cloud, CRM, website, social, analytics, etc.), ensuring all tools work together seamlessly across channels Collaborate and lead cross-functional teams, including sales, sales ops, Marketing, and external partners, work with the team to ensure detailed architecture and implementation plans for strategic projects are in place, driving to the north star vision Personalization: Work closely with data science and analytics teams to enable advanced segmentation, personalization, and predictive modelling within the marketing tech stack Support the marketing team in designing digital journeys that personalize advisor experiences and escalate advisors to sales colleagues when warranted Ensure all systems are integrated and data flows smoothly between touchpoints to enable a seamless omnichannel customer experience and optimize personalization Ensure all marketing technologies comply with data privacy laws and corporate governance standards. Champion best practices for data usage, management, and reporting Data and Systems Integration: Ability to build systems architecture with an eye towards future scale but flexibility to solve current state business requirements. Ensure data accuracy, completeness, and consistency across all GTM systems and tools. Identify and track KPIs to drive the value realization of the MarTech stack Knowledge, Skills, and Abilities: Systems Integration: Ability to build scalable systems architecture and ensure data accuracy and consistency Data-Driven Approach: Ability to develop and execute data-driven strategies for personalization, analytics, and insights Knowledge of segmentation, personalization and predictive modeling strategies Compliance Knowledge: Understanding of data privacy laws and corporate governance standards Analytical Skills: Proficiency in identifying and tracking KPIs to drive value realization of the MarTech stack Education & Experience: Strategic Leadership: Proven experience in designing and developing marketing technology roadmaps and strategies Technical Expertise: Strong knowledge and hands-on experience with marketing technologies (Marketing Cloud, CRM, Hubspot, Sprout Social) and their integration Cross-Functional Collaboration: Experience leading cross-functional teams, including sales, marketing, and external partners Compensation: The Base Salary range for this position is between $110,000-$160,000. This information reflects a base salary range that AssetMark reasonably expects to pay for the position based on a number of factors which may include job-related knowledge, skills, education, experience, and actual work location. This position will also be eligible for additional variable incentive compensation and competitive benefits. Candidates must be legally authorized to work in the US to be considered. We are unable to provide visa sponsorship for this position. #LI-CR1 #LI-hybrid Who We Are & What We Offer: AssetMark's mission is centered around helping financial advisors make a difference in the lives of their clients. To help them do that, we aim to provide advisors with holistic support. We offer compelling technology that facilitates a better client experience, consulting services that ensure advisors' businesses are running at their best and a comprehensive suite of investment solutions. AssetMark's platform empowers advisors to provide the highest level of service possible to their clients. AssetMark's culture is driven by our mission and connected by our values; Heart, Integrity, Excellence and Respect. You will join a team that lives these values every day by doing the best and what is right in all we do and encouraging different ideas for continual success and innovation. Additionally, we offer a wide range of benefits to meet the needs of our team members and their families. Flex Time Off or Paid Time/Sick Time Off 401K - 6% Employer Match Medical, Dental, Vision - HDHP or PPO HSA - Employer contribution (HDHP only) Volunteer Time Off Career Development / Recognition Fitness Reimbursement Hybrid Work Schedule As an Equal Opportunity Employer, AssetMark is committed to building a diverse and inclusive workplace where everyone feels valued.

