Marketing Jobs 2026 (Now Hiring) – Smart Auto Apply

• Develop and execute the company's annual marketing strategy, goals, and budget.
• Align marketing initiatives with corporate growth objectives, new product development, and market expansion opportunities.
• Establish and monitor key performance indicators (KPIs) to evaluate marketing effectiveness and return on investment.
• Analyze market trends, customer needs, competitive activity, and industry developments to identify opportunities for growth.

• Partner with Engineering and Product Development teams to translate technical product features into compelling customer-focused value propositions.
• Develop technical marketing materials including brochures, product catalogs, application guides, case studies, videos, and customer success stories.
• Collaborate with Engineering to communicate product innovations and technical capabilities to distributors, OEMs, and end users.

• Manage company website content, optimization, and overall digital presence.
• Develop and execute inbound and outbound marketing campaigns designed to increase brand visibility and generate qualified sales leads.
• Oversee digital advertising, email marketing, social media, and content marketing initiatives.

• Administer and optimize CRM systems to support sales and marketing objectives.
• Manage lead routing, lead nurturing, and automation processes to improve lead conversion and customer engagement.
• Develop dashboards and reporting tools that provide actionable insights into marketing performance and sales pipeline activity.
• Analyze lead, opportunity, and pipeline data to measure effectiveness and support business growth initiatives.

• Assist with trade shows, customer events, distributor meetings, and industry conferences.
• Coordinate exhibit materials, product demonstrations, promotional campaigns, and event logistics.
• Work closely with Sales to maximize lead generation and customer engagement opportunities before, during, and after events.

• Support marketing activities for North American and Global markets.
• Coordinate with international sales representatives, distributors, and partners to ensure marketing programs align with regional business objectives.
• Adapt marketing materials and campaigns to support international growth initiatives where appropriate.

• Partner with Human Resources to strengthen Nexen's employer brand and support talent acquisition efforts.
• Assist with developing content that promotes company culture, career opportunities, employee achievements, and workplace initiatives.
• Assist with employee communications and programs that support engagement and organizational culture.
• Coordinate, monitor, and manage company trademarks and legal requirements. Includes tracking renewal dates.
• Monitoring and managing a Branding document, including all rules for Logo, font and other key brand protection requirements.

• Bachelor's degree in Marketing, Communications, or a related field.
• Five or more years of progressive marketing experience, preferably within manufacturing, industrial, automation, motion control, engineered products, or technical B2B environments.
• Demonstrated success developing and executing comprehensive marketing programs that drive business results.
• Experience managing multiple priorities and projects independently.

• Experience marketing industrial, mechanical, automation, power transmission, motion control, or technical engineered products.
• Experience supporting distributor networks, OEM customers, or global sales organizations.

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