Posted 2 weeks ago

Trade Promotion Marketing Manager-logo
Trade Promotion Marketing Manager
Monster Beverage 1990 CorporationCorona, CA
Position Summary In the position of Trade Marketing Manager, you will be responsible for managing the promotional review processes, ensuring brand standards and IP (Intellectual Property) usage requirements are met. Work in collaboration with our legal department overseeing the workflow to produce compliant terms and conditions. Work with the markets to evaluate the consumer journey to safeguard brand integrity, and optimizing engagement and campaign performance through Best Practice sharing. Essential Job Functions Lead the end-to-end execution of promotional review processes, ensuring full compliance with legal and internal standards. Evaluate and provide strategic input on promotional concepts to ensure alignment with brand objectives. Provide input during the concept development phase to identify potential compliance risks, share messaging direction, and guide teams toward viable, compliant promotional strategies. Lead the development and approval of promotional Terms and Conditions in partnership with Legal, ensuring clarity, accuracy and compliance with applicable laws and regulations. Analyze and optimize the consumer journey across promotional touchpoints to ensure a seamless, engaging, and conversion-driven experience. Identify gaps and opportunities to enhance consumer engagement and drive program effectiveness. Establish and lead a structured process for capturing, documenting, and sharing promotional Best Practices across teams to drive innovation, and continued improvement in campaign execution. Head Office based and will provide direct access to key cross-functional teams including marketing, legal, brand and senior leadership. Live communication with key stakeholders. Support our International markets of LATAM(Latin America), APAC (Asia Pacific) and Canada as assigned. Position Requirements Prefer a Bachelor's Degree in the field of -- Business Administration, Marketing, Communications or another related field. Additional Experience Desired: Between 3-5 years of experience in Marketing. Additional Experience Desired: Between 1-3 years of experience in Promotional, Trade Marketing. Computer Skills Desired: Microsoft suite, ClickUp. Preferred Certifications: N/A. Additional Knowledge or Skills to be Successful in this role: N/A. Base pay range: USD $ 82,500 - USD $ 110,000 (+)

Posted 3 weeks ago

Manager, Marketing Science-logo
Manager, Marketing Science
Omnicom Media GroupNew York City, NY
We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world's largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections. The Marketing Science team is pivotal in the delivery of modern agency services. We are tightly integrated with planning and investment teams to deliver on and exceed our clients' business goals. Responsibilities External facing responsibilities: Build and develop a deep understanding of the client's strategic issues, initiatives and the competitive position. Participate in the measurement plan development and execution Ensure timely follow through on all scheduled and ad hoc deliverables Generate and communicate clear, compelling and actionable insights, constructing insightful narratives through sophisticated analytic techniques Lead, mentor and train analysts Present reports, POVs and other materials to clients on a regular basis over the phone and in person Contribute to the consumer segmentation and audience identification/exploration processes. Design tests to measure the incremental impact of media on business outcomes. Manage cross-functional day-to-day tasks, ensuring understanding of proper priorities, knowing when to ask for help. Internal facing responsibilities: Provide methodological support, coaching, training and advice to your direct reports and to the broader agency teams Partner with the Planning and Investment teams on annual budget setting, media plan development and ongoing budget / plan optimization. Recruit new talent Lead and mentor direct reports: continually assess capabilities, provide a roadmap for career growth and institute goals to build / expand skills. Keep in front of industry trends and developments by conducting research, engaging in training and attending industry events Required Skills Industry Knowledge in marketing analytics and data (1st and 3rd party data solutions, data lakes, data clean rooms, aggregated and user level data) Strong knowledge of SQL Experience in integrated marketing related to media and/or customer journey development, including budgeting, revenue forecasting, ROI development. Solid understanding of different media channels and cooresponding KPI's Expertise in audience-based marketing and data-driven advertising Solution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics. Problem-solving skills to drive issues to resolution. Proven leadership ability and strong, impactful client relationship experience Stellar communication and presentation skills: we need someone who is articulate, engaging and straightforward - and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programs Ability to train and coach colleagues for growth: being organized and detail oriented, prioritizing work, business writing & presenting, conducting analysis, and project management (scope, budgeting, timing) Comfortable working in ambiguous situations Passionate about driving change by adopting emerging technologies in the advertising space Education and Experience A university degree and 3-4 years of data and analytics experience in advertising, management consulting, marketing or digital consulting Knowledge of agency-side media campaign planning and execution process is desirable, but not required #LI-CC1 This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits. Compensation Range $95,000-$110,000 USD This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs. Review Our Recruitment Privacy Notice

Posted 30+ days ago

AppFolio logo
Sr. Marketing Campaign Manager
AppFolioDallas, TX
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Job Description

Description

Hi, We're AppFolio

AppFolio is more than a company. We're a community of dreamers, big thinkers, problem solvers, active listeners, and multipliers. At every opportunity, we set the pace while delivering innovation built to carry real estate into the future. One in which every experience feels effortless, yet meaningful. Where customers are empowered to take on any opportunity. We show up as one team, connected by our values to be a force for good. Because together, we have the power to create extraordinary outcomes for our customers, our communities, and ourselves.

The Sr. Marketing Campaign Manager plays a key role in the management and execution of AppFolio's customer marketing strategy and programs for downmarket sold services to current customers. This role will partner closely with sales, services, and product marketing teams to drive overachievement of our value plus product sales targets, including target segments, enablement, and performance visibility.

Your impact

  • Develop and strengthen the sales & marketing collaboration to deliver higher performance and quicker GTM efforts for downmarket customers.

  • Execute customer engagement programs & experiences that feel like service, increasing engagement and demand for our add-on sold services.

  • Build out strategic quarterly programs to support targeted sales goals, utilizing our various marketing channels (email, webinars, direct mail, events, in-app).

  • Utilize customer segmentation and analytics to personalize marketing efforts and improve campaign effectiveness.

  • Collaborate closely with sales enablement and create collateral for sales readiness.

  • Actively track and analyze the performance of campaigns dedicated to driving our sold services downmarket.

  • Coordinate with the creative team to produce compelling marketing materials and collateral that support campaign goals.

  • Stay informed about industry trends and competitors to ensure AppFolio's customer marketing strategies remain innovative and effective.

  • Share performance and strategy with cross-functional stakeholders in Monthly Business Review meetings.

Qualifications

  • Experience working at a B2B technology company, preferably a SaaS company.

  • Experience developing and executing end-to-end marketing campaigns, from strategy and planning to launch and performance analysis.

  • Ability to build strong relationships and collaborate with cross-functional partners.

  • Ability to navigate and influence discussions with senior leaders.

  • A keen attention to detail with a commitment to ensuring customer content is of the highest quality and is aligned with our brand standards.

  • Experience using Project management tools (Wrike, Asana, Monday) to keep projects on track and ensure they are completed on time.

  • A passion for creating seamless customer experiences that inspire loyalty and additional business growth opportunities.

Must have

  • 8+ years of experience in acquisition or customer marketing campaigns.

  • Deep understanding of marketing channels, audience segmentation, and tactics to leverage in account-based initiatives.

  • Experience with Salesforce, SalesLoft, Quip, or similar tools.

  • Quarterly travel to the office hub and regional events.

Compensation & Benefits

The compensation that we reasonably expect to pay for this role is: $104,000 to $130,000 [base pay]. The actual compensation for this role will be determined by a variety of factors, including but not limited to the candidate's skills, education, experience, and internal equity.

Please note that compensation is just one aspect of a comprehensive Total Rewards package. The compensation range listed here does not include additional benefits or any discretionary bonuses you may be eligible for based on your role and/or employment type.

Regular full-time employees are eligible for benefits - see here.

#LI-MM1

About AppFolio

AppFolio is the technology leader powering the future of the real estate industry. Our innovative platform and trusted partnership enable our customers to connect communities, increase operational efficiency, and grow their business. For more information about AppFolio, visit appfolio.com.

Why AppFolio

Grow | We enable a culture of high performance, where delivering results is recognized by opportunities for growth and compelling total rewards. Our challenging and meaningful work drive the growth of our business, and ourselves.

Learn | We partner with you to realize your potential by investing in you from the start. We're cultivating a team of big thinkers through coaching and mentorship with our best-in-class leaders, and giving you the time and tools to develop your skills.

Impact | We are creating a world where living in, investing in, managing, and supporting communities feels magical and effortless, freeing people to thrive. We do this by innovating with purpose while cultivating a culture of impact. We learn as much from each other as we do our customers and our communities.

Connect | We excel at hybrid work by fostering an environment that feels flexible, personal and connected, no matter where we are. We create space to fuel innovation and collaboration, and we come together to celebrate, connect, and succeed.

Paddle as One.

Learn more at appfolio.com/company/careers

Statement of Equal Opportunity

At AppFolio, we value diversity in backgrounds and perspectives and depend on it to drive our innovative culture. That's why we're a proud Equal Opportunity Employer, and we believe that our products, our teams, and our business are stronger because of it. This means that no matter what race, color, religion, sex, sexual orientation, gender identification, national origin, age, marital status, ancestry, physical or mental disability, or veteran status, you're always welcome at AppFolio.

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